HOFFMAN ESTATES, Ill.,
May 25, 2017 /PRNewswire/
-- Shop Your Way, a business unit of Sears Holdings (NASDAQ:
SHLD) announced today a strategic partnership with Time Inc. (NYSE:
TIME) and its division, Synapse Group, Inc., to provide access to
over 300 magazines with the full subscription price awarded back in
Shop Your Way points. The partnership launches this summer.
Magazine titles will be available on Sears.com and
ShopYourWay.com, where Members will be able to choose an unlimited
number of subscriptions and receive 100 percent of the cost back in
points. Shop Your Way will leverage its data analytics and
marketing engines to create personalized magazine recommendations
based on a Member's preferences, interests, and purchase behavior
throughout the entire Shop Your Way ecosystem. This unique level of
personalization offers great convenience to Shop Your Way Members
and allows them to engage more deeply with the wide range of
publications in the Time Inc. / Synapse network.
"We're delighted to be working with Shop Your Way on this
rewarding program that will attract readership and reward Shop
Your Way Members," said Sebastien
Bilodeau, CEO at Synapse Group, Inc.
"At Shop Your Way, we are always working to partner with top
brands to deliver more meaningful benefits to our Members each and
every day," said Robert Naedele,
Chief Commercial Officer, Shop Your Way. "Being able to offer our
Members 100 percent of their subscription cost back in points on a
large portfolio of magazines and publications, is just another
example of the power of our ecosystem to deliver meaningful value
to our Members' lives, every day."
Time Inc. joins thousands of businesses on the Shop Your Way
rewards and loyalty platform, where Members can earn and redeem
points on everyday purchases.
About Time Inc.
Time Inc. (NYSE:TIME) is a leading content company that engages
over 170 million consumers every month through our portfolio of
premium brands across platforms. By combining our distinctive
content with our proprietary data and people-based targeting, we
offer highly differentiated end-to-end solutions to marketers
across the multimedia landscape. Our influential brands include
PEOPLE, TIME, FORTUNE, SPORTS ILLUSTRATED, INSTYLE, REAL SIMPLE and
SOUTHERN LIVING, as well as approximately 60 diverse brands in the
United Kingdom. Time Inc. has been
extending the power of our brands through various acquisitions and
investments, including Viant, an advertising technology firm with a
specialized people-based marketing platform; The Foundry, Time
Inc.'s creative lab and content studio; and the PEOPLE
ENTERTAINMENT WEEKLY NETWORK (PEN). The Company is also home to
celebrated events, such as the TIME 100, FORTUNE MOST POWERFUL
WOMEN, PEOPLE'S SEXIEST MAN ALIVE, SPORTS ILLUSTRATED'S
SPORTSPERSON OF THE YEAR, the ESSENCE FESTIVAL and the FOOD &
WINE CLASSIC in Aspen.
About Shop Your Way
Shop Your Way® is a free social shopping
destination and rewards program offering millions of products,
personalized services, and advice. The program rewards members for
buying the products and services they want every day. Through
an extensive network, members can shop thousands of top brands and
earn points to use on future purchases. Members also have access to
special pricing, sales and digital coupons that can be loaded
directly into their account.
It's free and easy to become a Shop Your Way member and begin
enjoying benefits immediately when you visit shopyourway.com.
Download the free Shop Your Way app on iTunes or Google
Play.
NEWS MEDIA CONTACT:
Sears Holdings Public
Relations
(847) 286-8371
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visit:http://www.prnewswire.com/news-releases/shop-your-way-partners-with-time-inc-to-reward-members-300464321.html
SOURCE Sears Holdings Corporation