OMAHA, Neb., June 20, 2011 /PRNewswire/ -- Tivus, Inc. (PINKSHEETS: TIVU) today announced the Company will be attending the 2011 Hospitality Industry Technology Exposition and Conference (HITEC®), sponsored by the Hospitality Financial & Technology Professionals, in Austin, Texas, June 20-23, 2011.

"This week, key Tivus executives will be attending the Hospitality Industry Technology Exposition and Conference," commented Shiva Prakash, Tivus' president and chief executive officer. "With the arrival of the HD IPTV satellite 'head-in' to North America in late 2009, the potential for new, never-before-possible revenue has 'ignited' massive attention from an industry eager to leverage this new entertainment technology."

Attendee demographics include job functions in Corporate (24%), General Management, Sales & Marketing (13%), IT/IS (32%), Finance (10%), and Owners & Operators, from worldwide Casinos, Clubs, Consulting Firms, Cruise Lines, Educational Institutions, Hotel/Hotel Management Companies, and Resorts. Fifty-two percent of attendees have purchasing power over $250K, and 69% possess 10+ years of experience in the industry.

Phil Marriott, Tivus’ executive vice-president of domestic and international sales, commented, "The hospitality industry has long needed a new, reliable platform to generate significant in-room revenue. For the first time in the industry, Tivus has taken what once was a major capital expenditure that generated little, if any revenue, and leveraged its interactive nature to generate significant ad-based revenue in addition to any premium content-on-demand profits.

"The attendee base at this show provides one of highest concentrations of potential Tivus customers of any trade show, and we look forward to discussing our HD IPTV system with hotel as well as cruise and gaming industry clients," Marriott concluded.

About Hospitality Financial & Technology Professionals (HFTP)

Hospitality Financial & Technology Professionals is headquartered in Austin, Texas, USA, with an office in Maastricht, The Netherlands. HFTP is the global professional association for financial and technology personnel working in hotels, clubs, and other hospitality-related businesses. Founded in 1952, HFTP provides first-class educational events, networking, certifications and resources to over 4,800 members worldwide. Learn. Connect. Succeed. For more information on the HFTP and 2011 HITEC, please visit www.hftp.org and www.hftp.org/Pages/Events/HITEC.aspx.

About Tivus, Inc.

Tivus, Inc. is a technology entertainment services company providing internet-based TV and Cable programming, interactive game content, and goods & services to the hotel/hospitality industry. Tivus' unique HD IPTV system is a complete hotel entertainment platform that, for the first time in the industry, generates previously untapped income for the hotel through ad-revenue sharing. For more information, please visit www.tivus.com and www.tivusconnect.com, or check us out on www.facebook.com/TivusConnect or www.twitter.com/TivusInc.

One of our most important responsibilities is to communicate with shareholders in an open and direct manner. Comments are based on current management expectations, and are considered "forward-looking statements," generally preceded by words such as "plans," "expects," "believes," "anticipates," or "intends." We cannot promise future returns. Our statements reflect our best judgment at the time they are issued, and we disclaim any obligation to update forward-looking statements as the result of new information or future events. We urge investors to review the risks and uncertainties within its filings with the OTC Markets and/or Securities and Exchange Commission.

Media Relations:

Steven Haag

(832) 413-6206

stevehaag@tivus.com

SOURCE Tivus, Inc.

Copyright 2011 PR Newswire