Ahead of the music icon's second meditation
album release - Manifest Abundance - he is partnering with the
mental wellness supplement brand to champion mindfulness,
meditation, and mental health resources
LOS
ANGELES, May 1, 2024 /PRNewswire/ -- In support of
Mental Health Awareness Month this May, Grammy Award-winning artist
Lil Jon is teaming up with wellness
supplement brand, Natural Vitality, a leader in science-backed
magnesium-based products. The unexpected partnership aims to ignite
conversations around mental health awareness and remove its
negative stigma and perceptions in mainstream and niche
cultures.
Together Lil Jon and the leading
magnesium supplement brand have come to jointly foster
accessibility to mental wellbeing resources and galvanize dialogue
between the community, mental health practitioners, and mental
health organizations.
"Mental health, physical health, and wellness is a priority to
me and somethin' I've become very passionate about... spreading the
knowledge I have gained to others that may not have normally been
exposed to the information makes me feel good inside. Lowering
stress and detaching from the matrix should be paramount for
everyone around the world. I encourage everyone to take a pause,
have some deep breaths, smile - and if you need it - seek mental
health and wellness resources," says Lil
Jon. "I wanna be someone to advocate for the importance of
prioritizing mental wellbeing - for all - so they know there are
ways you can take care of your mind, and using Natural Vitality has
been an amazing part of that mental health journey for me!"
Aligning with the release of the multi-platinum producer's
second meditation album slated to drop Friday, May 10, "Manifest Abundance," continues
to expand Lil Jon's passion for
mental health awareness. The album— featuring 11 tracks centered
around manifestation and affirmations—is a testament to how vital
the topic is to the musician.
"We're inspired by Lil Jon's
mental health journey and his desire to share his mindfulness
practices with the world, which includes Natural Vitality CALM and
meditation," says Nicole Ng,
Marketing Lead at Natural Vitality. "More than ever people are
struggling through daily stressors, and are more open to sharing
their mental health journeys. We want to champion this dialogue and
provide support and resources—this partnership with Lil Jon celebrating the release of his album
felt like the perfect opportunity to do just that."
In the lead-up to the album launch on May
10, the partnership kicks off with Lil Jon's Manifest Abundance Album Retreat
presented by Natural Vitality at the tranquil Hotel Bel-Air. Guests
will experience mindfulness-centered programming—such as a guided
meditation led by Lil Jon, album
showcase, and a fireside discussion between Lil Jon and mental health expert, Chicago School
of Professional Psychology Adjunct Professor, Dr. Patrice Le Goy, LMFT.
"It's incredibly encouraging to work with artists like
Lil Jon who are advocating strongly
for mental health awareness, sharing how wellness is something that
can and should be accessible to everyone. Our hope is that we can
create authentic conversations around mental health - throughout
Mental Health Awareness month and beyond," says Dr. Le Goy.
The content gathered during the event will be shared via
Lil Jon and Natural Vitality's
social channels where people worldwide will be able to view the
conversations and even experience a guided meditation by
Lil Jon himself. Additionally,
people will find Lil Jon's favorite
relaxing Natural Vitality products at NaturalVitality.com.
About Natural Vitality
Natural Vitality is the
wellness supplement brand built for your mental wellbeing. For 40
years, Natural Vitality has provided mood and brain support through
the power of magnesium. From FOCUS to CALM to SLEEP, Natural
Vitality supports key areas of your mental wellbeing through a
range of products designed to fit your life. Natural Vitality CALM
Magnesium supplements help calm your mind and promote a sense of
relaxation, while the brand's latest brain health innovation,
FOCUS, is powered by a unique combination of Magnesium
L-Threonate (Magtein) and
Phophditylserine (PS) to support memory and cognition.*
Natural Vitality's science-based supplements are available
at naturalvitality.com and your favorite
retailers.
*These statements have not been evaluated by the Food and
Drug Administration. These products are not intended to diagnose,
treat, cure or prevent any disease.
CLX-B
View original content to download
multimedia:https://www.prnewswire.com/news-releases/lil-jon-teams-up-with-natural-vitality-for-mental-health-awareness-month-302132458.html
SOURCE Natural Vitality