PLYMOUTH, Mass., Sept. 8, 2016 /PRNewswire/ -- Financial
Media Exchange ("FMeX"), the world's largest content library built
exclusively for the financial services industry, announced today
that it has been selected to enter TD Ameritrade Institutional
Affinity Services Program. As part of this program, FMeX's Content
Library and Sales Enablement Technology will be available to the
more than 5,000 independent registered investment advisors ("RIAs")
using TD Ameritrade Institutional as a custodian.
According to Ric McConkey,
founder and Chief Executive Officer of FMeX, "we have witnessed a
growing need among RIAs for content that is timely, relevant and
personalized to individual clients. We offer a robust content
library through a variety of digital touch points (web, email,
mobile and social) to make access simple and convenient."
FMeX was built by industry veterans with a single goal of
helping financial advisors increase sales. Pioneering
Content-As-A-Service, FMeX provides access to an organized,
searchable and customizable content library and is powered by sales
technology for the future – all to help transform the way RIAs
connect with clients and win more customers.
TD Ameritrade Institutional's Affinity Services Program offers
RIAs access to third-party providers offering solutions ranging
from risk management and hiring the right people to help with
developing and launching their brands.
"We welcome FMeX to our Affinity Services Program" said
Erin Furtado, a senior program
specialist at TD Ameritrade Institutional who oversees the program
and its social media strategies program for advisors. "Given the
importance of client communications, RIA firms could explore
potential benefit by including FMeX offerings as part of their
marketing, sales and communications efforts."
Our formula is really simple, continued McConkey: "FMeX wants to
help RIAs ensure that their content is relevant, distributed
effectively, on the right devices, at the right time and to the
right client."
FMeX and TD Ameritrade are separate and unaffiliated and not
responsible for each other's services or policies.
About Financial Media Exchange
FMeX is the world's
largest content library built on robust sales enablement
technology. Designed exclusively for the financial services
industry, our single mission is to help financial professionals
provide personalized marketing content to their clients in order to
enhance client relationships and increase sales.
FMeX was founded by experts in the financial services industry
and is the first Content-As-A-Service company with headquarters in
Plymouth, MA and regional offices
in New York City and Kansas
City. Individuals and organizations of all sizes
benefit from our sophisticated sales enablement technology that
allows for aggregation, curation, and distribution of content from
any mobile device, in addition to measuring content utilization,
remaining compliant with industry regulations and elevating the
customer experience.
About TD Ameritrade Holding Corporation
Millions of
investors and independent registered investment advisors (RIAs)
have turned to TD Ameritrade's (Nasdaq: AMTD) technology, people
and education to help make investing and trading easier to
understand and do. Online or over the phone. In a branch or with an
independent RIA. First-timer or sophisticated trader. Our clients
want to take control, and we help them decide how - bringing Wall
Street to Main Street for more than 40 years. An official sponsor
of the 2016 U.S. Olympic and Paralympic Teams, as well as an
official sponsor of the National Football League, TD Ameritrade has
time and again been recognized as a leader in investment services.
Please visit TD Ameritrade's newsroom or http://www.amtd.com for
more information, or read our stories at
http://freshaccounts.amtd.com.
Brokerage services provided by TD Ameritrade, Inc., member FINRA
(http://www.FINRA.org) / SIPC (http://www.SIPC.org).
TD Ameritrade Institutional, Division of TD Ameritrade, Inc.,
member FINRA/SIPC.
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SOURCE Financial Media Exchange