- Creates global digital ag group with
Dan Burdett, a 20+ Syngenta employee
- Broadens scope in North America with
Digital Agriculture Solutions group focused on whole farm
management and sustainability
- Expansion underscores company’s
commitment to provide innovative decision-making tools to growers
and their advisors that can improve operations and provide
sustainability transparency to the value chain
Digital agriculture — a term that’s used increasingly — means
something different depending on which agricultural company or
employee is asked. Some say it’s all about data. Others say it’s
about precision agriculture. At Syngenta, digital agriculture means
turning data into meaningful information that farmers use to run
their operations more productively and profitably, provide
sustainability performance downstream, and protect their resources
including soil, water and biodiversity.
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Dan Burdett, new head of global digital
agriculture at Syngenta (Photo: Syngenta)
While Syngenta has built a track record in digital ag for nearly
two decades, the company is expanding this capability. Dan Burdett,
who has 20+ years industry expertise, has been named head, global
digital agriculture and will lead the company’s overall strategy
and implementation in this area. Burdett was most recently head of
customer marketing, where he was instrumental in the 2015
acquisition of Ag Connections and expanding the footprint of
AgriEdge Excelsior®, a whole-farm management program, to 14 million
acres in the United States.
“At the most basic level, Syngenta’s approach to digital
agriculture is driven by growers’ needs and the global needs of ag
productivity,” said Burdett. “That’s why we are focusing on
technologies and tools that can complement the agronomic and
economic depth of a grower’s operation. We are taking a similar
approach to bring value to commercial growers, our plant breeders
and seed production growers, by aggressively leveraging data
analytics. By connecting digital agriculture capabilities to our
product lines, our sales teams and our channel partners, we have
the opportunity to differentiate ourselves in this active
space.”
In validating new concepts and bringing viable technologies to
the field, Burdett and his team will collaborate globally across
multiple business areas, including R&D, Syngenta Ventures,
commercial, and production and supply functions.
“Dan is a great leader to develop a digital capabilities
ecosystem, while supporting our growers every step of the way,”
said Alexander Tokarz, head of business development for Syngenta.
“He has spent his entire career providing value to growers. He
understands their needs. Moreover, the agriculture industry is
feeling the impact of technology disruption, and Dan and his team
are positioned to judiciously harness new tools and concepts by
building capabilities internally, and seeking out strategic
partners and opportunities.”
Digital Agriculture Solutions Group
In North America, Syngenta’s long history of providing valuable
tools for growers to manage their farm operations holistically is
now broadening its scope with the newly formed Digital Agriculture
Solutions group. Led by Aaron Deardorff, head, Digital Solutions at
Syngenta, this team is focused on developing integrated grower
offers enabled by AgriEdge Excelsior® and the company’s Sustainable
Solutions group strategies and initiatives.
“We’re expanding our ability to offer growers more value through
the new Digital Agriculture Solutions group. We are piggybacking on
the success that both Syngenta and Ag Connections have created with
growers for more than 15 years, and taking it to a higher level,”
said Deardorff.
In 2015, Syngenta acquired farm management software developer Ag
Connections as a wholly owned subsidiary following a 14-year
relationship. Ag Connections works extensively with Syngenta on its
AgriEdge Excelsior program, which delivers leading software,
trusted on-farm service and innovative product recommendations to
growers.
Syngenta has been recognized for its data analytics innovation
over the past few years. For instance, in 2015 the company won the
Franz Edelman Award from INFORMS for its use of advanced analytics
in soybean breeding. The award is known as the Nobel Prize for
advanced mathematics, and the company won against the likes of IBM,
Ingram Micro, the U.S. Army and three others. Similarly, Syngenta
won the 2015 ANA Genius Award for Analytics Innovation, beating out
IBM and Adobe for the prize.
About Syngenta
Syngenta is a leading agriculture company helping to improve
global food security by enabling millions of farmers to make better
use of available resources. Through world class science and
innovative crop solutions, our 28,000 people in over 90 countries
are working to transform how crops are grown. We are committed to
rescuing land from degradation, enhancing biodiversity and
revitalizing rural communities. To learn more visit
www.syngenta.com and www.goodgrowthplan.com. Follow us on Twitter
at www.twitter.com/Syngenta and www.twitter.com/SyngentaUS.
Web Resources:
Know More, Grow MoreSyngenta NewsroomSyngenta U.S.Thrive
Cautionary Statement Regarding Forward-Looking
Statements
This document contains forward-looking statements, which can be
identified by terminology such as ‘expect’, ‘would’, ‘will’,
‘potential’, ‘plans’, ‘prospects’, ‘estimated’, ‘aiming’, ‘on
track’ and similar expressions. Such statements may be subject to
risks and uncertainties that could cause the actual results to
differ materially from these statements. We refer you to Syngenta's
publicly available filings with the U.S. Securities and Exchange
Commission for information about these and other risks and
uncertainties. Syngenta assumes no obligation to update
forward-looking statements to reflect actual results, changed
assumptions or other factors. This document does not constitute, or
form part of, any offer or invitation to sell or issue, or any
solicitation of any offer, to purchase or subscribe for any
ordinary shares in Syngenta AG, or Syngenta ADSs, nor shall it form
the basis of, or be relied on in connection with, any contract
thereof.
©2017 Syngenta, 9 Davis Drive, Research Triangle Park, NC 27709.
AgriEdge Excelsior® and the Syngenta logo are trademarks of a
Syngenta Group Company. All other trademarks are the property of
their respective owners.
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SyngentaChris Tutino,
919-226-7238chris.tutino@syngenta.comorCatherine Carlson Kadar,
212-697-2600ckadar@gscommunications.com
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