National CineMedia Signs New Long Term Exclusive Agreement with Santikos Enterprises
January 29 2024 - 12:03PM
Business Wire
National CineMedia (NCM), the largest cinema advertising
platform in the U.S. that unites brands with young, diverse movie
audiences, today announced a new five-year exclusive agreement with
Santikos Theaters. Santikos operates 27 theater locations, and 379
screens across eight states. They are the 7th largest cinema
operator in the U.S. and one of the largest affiliates on the NCM
platform.
“As partners since 2016, NCM is thrilled to extend our
relationship with Santikos Theaters. This renewed alliance is a
testament to our shared vision on the future of cinema and our
belief in the power of the big screen to deliver the most engaging
entertainment and deliver meaningful incremental revenue. Their
consistency and commitment to providing a quality experience for
moviegoers is unmatched,” shared Jennifer Lupo, VP affiliate
partnerships at NCM.
“Our collaboration has consistently brought unparalleled
cinematic experiences to our audiences, and we are excited to
continue this journey together,” shared Andrew Brooks, chief
marketing officer at Santikos Theaters. “Driven by innovation and a
deep dedication to delivering quality entertainment, this renewed
partnership reaffirms our commitment to providing memorable moments
at Santikos Theaters powered by the strength and expertise of NCM.
We look forward to the exciting opportunities and outstanding
content we will bring to our valued patrons in the years to
come.”
About NCM
National CineMedia (NCM) is the largest cinema advertising
platform in the US. With unparalleled reach and scale, NCM connects
brands to sought-after young, diverse audiences through the power
of movies and pop culture. A premium video, full-funnel marketing
solution for advertisers, NCM enhances marketers' ability to
measure and drive results. NCM’s Noovie® Show is presented
exclusively in 42 leading national and regional theater circuits
including the only three national chains, AMC Entertainment Inc.
(NYSE:AMC), Cinemark Holdings, Inc. (NYSE:CNK) and Regal
Entertainment Group (a subsidiary of Cineworld Group PLC, LON:
CINE). NCM’s cinema platform consists of more than 18,400 screens
in over 1,450 theaters in 190 Designated Market Areas® (all of the
Top 50). National CineMedia, Inc. (NASDAQ:NCMI) owns and is the
managing member of, National CineMedia, LLC. For more information,
visit www.ncm.com
About Santikos Enterprises
Santikos Enterprises is the holding company for Santikos
Theaters and owns diverse investments in theaters and real estate.
Santikos Enterprises operates 27 locations, and 379 screens across
eight states. Mr. Santikos’s desire was for Santikos Enterprises to
be gifted to the San Antonio Area Foundation to carry out his
charitable giving wishes in concert with more than 500 funds
already under management at the organization. Since 2015, Santikos
Enterprises has donated more than 90 million dollars to the local
San Antonio and surrounding communities.
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version on businesswire.com: https://www.businesswire.com/news/home/20240129932853/en/
Pamela Workman VP, Corp Communications Pam.workman@ncm.com
National CineMedia (NASDAQ:NCMI)
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