CHICAGO, May 5, 2017 /PRNewswire/ -- Today, Peapod,
the country's leading online grocer, introduces three new meal kits
featuring Frontera®, the gourmet Mexican food line from chef
Rick Bayless and Conagra Brands. The
tasty new kits contain pre-measured, pre-cut and pre-washed
ingredients for meals made in 30 minutes or less that can be added
to customers' Peapod carts along with all other grocery and pantry
essentials. The Frontera kits join
Peapod's rapidly growing lineup of popular kits; in fact, sales for
Peapod kits have increased +250% in the last year.
Currently available in Peapod's Chicago market and rolling out to others this
summer, the prepared recipes include Grouper with
Tomatillo-Avocado Sauce, Ancient Grain Chorizo Cazuela,
and Sweet + Savory Pork Tacos, and already boast a high
four-out-of-five satisfaction rating. Offered at family-friendly
prices (many are less than $5 per
serving), with no subscription required, and available in 4-6
serving size options, the Frontera
meal kits take the stress and guesswork out of dinnertime for busy
families.
"Peapod prides itself at providing real solutions for its
customers, from the convenience of reliable grocery delivery to
creating stress-free one pot meals," said Tony Stallone, Vice
President of Merchandising for Peapod. "Working with partners like
Conagra is really helping us fill a need with busy consumers, and
we're seeing that firsthand in our sales data. Not only are kits
tremendously popular with some of our most loyal shoppers, but they
also seem to be attracting new fans."
While over a third of Americans reported that they plan to cook
dinner at home even more in 2017, they still struggle with knowing
what to make; 51% of Americans would prepare dinner at home more
often if they had new ideas and that need is even greater for
Millennials who need the most inspiration at 63%.* Frontera solves the recipe-inspiration dilemma
by bringing authentic, premium Mexican dishes home to America's
kitchens.
"The Frontera brand is a staple for any home that loves
contemporary and bold Mexican recipes. By partnering with Peapod on
these meal kits, we're helping consumers prepare a homemade meal
with fresh ingredients that can be made in a matter of minutes, yet
still delivers an authentic Mexican experience," said Dale Clemiss, SVP Gourmet Food Group at Conagra
Brands.
In addition to meal kits, Peapod's full grocery store selection
also includes a wide variety of ready to heat, eat and cook items,
including pre-cut veggies and up and coming fresh innovations like
zucchini noodles and cauliflower rice. Peapod also offers
freshly prepared meat and veggie kabobs as well as household
favorites like rotisserie chickens that make it that much easier to
stick to meal planning resolutions without sacrificing taste or
quality. In Chicago, cocktail kits
like the Margarita Kit from partner Beam Suntory have had shoppers
saying "cheers" as well!
For more information, visit Peapod.com, Peapod's free Mobile
App, or on Twitter, Facebook and Instagram. For easy, shoppable
recipes, cooking how-to videos and tips, visit FromthePod.com.
About Peapod
Peapod, an Ahold
USA company, is America's leading
online grocer with over 40 million orders delivered to date.
Peapod's intuitive, inspiring website and award-winning mobile app
allow customers to shop faster and smarter as well as save time and
money with each order. Peapod is an easy and convenient solution
for the busy consumer shopping for fresh groceries, pantry stables
and meal solutions. Peapod offers delivery to both homes and
businesses, and has over 200 pick-up locations. Peapod is
available in 24 metro markets across New
York, New Jersey,
Connecticut, Rhode Island, Massachusetts, New
Hampshire, Illinois,
Wisconsin, Indiana, Pennsylvania, Maryland, District
of Columbia, and Virginia.
ABOUT CONAGRA BRANDS
Conagra Brands, Inc. (NYSE: CAG),
headquartered in Chicago, is one
of North America's leading branded
food companies. Guided by an entrepreneurial spirit, Conagra Brands
combines a rich heritage of making great food with a sharpened
focus on innovation. The company's portfolio is evolving to satisfy
people's changing food preferences. Conagra's iconic brands, such
as Marie Callender's®, Reddi-wip®,
Hunt's®, Healthy Choice®, Slim Jim® and Orville Redenbacher's®, as well as emerging
brands, including Alexia®, Blake's® and Frontera®, offer choices
for every occasion. With an ongoing commitment to corporate
citizenship, Conagra Brands has been named to the Dow Jones
Sustainability™ North America Index for six consecutive years. For
more information, visit www.conagrabrands.com.
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SOURCE Peapod