JCPENNEY TEAMS UP WITH TRACEE ELLIS ROSS FOR SPARKLING HOLIDAY CAPSULE COLLECTION
October 10 2017 - 8:00AM
YASTEST
PLANO,
Texas - (Oct. 10, 2017) - This holiday season, JCPenney will be treating
shoppers to an exclusive, limited-edition capsule collection
created with award-winning actress and style icon Tracee Ellis
Ross. Available at JCPenney in all stores and jcpenney.com
beginning Nov. 12, Tracee Ellis Ross for JCPenney will inspire customers to embrace their
joyful spirit with a collection of women's apparel, accessories and
home décor items.
"We are thrilled to bring Tracee's
style to life with her first-ever retail collection," said Jodie
Johnson, senior vice president of women's apparel, jewelry,
footwear and handbags for JCPenney. "Known for her fresh, bold and
confident looks, it's no wonder that women seek to emulate Tracee's
style. Infused with her unique design aesthetic, the 'Tracee Ellis
Ross for JCPenney' capsule collection offers an affordable
selection of stylish and gift-able items that gives customers
another reason to shop us this holiday season."
Ross, a Golden Globe award winner and star of
ABC's Black-ish, is known for her spirit in
style, health and beauty. She's long been a lover of fashion,
beginning with her early career working in the industry as a model
and as a contributing fashion editor to Mirabella and New York magazines.
Today, whether it's her perfectly curated red carpet looks or chic
street style, the fashion world - and her millions of social media
followers - have taken notice.
"It's been my lifelong dream to
design a line of clothing to utilize my love of style and clothes
and to create a collection accessible to everyone that empowers
women to embrace their joyful spirit. Each piece is timeless and
versatile, classic but with flavor. They can be mixed and matched
to create elegant looks for everybody and every body. JCPenney was
a wonderful partner for me as I designed this affordable collection
because I truly believe that looking good does not have to cost a
lot," said Tracee Ellis Ross. "At the same time I thought why not
expand the joy of getting dressed into a few beautiful home décor
items? These pieces add a special touch when entertaining
friends and loved ones this holiday season, giving some sparkle and
joy."
Exuding Ross' glamour and femininity, Tracee Ellis
Ross for JCPenney mixes sophisticated prints and silhouettes
offering customers an assortment of sparkly and colorful dresses,
trousers, jackets, sleepwear, athleisure pieces and more. Customers
can shop an array of fun and elegant looks for any occasion,
whether it's a sequin dress for a festive holiday party to a
classic tuxedo jacket or a stretchy body con dress that easily goes
from day to night or even pairing the collection's red robe coat
and trousers for a perfect monochromatic head-to-toe look. Apparel
items will be offered in sizes small to 3X, with prices ranging
from $29 to $74 and can be accessorized with a selection of
handbags, totes and scarves, ranging from $19 to $24. Sleepwear
items will range from $17 to $34. Ross' holiday collection also
extends to home accessories with a curated assortment of items
including throw pillows, dessert dishes, high ball glasses and
more, ranging from $12 to $19.
As an exclusive benefit, JCPenney Rewards members
will be the first to know when the pink and gold sequin dresses
from Tracee Ellis Ross for JCPenney are available for purchase on
jcpenney.com before the full collection launches. Beginning Nov.
12, customers can find the Tracee Ellis Ross for JCPenney
collection prominently displayed in a dedicated shop in store and
online at jcp.com/TraceeEllisRoss.
For images, please visit
www.jcpnewsroom.com.
JCPenney Media
Relations
972-431-3400
or jcpnews@jcp.com
@jcpnews
About JCPenney:
About JCPenney: J. C. Penney Company, Inc. (NYSE: JCP), one of the
nation's largest apparel and home furnishings retailers, combines
an expansive footprint of approximately 875 stores across the
United States and Puerto Rico with a powerful e-commerce site,
jcp.com, to connect with shoppers how, when and where they prefer
to shop. At every customer touchpoint, she will get her Penney's
worth of a broad assortment of products from an extensive portfolio
of private, exclusive and national brands. Powering this shopping
experience is the customer service and warrior spirit of over
100,000 associates across the globe, all driving toward the
Company's three strategic priorities of strengthening private
brands, becoming a world-class omnichannel retailer and increasing
revenue per customer. For additional information, please visit
jcp.com.
###
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responsible for the content, accuracy and originality of the
information contained therein.
Source: J. C. Penney Company, Inc. via Globenewswire
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