TechTarget Wins 2022 SIIA CODiE Award for Client Success Team of the Year
June 13 2022 - 1:03PM
Business Wire
TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B
technology purchase intent data and services today announced that
its world-class Customer Success team was honored as the Client
Success Team of the Year at the 2022 SIIA CODiETM Awards. The
prestigious CODiE Awards, hosted by the Software & Information
Industry Association (SIIA), recognize the companies with the most
innovative teams, technology solutions and services across the
country, and around the world. The CODiE Awards have been
recognizing company and product excellence for 37 years – this is
the inaugural year for the Client Success category.
TechTarget’s top notch team includes 100+ Customer Success
professionals that operate on 4 continents, with staff in the US,
UK, France, Germany, Singapore and Australia. Working with the
majority of our 2,000+ customers, our team's efforts are an
essential part of TechTarget’s continued growth in the market.
“We are extremely proud that SIIA’s CODiE Awards has named our
Customer Success team the top team in the industry,” said Michael
Cotoia, CEO, TechTarget. “Customer success is at the center of
everything we do and is the reason for the incredible results we
have seen over the last several years. Our team’s mantra is: ‘You
can’t achieve Success if you don’t know what Success means to the
Customer’. In each and every instance, they go deep to learn
exactly what our clients are trying to accomplish and they set out
to help them achieve their goals relative to the goods and services
that TechTarget is providing.”
In addition to winning Client Success Team of the Year,
TechTarget was also named a finalist in the Best Sales &
Marketing Intelligence Solution category for its leading purchase
intent data platform Priority EngineTM. The Company previously won
this award in 2019 and 2021 and has been named a CODiE finalist or
winner in the category for 5 consecutive years. Our Customer
Success Team is vital to helping our customers get the most out of
our products, data and intelligence.
Our clients have long recognized the value that the Customer
Success team brings to client relationships:
“Working with everyone at TechTarget, and especially our
customer success team, is like working with an extension of our own
team,” said Kelly Michael, Marketing Director, QTS Data Centers.
“We couldn’t do half of the things we do without them and without
their guidance. They’ve taken the time to understand our business
and have really dug in and helped push us to the next
level…TechTarget genuinely wants the best for our company and wants
to see us do well.”
“The TechTarget team is incredibly helpful and provides us with
good advice on how to be the most successful with our campaigns,”
said Isabel Morcillo, EMEA Principal Marketing Programs Manager,
Red Hat. “They understand our business and our goals, so they know
how to approach each campaign and can recommend which assets to
use.”
Acknowledged as the premier awards program for the software and
information industries, the SIIA CODiE Awards are produced by the
Software & Information Industry Association (SIIA), the
principal trade association for the software, education, media and
digital content industries. TechTarget’s Customer Success Team was
honored as one of 46 winners across the 45 business technology
categories, including seven leadership categories recognizing
outstanding companies, individuals and teams. TechTarget joins
other important companies recognized at this year’s awards such as:
Red Hat, IBM, HCL Technologies, Honeywell and athenahealth.
“Even during these tumultuous times, business application,
software, service and product providers continued the industry’s
long tradition of developing and marketing innovative solutions to
meet business needs,” said SIIA President Jeff Joseph. “We are
proud to recognize this year’s class of CODiE Award winners. They
truly represent the best of the best in a highly-competitive and
ever-evolving market.”
The SIIA CODiE Awards are the industry's only peer-reviewed
awards program. The first-round review of all nominees is conducted
by software and business technology experts with considerable
industry expertise, including analysts, media, bloggers, bankers
and investors. The scores from the expert judge review determine
the finalists. SIIA members then vote on the finalist products and
services, and the scores from both rounds are tabulated to select
the winners.
Details about the winners are listed at:
https://siia.net/codie/business-technology-winners/
About the SIIA CODiE™ Awards
The SIIA CODiE Awards is the only peer-reviewed program to
showcase business and education technology’s finest products and
services. Since 1986, thousands of products, services and solutions
have been recognized for achieving excellence. For more
information, visit siia.net/CODiE.
About TechTarget
TechTarget (Nasdaq: TTGT) is the global leader in purchase
intent-driven marketing and sales services that deliver business
impact for enterprise technology companies. By creating abundant,
high-quality editorial content across more than 150 highly targeted
technology-specific websites and 1,125 channels, TechTarget
attracts and nurtures communities of technology buyers researching
their companies’ information technology needs. By understanding
these buyers’ content consumption behaviors, TechTarget creates the
purchase intent insights that fuel efficient and effective
marketing and sales activities for clients around the world.
TechTarget has offices in Boston, London, Munich, New York,
Paris, San Francisco, Singapore and Sydney. For more information,
visit techtarget.com and follow us on Twitter @TechTarget.
(C) 2022 TechTarget, Inc. All rights reserved. TechTarget and
the TechTarget logo are registered trademarks and Priority Engine
is a trademark of TechTarget. All other trademarks are the property
of their respective owners.
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Media Inquiries Garrett Mann Senior Director of Corporate
Communications TechTarget, Inc. 617-431-9371
gmann@techtarget.com
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