Rafaella® signs Brand Ambassador, Heather Monahan
December 20 2017 - 3:20PM
(Nasdaq:PERY) -- Rafaella® launches partnership with women’s
empowerment expert, Heather Monahan. The brand offers a full range
of lifestyle apparel including figure flattering designs with easy
care and innovative fabrics available in petite, missy and plus
collections ranging in sizes from 4 to 22. This collaboration
reinforces the brand’s commitment to diversity and confidence
building.“Rafaella believes that looking great means feeling great
and embracing a woman's individuality and shape. Heather has an
unparalleled ability to connect with women and encourages them to
profess their confidence and appearance in every aspect of their
life. She is the ideal brand ambassador,” stated Oscar Feldenkreis,
CEO and President.
As the founder of Boss in Heels and The Monahan Method, Heather
Monahan is a multimedia force empowering women to use their unique
attributes to achieve success in all aspects of their lives.
Through her inspiring speaking engagements, interviews and advice
columns, Heather uses her gift of storytelling to share the
tireless passion and hard-won wisdom that have enabled her to work
her way up the corporate ladder and embark on a journey of
entrepreneurship. “There is a direct link between clothing and
confidence, and in the world that we live in today, it is no secret
that every woman needs to own her confidence, voice, and image to
help change the world. I’m thrilled to have the chance to
bring this message to women through the Rafaella brand's fit and
design aesthetic,” stated Heather Monahan.
Heather’s relatable journey as a working single mother, and the
truth about her struggles along the way, have led to her becoming a
PopSugar.com contributor and gaining coverage and accolades from
Bustle, Refinery29, Business Insider, Dow Jones, Moneyish, Women’s
Health, Working Mother and The Miami Herald. Heather is also a
Glass Ceiling Award Winner and was recently named one of the 40
Most Influential Women in Radio. She has served on the board of
City Year Miami for 7 years. Her warm, engaging and honest advice
can be heard in her Elvis Duran Show interview on iheartradio.com,
and read on usatoday.com. Heather’s book on confidence is slated
for publication in January 2018.
For more information about Perry Ellis International, Inc. and
the company’s entire portfolio of brands, please visit.
www.PERY.com.
About Perry Ellis InternationalPerry Ellis
International, Inc. is a leading designer, distributor and licensor
of a broad line of high quality men's and women's apparel,
accessories and fragrances. The Company's collection of dress and
casual shirts, golf sportswear, sweaters, dress pants, casual pants
and shorts, jeans wear, active wear, dresses and men's and women's
swimwear is available through all major levels of retail
distribution. The Company, through its wholly owned subsidiaries,
owns a portfolio of nationally and internationally recognized
brands, including: Perry Ellis®, An Original Penguin® by
Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben
Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist®,
Jantzen® and Farah®. The Company enhances its roster of brands by
licensing trademarks from third parties, including: Nike® and Jag®
for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf
apparel and Guy Harvey® for performance fishing and resort wear.
Additional information on the Company is available at
http://www.pery.com.
About Rafaella®Rafaella® is the brand women
rely on for fashion that fits and flatters their shape, their sense
of style, their life. Launched in 1982, Rafaella was initially
known for its “perfect fitting pant” and has evolved into a
successful lifestyle collection of on-trend and ready-to-wear
styles that take women from work to play and everywhere in
between.
Rafaella understands there is a direct correlation between
feeling beautiful and being confident. Each collection strikes the
right balance between fashion and ease of wear, enabling women to
look great without compromising comfort.
CONTACT:Lorraine Medici 305-873-1209
lorraine.medici@pery.com
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