Perry Ellis International Announces Mens Underwear and Loungewear License for Perry Ellis Portfolio Brand in South Korea
February 21 2018 - 9:00AM
Perry Ellis International (Nasdaq:PERY) announced today a new
license agreement with Good People Co. Ltd for men’s underwear and
loungewear under the Perry Ellis Portfolio® trademark in South
Korea. The product launch is planned in Fall 2018.
Perry Ellis believed fashion was fun, and should never be taken
too seriously. Patterns, pops of color, new shapes and never
before-seen styles — he embraced it all, rewriting the rules and
redefining American sportswear. Today, Perry Ellis is the
go-to designer fashion brand that gives men confidence in every,
and any, situation through innovative and versatile styles.
“We are pleased to collaborate with Good People. We see
great potential for growth in the South Korean market and are
pleased to take these continued steps in our business expansion,”
remarked Oscar Feldenkreis, CEO and President of Perry Ellis
International.
"We look forward to working closely with the Perry Ellis design
and management team to bring Perry Ellis’ unique brand positioning
and commitment to product excellence to the Korean consumer across
multiple distribution channels,” said Yoon Woohwan, CEO of Good
People Co. Ltd.
For more information about Perry Ellis International, Inc. and
the company’s entire portfolio of brands, please visit.
www.PERY.com.
About Perry Ellis International
Perry Ellis International, Inc. is a leading
designer, distributor and licensor of a broad line of high quality
men's and women's apparel, accessories and fragrances. The
Company's collection of dress and casual shirts, golf sportswear,
sweaters, dress pants, casual pants and shorts, jeans wear, active
wear, dresses and men's and women's swimwear is available through
all major levels of retail distribution. The Company, through its
wholly owned subsidiaries, owns a portfolio of nationally and
internationally recognized brands, including: Perry Ellis®, An
Original Penguin® by Munsingwear®, Laundry by Shelli Segal®,
Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John
Henry®, Manhattan®, Axist®, Jantzen® and Farah®. The Company
enhances its roster of brands by licensing trademarks from third
parties, including: Nike® and Jag® for swimwear, and Callaway®, PGA
TOUR®, and Jack Nicklaus® for golf apparel and Guy Harvey® for
performance fishing and resort wear. Additional information
on the Company is available at http://www.pery.com.
About Good People Co. Ltd
Good People Co., Ltd., is publically traded on the Korean stock
exchange, and manufactures and wholesales underwear and loungewear
products for men, women and children in Korea and
internationally. The company offers its products under the
BODYGUARD, Yescode, SEXYCOOKIE, JAMES DEAN, G-gear, 1st OLOR, and
Don & Dons brands. The company is also the licensee for Levi’s
body wear in South Korea. Good People Co., Ltd, founded in 1991, is
based in Seoul, South Korea and trades on the South Korean Stock
Exchange: KOSDAQ -33340.
Contact:
Pamela FieldsVP International Licensing and Business
Developmentpamela.fields@pery.com212-536-5602
Jeong Hwan, Yim, Marketing Directorequalizer@goodpeople.co.kr
82-2-320-6681
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