Wrexham AFC and HP Team Up: HP to Become Club’s Global Technology Partner
July 11 2023 - 8:00AM
Business Wire
Rob McElhenney and Ryan Reynolds announce
collaboration – covering stadium tech, community projects and shirt
sleeve sponsorship
Wrexham AFC today unveiled global technology leader, HP Inc., as
the club’s latest signing. HP will be the club’s global technology
partner, delivering devices and services to help the
recently-promoted Welsh football team succeed on and off the
pitch.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20230711288166/en/
The club announced the news with a video featuring Co-Chairmen
Rob McElhenney and Ryan Reynolds. In the clip, Rob and Ryan reveal
their attempt at a promotional video to explain their tech vision
for Wrexham. You can watch on YouTube here.
“HP was born in a garage in 1939 and has become one of the
leading technology brands in the world. Wrexham Association
Football Club was born in a bar in 1864 and is on its way to great
things,” said Wrexham AFC Co-Chairmen Rob McElhenney and Ryan
Reynolds. “We could not think of a better partner on this ride, for
the club and the community. Plus, our tech game really needs an
upgrade. Pretty sure we still have flying toasters as screensavers
on some of our computers.”
HP technology – including high-performance laptops, PC
accessories and hybrid work-enabling services – will be used
throughout the club and across back-office functions, as well as to
improve the fan experience.
“As with football, technology has the power to connect and unite
people all over the world,” commented Vikrant Batra, HP’s Global
Chief Marketing Officer. “The passion of Wrexham’s fans to rally
around their beloved football team, throughout the highs and lows,
has been an inspiration to us at HP. We’re excited to bring the
power of our technology to the club and broader community,
supporting them to achieve their goals.”
In addition to providing the innovative technology to power the
next chapter of Wrexham’s incredible story, HP aims to go beyond
the pitch and have a meaningful impact in the local community. This
aligns with HP’s mission to become the world’s most sustainable and
just technology company – by accelerating digital equity, advancing
human rights, and driving climate action.
Wrexham AFC Executive Director, Humphrey Ker, said, “We are
delighted to partner with HP – their expertise will be of great
benefit to Wrexham and is exactly what the club needs to continue
its growth as we return to the Football League. As part of the
stadium redevelopment project, we have prioritised the use of
technology to create the best fan experience. HP’s tech and
know-how will help us achieve this, as well as improve and become
more efficient everywhere at the STōK Cae Ras.”
The HP logo will be featured on the matchday shirt sleeve from
the start of the 2023-24 season, including the much anticipated
‘USA Invasion’ 2023 Summer tour – where Wrexham AFC will play teams
including Chelsea, Manchester United and LA Galaxy, in North
Carolina, California and Pennsylvania. Further details of HP and
Wrexham’s partnership will be released later in the year. Follow
@Wrexham_AFC, @HP and visit www.wrexhamafc.co.uk for more info.
About Wrexham AFC
Wrexham Association Football Club is based in Wrexham, North
Wales, and competes in League Two, the fourth tier of the English
football league pyramid. Formed in 1864, they are the oldest club
in Wales and the third oldest professional team in the world.
Wrexham has won the Welsh Cup a record 23 times and beaten some of
the biggest clubs in the game in the English FA Cup and UEFA
European Cup Winners Cup. The STōK Cae Ras, home to Wrexham AFC, is
the world’s oldest international stadium that still continues to
host international games.
Wrexham AFC is owned by Rob McElhenney and Ryan Reynolds. The
goal of the new owners is to grow the team and establish Wrexham
AFC as a Premier League club in front of increased attendances, and
in an improved stadium, while making a positive difference to the
wider community in Wrexham This goal is being pursued through four
guiding principles: i) to protect the heritage of Wrexham AFC; ii)
to reinforce the values of the community; iii) to use Rob and
Ryan’s resources to grow the exposure of the club at home and
abroad; and iv) to create a winning culture. For more information,
please visit wrexhamafc.co.uk.
About HP
HP Inc. (NYSE: HPQ) is a global technology leader and creator of
solutions that enable people to bring their ideas to life and
connect to the things that matter most. Operating in more than 170
countries, HP delivers a wide range of innovative and sustainable
devices, services and subscriptions for personal computing,
printing, 3D printing, hybrid work, gaming, and more. For more
information, please visit: http://www.hp.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20230711288166/en/
Colin Henrys colin.henrys@wrexhamafc.co.uk
Molly Alves mollya@maximumeffort.com
HP Media:
MediaRelations@hp.com hp.com/go/newsroom
Jo Smith jo.smith@hp.com
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