Green Globe International, Inc. Announces Co-Marketing Program With Bay Area Rapid Transit (BART)
April 28 2010 - 8:05AM
Green Globe International, Inc. (Pink Sheets:GGII), the worldwide
owner of the Green Globe brand, today announced that the Green
Globe brand has been featured a co-marketing program with Bay Area
Rapid Transit (BART), which highlights BART's position as the green
transit option, as well as transfers to airports in the San
Francisco Bay Area.
BART operates five lines on 104 miles of track with 43 stations
in four counties. With average weekday ridership of over 350,000
passengers, BART is the fifth busiest heavy rail rapid transit
system in the United States.
BART is featuring the co-marketing program, which was initiated
in March 2010, throughout its transit system, including the lines
that bring travelers into San Francisco from area airports.
The advertisements feature Green Globe's corporate logo and
its .travel domain. A graphic showing the Green Globe/BART
poster is currently displayed on the Green Globe corporate website
www.greenglobeint.com/.
The marketing program is designed to communicate to
international travelers and local passengers the sustainability
benefits of BART and the benefits of Green Globe Certified
properties. Green Globe also promotes the co-marketing campaign
through www.greenglobe.travel as well as providing promotion for
BART through its participation in the world's biggest international
travel trade shows.
"BART is a transit system that is well-known to travelers around
the world," said Green Globe International CEO and Managing
Director Steven R. Peacock. "Green Globe's association with
such a highly recognized brand will only help to raise our profile
in the U.S. market. We are also exploring additional
applications for the Green Globe brand in the transit and
transportation sectors, and we believe that this program with BART
may assist us in consummating additional strategic
agreements."
The Green Globe brand and program, which traces its roots back
to the United Nations Rio de Janeiro Earth Summit in 1992, where
182 Heads of State endorsed the Agenda 21 principles of Sustainable
Development, has primarily been used in the travel and tourism
industry but is now being expanded to include a growing number of
environmentally responsible businesses in a variety of market
sectors. The Green Globe brand is an ideal symbol for the world's
increasing awareness of environmental responsibility and response
to global climate change.
The company encourages all shareholders and others interested in
following the progress of the Green Globe brand to subscribe to
receive email alerts whenever new information is made
public. To subscribe, please visit
http://www.greenglobeint.com/stayconnected/email/.
About Green Globe International, Inc.
Green Globe International, Inc. is the worldwide owner of the
Green Globe brand, which includes the leading sustainability
certification and benchmarking programs, carbon footprint
calculation and offset programs, and a broad range of consulting
services. Green Globe International has been
admitted as an affiliate member of the United Nations World Tourism
Organization. The World Travel & Tourism Council (WTTC),
the business leaders' forum for the travel and tourism industry, is
a 5% common stock owner of Green Globe International. For more
information on the company and its programs, please visit
www.greenglobeint.com.
For information on Green Globe Certification, please visit
www.greenglobe.com. To see sustainable travel options, please
visit www.greenglobe.travel.
Green Globe services in the Asia Pacific are distributed,
managed and sold exclusively by Green Globe Asia Pacific (GGAP)
through EC3 Global. If you would like further information on
GGAP, please visit www.greenglobe.org.
The Green Globe International, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=6582
Safe Harbor Statement
This release contains forward-looking statements with respect to
the results of operations and business of Green Globe
International, Inc., which involves risks and uncertainties. The
Company's actual future results could materially differ from those
discussed. The Company intends that such statements about the
Company's future expectations, including future revenues and
earnings, and all other forward-looking statements be subject to
the "Safe Harbors" provision of the Private Securities Litigation
Reform Act of 1995.
CONTACT: Green Globe International, Inc.
Public Relations and Communications
888-528-0883
corporate@greenglobeint.com
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