MGA Entertainment Unveils Pixel Petz™: The Future of Digital Pets that Encourages Interactive Fun and Nurture-Based Play
August 20 2024 - 8:04AM
MGA Entertainment (MGA), a global leader in children's
entertainment, proudly introduces
Pixel Petz™, the next
level of digital pets. Pixel Petz creates a rich, immersive
experience where kids can learn important lessons through caring
for their digitized pets, while engaging in a variety of
educational games and activities.
Featuring two lovable characters—the cutest Corgi
and a darling Dalmatian—Pixel Petz provides a unique, tactile,
and interactive experience, making them endearing companions for
kids. Each pet’s face is the main screen, the ears are the
controllers, the head is a touch-sensitive sensor, and the nose is
a button for making selections. The pets communicate their
needs—whether they need to be fed, go potty, or take a
bath—teaching kids responsibility and the importance of caring for
others. With 11 distinct personalities to unlock and more than 100
emotions to express, each Pixel Petz offers a dynamic and
personalized play experience that is unique to each individual
child. Additionally, children can press and hold the nose button to
speak, and the pet will mimic their tone with a charming response,
enhancing the connection between the child and their pet.
Pixel Petz not only allows for individual play but
also encourages social interaction. When two Pixel Petz are near
each other, they can interact, providing a unique social experience
for children. One will even get jealous when the other gets more
attention! Each pet comes with a convenient clip, making it easy
for kids to attach their Pixel Petz to their backpacks and take
them on the go.
"Pixel Petz represents a significant leap forward
in digital pet technology, combining the nostalgic charm of the
earlier generation of digital pets with modern interactive
features," said Isaac Larian, Founder and CEO, MGA Entertainment.
"We're thrilled to offer children a playful way to learn about the
value of responsibility, explore technology, and develop early
social skills."
Pixel Petz distinguishes itself in the competitive
tech toy market through its enhanced interactive features. This
innovative line uses the power of STEM and value-based play to help
boost child development, making it an ideal choice for parents and
today’s tech-savvy generation of kids.
Pixel Petz are available in major retailers
including Amazon, Target and Walmart, and on MGA Shop
at https://shop.mgae.com. For more information, visit
https://www.mgae.com/brands/pixel-petz.
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About MGA Entertainment
MGA Entertainment is one of the largest privately
held toy and entertainment companies in the world, known for
its commitment to creativity, quality, and
innovation. Headquartered in Los Angeles with offices
globally, the company creates innovative, proprietary, and licensed
consumer products and entertainment properties, including toys,
games, dolls, apparel, consumer electronics, home décor,
stationery, sporting goods, movies, and television series. The MGA
family includes award-winning brands such as L.O.L.
Surprise!™, Little Tikes®, Rainbow
High™, Bratz®, MGA’s
Miniverse™, Yummiland™, CarTuned™, GrossMos!™, Pixel
Petz™, Micro Games of America™, Fluffie
Stuffiez™,BABY born®,and Zapf Creation®. For more
information, please visit us at www.mgae.com or check us out
at LinkedIn,TikTok, Instagram and Facebook.
- Pixel Petz Corgi & Dalmatian
- Pixel Petz
Amanda Magalski
FINN Partners for MGA Entertainment
mga@finnpartners.com
MGA Entertainment Newsroom
MGA Entertainment
+1.818.221.4431
news@mgae.com