Viggle Completes Integration of Wetpaint & NextGuide
June 03 2014 - 6:08PM
Business Wire
With integration of acquisitions completed,
company rationalizes structure to reflect vision of single Viggle
platform
Viggle Inc. (NASDAQ:VGGL), the mobile entertainment
marketing and rewards platform, today announced a restructuring of
its management team based on the successful integration of the
Wetpaint and NextGuide properties, acquired during the past six
months.
Viggle’s platform consists of the Viggle app, which offers
rewards for watching TV, advertisements or listening to music,
NextGuide, a personalized TV programming guide and distributed
reminder platform and Wetpaint, an entertainment news and social
publishing platform. Viggle Inc. achieved a total reach for March
2014 of 20.8 million, which is the total number of registered users
for the Viggle app and unique monthly users of the Wetpaint media
properties. Viggle Inc.’s total active reach for the same period
was 8.8 million.
Among the key changes:
- Ben Elowitz, President and co-founder
of Wetpaint, will be leaving the company to focus on new
opportunities.
- The creation of a new Product
Development Organization led by new SVPs of Product, Kyle Brink and
Jeremy Toeman. They were formally VP of Product at Viggle and
President of Dijit, respectively.
- The creation of a new Content and
Programming team led by Rosie Amodio, who was formerly SVP Content
and Programming at Wetpaint.
“As we continue to grow and evolve our platform, we need to
align our organizational structure to better reflect our market
opportunity and vision, and to realize the cost savings made
possible from the ongoing integration of Wetpaint and NextGuide,”
said Greg Consiglio, president of Viggle. “We are excited to have
Kyle, Jeremy and Rosie expand their leadership roles and we are
thankful to Ben for his valuable work in bringing our
companies together. We wish him all the best as he heads out on his
next adventure.”
“As we’ve executed on a number of features across Viggle,
Wetpaint and Dijit, we have seen the power of a combined platform
where advertisers can reach entertainment fans across multiple
properties,” said Elowitz, President and founder of Wetpaint. “I
will be watching enthusiastically as the organizations integrate
further and Viggle continues to grow and succeed.”
The consolidation of the Viggle platform technology and product
teams is a result of Viggle’s platform expansion strategy. Toeman
and Brink will lead all product and technology teams from Viggle,
NextGuide and Wetpaint. Additionally, Amodio will now oversee all
content and editorial functions cross the integrated platform.
About Viggle Inc.
Viggle is an entertainment marketing and rewards platform whose
app rewards its members for watching TV shows and discovering
new music. The Viggle mobile app has over 4 million members. Since
its launch, Vigglers have redeemed over $18 million in rewards for
watching their favorite TV programs and listening to music. In
addition, Viggle operates Wetpaint, which offers entertainment and
celebrity news online. Viggle also operates NextGuide, maker of
technology that helps consumers search for, find, and set reminders
for TV shows and movies. For more information, visit www.viggle.com
or follow us on Twitter @Viggle.
This press release may contain forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended, and as defined in the U.S. Private Securities Litigation
Reform Act of 1995. These forward-looking statements involve
inherent risks and uncertainties that could cause actual results to
differ materially from those projected or anticipated. All
information provided in this press release is as of June 3, 2014.
Except as required by law, Viggle Inc. undertakes no obligation to
update or revise publicly any forward-looking statements, whether
as a result of new information, future events or otherwise, after
the date on which the statements are made or to reflect the
occurrence of unanticipated events.
Media Contact for Viggle:DKC Public RelationsEd Tagliaferri,
212-981-5182edmund_tagliaferri@dkcnews.comorViggle Investor
Relations:John C. Small, 646-738-3220CFO, Viggle Inc.orIRTH
CommunicationsRobert Haag, 1-866-976-4784Managing
PartnerVGGL@irthcommunications.com