Ortsbo, Inc. (a subsidiary of Intertainment Media Inc. (TSX
VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T) announces that is has signed a
strategic partnership and services agreement with a private Telecommunications
Consulting Group to work with Ortsbo to facilitate sales of the Ortsbo Software
as a Service (SaaS) language technology to major global business process
outsourcing firms, telecom companies and to call center and communications
technology providers.


The agreement, which is for an initial period of two years with an option to
mutually renew, identifies a number of industry leading potential clients that
already have an existing relationship with the consulting group and provides
potential, not guaranteed business targets in the range of up to 20,000
installed "seats" using the Ortsbo technology. 


The partnership also provides the right for the consulting group to invest up to
$1 Million in an approved future Ortsbo equity offering as determined by
Intertainment Media.


This agreement follows an announcement by Ortsbo with TELUS International last
week and an agreement signed earlier this year with StarTek Inc.


"Ortsbo continues to establish itself as a global leader in enabling
multi-lingual customer care services via its cloud based, SaaS platform that
connects easily and seamlessly with existing Customer Care technology," said
Ortsbo President & CEO, David Lucatch. "Our goal is to quickly and efficiently
roll out Ortsbo to BPO's, direct relationships, telecom companies and technology
providers. This agreement and the expertise of the team will allow us to
accelerate our ongoing sales programs." 


As the need to globalize business practices continues, providing customer
support, care and communications across a wide range of languages can be costly
and logistically challenging. Today, there are many instances where companies
cannot deliver service and support in all of the languages represented by their
customers in real-time across its communication initiatives. 


The Ortsbo Global Customer Care platform makes it possible for a company's
customer care and support services providers to establish web-based customer
care across languages cost efficiently and in real-time. 


As an example, a customer service or support agent in on offshore location can
now work in English, conducting web-chats with customers in a multitude of
languages. During a chat session, agents can type in their native language with
the customer receiving a response in his or her own language. Conversely, the
customer types in their native language with the agent receiving the reply in
his or her native or preferred language. Ortsbo's proprietary and patent pending
technology tunes the language for the particular domain and customer care
context. As a result, the customer experience rivals the speed and accuracy of
staffing with multi-lingual agents. 


In the current state of the market, companies typically pay a significant
premium for multi-lingual agents, require a minimum core team offering a
language and depend heavily on locally available language capabilities. With the
Ortsbo Global Customer Care solution, geographical availability, language
training and other premiums are not required as a customer care center simply
enables the current agents without having to make special staffing
accommodations for each additional language. This represents an order of
magnitude value proposition for most customer care operations. 


Central to Ortsbo's sales and market leadership strategy is to partner with
organizations that have a significant presence in the global customer care
arena. 


About Ortsbo Inc. (www.ortsbo.com) 

Ortsbo enables real-time, cross-language communication experiences. Delivered as
a Cloud, Software as a Service (SaaS) in combination with professional computing
services, Ortsbo can be embedded into high value communication processes and
internet endpoints to create dramatic value across more than 65 languages. Based
on invention and proprietary technology, Ortsbo creates unparalleled,
high-fidelity experiences. Ortsbo is a portfolio company subsidiary of
Intertainment Media Inc.


About Intertainment Media Inc. (www.intertainmentmedia.com) 

Intertainment is one of Canada's leading technology incubators and is focused on
developing, nurturing and investing in both North American and global
technologies and companies that provide technology solutions for brands and
consumers alike. Intertainment also owns and operates a number of key properties
including Ortsbo, Deal Frenzy, BlackBox Loyalty and Magnum, with investments in
leading edge technologies and social media platforms including theaudience.com,
CapThat.com, Poynt, Ad Taffy, itiBiti and Yappn. For more information on
Intertainment and its properties, please visit www.intertainmentmedia.com.


Intertainment is headquartered in the Toronto, Canada region, with offices in
New York, Los Angeles and San Mateo, CA and is listed on the TSX Venture
Exchange under the symbol "INT" (TSX VENTURE:INT) and in the US on the OTCQX
Market under the symbol "ITMTF". Intertainment is also traded in Europe on the
Open Market (Regulated Unofficial Market) of the Frankfurt Exchange through the
XETRA trading platform under the symbol "I4T". 


Neither the TSX Venture Exchange nor its Regulation Services Provider (as that
term is defined in the policies of the TSX Venture Exchange) accepts
responsibility for the adequacy or accuracy of this release. This news release
may contain certain forward-looking information. All statements included herein,
other than statements of historical fact, is forward-looking information and
such information involves various risks and uncertainties. There can be no
assurance that such information will prove to be accurate, and actual results
and future events could differ materially from those anticipated in such
information. A description of assumptions used to develop such forward looking
information and a description of risk factors that may cause actual results to
differ materially from forward-looking information can be found in the company's
disclosure documents on the SEDAR website at www.sedar.com. The company does not
undertake to update any forward-looking information except in accordance with
applicable securities laws. 


This release may contain forward looking statements within the meaning of the
"safe harbor" provisions of US laws. These statements are based on management's
current expectations and beliefs and are subject to a number of risks and
uncertainties that could cause actual results to differ materially from those
described in the forward looking statements. Intertainment Media Inc. does not
assume any obligation to update any forward looking information contained in
this news release.


FOR FURTHER INFORMATION PLEASE CONTACT: 
CORPORATE CONTACTS:
Ortsbo, Inc.
David Lucatch
President & CEO
info@ortsbo.com