ANN ARBOR, Mich., Oct. 10, 2016 /PRNewswire/ -- Domino's
Pizza (NYSE: DPZ), the recognized world leader in pizza delivery
and digital ordering platforms, wants to encourage everyone to
vote on Nov. 8. After performing your
civic duty, reward yourself with dinner while watching the results
of this historic election. Democrat, Republican, Independent … the
results are anyone's guess.
But one choice is far more assured – pizza wins in a landslide
every election season. Historically, presidential election nights
bring in double-digit order increases over the average Tuesday as
Americans watch results come in from across the country.
"We know that it's not just busy newsrooms ordering pizza on
election night, though they do submit some pretty impressive
orders," said Joe Jordan, Domino's
chief marketing officer. "While pizza isn't on any ballots, it sure
seems to have the hearts and minds of many Americans on election
night."
Domino's has been having some fun of its own this election
season with a light-hearted, election-themed ad that features Dom –
the Domino's-themed voice ordering assistant. Pizza-focused
presidential predictions aren't off the table, so Dom makes his
own: pizza sales will be higher than approval ratings. The ad has
been airing during high-profile programming where conversations
around the election are taking place, and while plans for
election-night pizzas might already be underway.
No matter when Americans want to talk pizza and politics,
Domino's makes ordering pizza easy. Customers can go online, use a
smartphone app or one of Domino's AnyWare ordering platforms,
including Twitter, text, smartwatch, Messenger, smart TV, Amazon
Echo and more. Calling the store still works, too!
About Domino's Pizza®
Founded in 1960,
Domino's Pizza is the recognized world leader in pizza delivery,
with a significant business in carryout pizza. It ranks among the
world's top public restaurant brands with a global enterprise of
more than 12,900 stores in over 80 markets. Domino's had global
retail sales of over $9.9 billion in
2015, with more than $4.8 billion in
the U.S. and nearly $5.1 billion
internationally. In the second quarter of 2016, Domino's had global
retail sales of over $2.4 billion,
with nearly $1.2 billion in the U.S.
and over $1.2 billion
internationally. Its system is comprised of independent franchise
owners who accounted for over 97% of Domino's stores as of the
second quarter of 2016. Emphasis on technology innovation helped
Domino's generate over 50% of U.S. sales from digital channels at
the end of 2015, and an estimated $4.7
billion annually in global digital sales. Domino's features
an ordering app lineup that covers nearly 95% of the U.S.
smartphone market and recently introduced several innovative
ordering platforms, including zero-click ordering, Samsung Smart
TV®, Apple Watch and Amazon Echo, as well as Twitter and
text message using a pizza emoji. In late 2015, Domino's announced
the design and launch of the DXP®, a purpose-built pizza
delivery vehicle, as well as its first digital customer loyalty
program.
Order – dominos.com
AnyWare Ordering – anyware.dominos.com
Company Info – biz.dominos.com
Twitter – twitter.com/dominos
Facebook – facebook.com/dominos
Instagram – instagram.com/dominos
YouTube – youtube.com/dominos
Photo - http://photos.prnewswire.com/prnh/20161007/416524
Logo - http://photos.prnewswire.com/prnh/20120814/DE55948LOGO-b
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SOURCE Domino's Pizza