By Leslie Scism And Jack Nicas 

Insurers are sending in the drones.

Federal regulators have cleared three of the nation's largest property insurers to use unmanned aircraft, an early step that could bring widespread change to inspections of everything from hail-damaged roofs to collapsed buildings to flooded neighborhoods.

American International Group Inc. said Wednesday that it received approval from the Federal Aviation Administration to use drones to conduct inspections in the U.S. The FAA previously had approved State Farm Mutual Automobile Insurance Co. and United Services Automobile Association, or USAA, to test drones in the U.S.

USAA said Wednesday that it believed a recent federal policy change would allow it to inspect a catastrophe site as early as this week if needed.

But insurers could be constrained by various FAA limits aimed at easing concerns about safety and the potential invasion of privacy. For instance, the three approved insurers can fly drones over private or "controlled-access" property only with permission from the owner or other authorized party, according to the FAA's approval letters. Flights also must take place away from airports and most urban areas, during daytime and, in many cases, at least 500 feet "from all nonparticipating persons, vessels, vehicles and structures."

The insurers said drones will help them inspect areas that are difficult for people to access, such as wind farms and condemned buildings. In particular, the insurers said drones will improve their ability to swiftly respond to claims from hurricanes, tornadoes and floods by providing aerial images of areas claims adjusters can't get to. They also see drones as a way to reduce injuries from risky roof SHYinspections.

"Previously, we either wouldn't have had access to this information, would have had to wait, or in some cases collect it with hands-on methods," said Eric Martinez, an executive vice president at AIG in charge of claims and operations.

The U.S. insurance industry is one of several sectors in which the devices are poised to have a significant impact on how companies operate. Already, farmers, filmmakers, miners and construction firms are using unmanned aircraft to inspect crops, capture aerial footage and collect more data on job sites. Amazon.com Inc. wants to use unmanned aircraft to deliver small packages.

Still, the FAA restrictions could hamper a rollout by SHYinsurers.

Kathleen Swain, a pilot at USAA who operates its two drones, said the FAA curbs would severely limit how the company uses drones. "We can go operational in theory, but we have to have permission from all landowners we fly over," she said. "That is going to be a bit of a hindrance."

Because of the guidelines, AIG likely won't be able to fly the devices over neighborhood homes, at least not yet, said Mark McKinnon, an attorney working for AIG.

The company could use drones to inspect large industrial facilities, for example, or catastrophe sites where victims have been evacuated, he said.

AIG said it plans to deploy drones "in select scenarios in the U.S. this year." Before the FAA approval, AIG used drones to survey insured buildings in New Zealand, where drone regulations are less restrictive than they are in the U.S.

Privacy advocates said they worry that the rise of camera-equipped drones in the U.S. is making it easier for neighbors and companies to spy.

President Barack Obama in February sought to assuage privacy concerns by limiting how federal agencies can use drones and how long they can retain data gathered by the devices. Mr. Obama also ordered the Commerce Department to convene stakeholders to develop privacy guidelines for private and commercial drone use, though privacy advocates have criticized that effort because the guidelines would be voluntary.

A USAA spokeswoman said in an email that the company was "taking prudent steps to ensure our research meets our high standards for information security," though images collected by the drone are "similar to what is found in mapping technologies today."

State Farm said customer SHYprivacy is "one of our top SHYpriorities."

An AIG spokesman said in an email: "We abide by all federal and local regulations" and will only operate "on properties where we have permission of the owner...to only intentionally collect images of structures that today are being inspected by a person."

For State Farm and USAA, the approvals allow the insurers to begin testing on their own rather than in collaboration with universities and other parties approved by the FAA at specific locations.

Ms. Swain of USAA said the San Antonio-based insurer has applied for a second FAA approval that would make it easier for the company to use drones during a disaster, such as during this year's Atlantic hurricane season.

The insurer can disassemble its drones to fit into a box to transport as plane cargo, then reassemble them where they are needed, Ms. Swain said.

The insurer started work on its drone effort in 2010 and ramped up testing at FAA sites last year.

Write to Leslie Scism at leslie.scism@wsj.com and Jack Nicas at jack.nicas@wsj.com

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