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LifeApps(R) Digital Media, Inc. to Focus Development Efforts in 2014 on Mobile Health Care Solutions and Products

SAN DIEGO, CA--(Marketwired - Nov 12, 2013) - LifeApps Digital Media Inc. (OTCQB: LFAP) ("LifeApps"), an emerging growth company and designer of applications ("apps"), new media, products and next-generation social networks for sports, health, fitness and entertainment enthusiasts is preparing to focus development efforts in 2014 on mobile health care (mHealth) solutions and products. The mHealth industry has now entered the commercialization phase and will reach $26 billion globally by 2017, according to a research2guidance global health market report.

"mHealth is about to grow rapidly in America," states Robert Gayman, CEO of LifeApps. "Lawmakers in Congress are recognizing the need for advanced mHealth solutions that can help reduce overall costs and expand coverage for everyone."

The "Telehealth Enhancement Act of 2013" (H.R. 3306) calls for Medicare home health payments to account for remote patient monitoring and expands coverage to all critical access and sole community hospitals, regardless of metropolitan status. The package also covers home-based video services for hospice care, home dialysis and homebound beneficiaries.

LifeApps is actively pursuing mHealth products and services for 2014 in conjunction with strategic partners in the fields of diabetes, smoking cessation and obesity related chronic disease. Products will expand on LifeApps' tutorial app platform with enhanced feature sets and advanced interactivity.

"In the case of diabetes care, the number of cases in America is staggering with one in twelve Americans diagnosed with diabetes and another 79 million having prediabetes," states Gayman. "According to lung.org cigarette smoking is the number one cause of preventable disease and death worldwide and results in $96 billion in direct health care expenditures in the U.S alone. The CDC stated that overall medical care costs related to obesity in the U.S. were as high as $147 billion in 2008. LifeApps recognizes the need for advanced mHealth systems for continued patient care in these critical avenues. mHealth tools will improve positive patient outcomes and help to reduce health care costs overall. LifeApps is founded on the promise that healthy lifestyles aided with advanced technology can lead to better health and reduced costs for care," says Gayman.

LifeApps has a history of working with medical professionals in creating healthy lifestyle mobile apps such as the highly rated MDWorkout® application.

About LifeApps Digital Media Inc. LifeApps is a digital media company focusing on health, fitness, sports publications, and next-generation social networks. The company is a leading, authorized developer, publisher and licensee for Apple iOS -- iPhone, iPod Touch, and iPad -- and Android tablets on Google Play and Kindle Fire and Androids via Amazon Mobile Marketplace. Health, fitness and sports enthusiasts can benefit from the expertise of top-tier sports physicians, performance fitness trainers and professional athletes through LifeApps® multi-sport and fitness publications and mobile apps. These subject matter experts create the skills, drills and workouts that are featured in the family of LifeApps® Digital Media products and publications.

For more information about LifeApps, please visit: http://www.lifeappsmedia.com

Forward-Looking Statements This release contains "forward-looking statements" as that term is used under the federal securities laws. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. These forward-looking statements are subject to various risks and uncertainties that could cause LifeApps' actual results to differ materially from those currently anticipated, including risks and uncertainties relating to the Company's business, product development, marketing and distribution plans and strategies. These and other factors are identified and described in more detail in the Company's filings with the Securities and Exchange Commission (the "SEC") including the Company's annual report on Form 10-K filed with the SEC on April 12, 2013. The Company does not undertake to update these forward-looking statements.

Company Contact David S. Dawson 10636 Scripps Summit Court Suite 166 San Diego, CA 92131 info@lifeappsmedia.com (858) 577-0500