FORM 4
[ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).         
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES
                                                                                  
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Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public
Utility Holding Company Act of 1935 or Section 30(f) of the Investment Company Act of 1940
                      

1. Name and Address of Reporting Person *

DAVIES MICHAEL J
2. Issuer Name and Ticker or Trading Symbol

WEBMEDIABRANDS INC. [ WEBM ]
5. Relationship of Reporting Person(s) to Issuer (Check all applicable)

__ X __ Director                      _____ 10% Owner
_____ Officer (give title below)      _____ Other (specify below)
(Last)          (First)          (Middle)

8 PADDINGTON CIRCLE, TURNER'S COVE
3. Date of Earliest Transaction (MM/DD/YYYY)

3/16/2012
(Street)

SAVANNAH, GA 31410
(City)        (State)        (Zip)
4. If Amendment, Date Original Filed (MM/DD/YYYY)

 
6. Individual or Joint/Group Filing (Check Applicable Line)

_ X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Trans. Date 2A. Deemed Execution Date, if any 3. Trans. Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock   3/16/2012     M    47626   A $0.26   56501   D    

Table II - Derivative Securities Beneficially Owned ( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Trans. Date 3A. Deemed Execution Date, if any 4. Trans. Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
6. Date Exercisable and Expiration Date 7. Title and Amount of Securities Underlying Derivative Security
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Director Stock Option (right to buy)   $0.26   3/16/2012     M         16000      (1) 12/12/2012   Common Stock   16000   $ 0   0   D    
Director Stock Option (right to buy)   $0.26   3/16/2012     M         5000      (1) 12/12/2012   Common Stock   5000   $ 0   0   D    
Director Stock Option (right to buy)   $0.26   3/16/2012     M         6667      (1) 9/18/2012   Common Stock   6667   $ 0   0   D    
Director Stock Option (right to buy)   $0.26   3/16/2012     M         16000      (1) 6/4/2012   Common Stock   16000   $ 0   0   D    
Director Stock Option (right to buy)   $0.26   3/16/2012     M         3125      (1) 6/4/2012   Common Stock   3125   $ 0   0   D    
Director Stock Option (right to buy)   $0.26   3/16/2012     M         584      (1) 5/15/2012   Common Stock   584   $ 0   0   D    
Director Stock Option (right to buy)   $0.26   3/16/2012     M         250      (1) 3/19/2012   Common Stock   250   $ 0   0   D    
Director Stock Option (right to buy)   $0.92                      (2) 9/8/2021   Common Stock   21000     21000   D    
Director Stock Option (right to buy)   $0.8                      (3) 9/27/2020   Common Stock   21000     21000   D    
Director Stock Option (right to buy)   $0.7                      (4) 12/9/2014   Common Stock   21000     21000   D    
Director Stock Option (right to buy)   $0.44                      (1) 3/4/2014   Common Stock   21000     21000   D    
Director Stock Option (right to buy)   $0.26                      (1) 2/6/2013   Common Stock   3334     3334   D    
Director Stock Option (right to buy)   $0.26                      (1) 3/27/2013   Common Stock   1690     1690   D    
Director Stock Option (right to buy)   $0.26                      (1) 9/17/2013   Common Stock   13334     13334   D    
Director Stock Option (right to buy)   $0.26                      (1) 9/17/2013   Common Stock   3334     3334   D    
Director Stock Option (right to buy)   $0.26                      (1) 3/30/2014   Common Stock   1000     1000   D    
Director Stock Option (right to buy)   $0.26                      (1) 9/15/2014   Common Stock   18700     18700   D    
Director Stock Option (right to buy)   $0.26                      (1) 9/15/2014   Common Stock   1300     1300   D    
Director Stock Option (right to buy)   $0.26                      (1) 9/15/2014   Common Stock   5000     5000   D    
Director Stock Option (right to buy)   $0.26                      (1) 2/11/2015   Common Stock   1000     1000   D    
Director Stock Optioni (right to buy)   $0.26                      (1) 6/9/2015   Common Stock   11000     11000   D    
Director Stock Option (right to buy)   $0.26                      (1) 6/9/2015   Common Stock   3750     3750   D    
Director Stock Option (right to buy)   $0.26                      (1) 7/7/2015   Common Stock   1000     1000   D    
Director Stock Option (right to buy)   $0.26                      (1) 6/7/2016   Common Stock   16000     16000   D    
Director Stock Option (right to buy)   $0.26                      (1) 6/7/2016   Common Stock   5000     5000   D    

Explanation of Responses:
( 1)  Options are 100% vested.
( 2)  The options were awarded on 09/08/2011 and vest over three years, with one-third vesting on each of the first, second and third anniversaries of the date of grant, provided the Optionee's employment continues.
( 3)  The options were awarded on 09/27/2010 and vest over three years, with one-third vesting on each of the first, second and third anniversaries of the date of grant, provided the Optionee's employment continues.
( 4)  The options were awarded on 12/09/2009 and vest over three years, with one-third vesting on each of the first, second and third anniversaries of the date of grant, provided the Optionee's employment continues.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director 10% Owner Officer Other
DAVIES MICHAEL J
8 PADDINGTON CIRCLE
TURNER'S COVE
SAVANNAH, GA 31410
X



Signatures
Michael J. Davies 3/20/2012
** Signature of Reporting Person Date


Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
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