ININ Interactive Intelligence Grp., Inc.

West Texas National Bank has reported reduced costs and improved customer service as a result of deploying enterprise IP telephony software by Interactive Intelligence Inc. (Nasdaq:ININ). The bank replaced nine different traditional TDM-based phone systems across distributed branch offices with the IP-based software, called Enterprise Interaction Center� (EIC). The deployment and move to voice over IP resulted in a 93 percent reduction in long distance phone charges, and the elimination of over 70 phone lines, which equaled savings of about 37 percent. The deployment also enabled the bank to reduce costs associated with repairs and support. By helping to both centralize and automate its call center, the EIC deployment not only improved customer service, but reduced staffing requirements for processing calls by the equivalent of three full-time employees. �Before EIC we were spending about $20,000 per month for long distance charges and $6,000 per month on our data network,� said West Texas National Bank executive VP and COO, Jerry Rogers. �In addition, we had three voice response systems and no automated call distribution capabilities, which not only hampered communications between branches, but made them very expensive. By reducing long distance charges, converging our voice and data networks, eliminating duplicate systems across sites, and centralizing our contact center, we�ve not only cut costs and improved customer service, our employees now feel part of a single bank regardless of their branch location.� Currently, EIC supports the bank�s entire employee base composed of 157 people, including a centralized contact center that services calls for its nine branch offices located throughout West Texas. EIC, which was sold, designed and implemented by Chicago-based systems integrator, Adapt Telephony Services (http://www.teamadapt.com), provides the bank with SIP-based VoIP switching, voice mail, fax services, unified messaging, auto attendant, interactive voice response, automatic call distribution, and reporting. West Texas National Bank was first prompted to look for a new communications system in late 2004 as a result of multiple mergers, which left the bank with disparate phone systems and isolated branch offices. To address these challenges, the bank began reviewing multiple systems from vendors such as Avaya, Cisco and others. It ultimately selected the Interactive Intelligence software based on its features and ease-of-maintenance. �The selection process wasn�t easy since nearly all the vendors we reviewed called their solutions �complete� and �unified,�� Rogers said. �As a former technology consultant, however, I knew we had to delve deeper to ensure we didn�t end up purchasing a �single� solution that, in reality, was just a bunch of cobbled together systems requiring five different screens to set up users, and making upgrades to one system crash the other four. �We selected EIC because it had all the features we wanted, plus it really did have a unique single-platform �unified� architecture, which meant fewer boxes to manage and fewer interfaces to learn. In fact, part of our due diligence involved checking references, and the Interactive Intelligence customers were not only happy with the software�s functionality, but they stressed its ease-of-maintenance.� The bank plans to extend EIC�s benefits further by creating additional applications, such as using the software to enable customers to call and record wire transfers 24x7, which employees can then process during normal business hours, according to Rogers. About West Texas National Bank West Texas National Bank is a wholly owned subsidiary of First West Texas Bancshares, Inc. (FWTBS), a one-bank holding company located in Midland, Texas. West Texas National Bank is an intrastate bank first chartered in 2000. The bank offers a full range of personal and commercial banking and related financial products and services through its West Texas branch network staffed by 157 employees. These products include business and household accounts; consumer, commercial and industrial loans; mortgages; certificates of deposit; and more. The bank uses the most innovative technologies to provide convenient and efficient services, such as end-to-end image processing, Internet Banking, and bill presentment, while maintaining its commitment to friendly, personalized service. West Texas National Bank can be reached at +1 432.685.6500; on the Net: http://www.wtnb.com. About Interactive Intelligence Interactive Intelligence Inc. (Nasdaq:ININ) is a global provider of business communications software and services for contact center automation and enterprise IP telephony. The company was founded in 1994 and has more than 2,500 customers worldwide. Recent awards include the 2006 Network World 200, CRM Magazine�s 2006 Rising Star Excellence Award, Network Computing Magazine�s 2006 Well-Connected Award, and Software Magazine�s 2006 Top 500 Global Software and Services Companies. Interactive Intelligence employs approximately 500 people and is headquartered in Indianapolis, Indiana. The company has five global corporate offices, with additional sales offices throughout North America, Europe and Asia Pacific. Interactive Intelligence can be reached at +1 317.872.3000 or info@inin.com; on the Net: http://www.inin.com. This release contains certain forward-looking statements that involve a number of risks and uncertainties. Factors that could cause actual results to differ materially are described in the company's SEC filings. Interactive Intelligence Inc. is the owner of the marks INTERACTIVE INTELLIGENCE, its associated LOGO and numerous other marks. All other trademarks mentioned in this document are the property of their respective owners.