Premiering Earth Day, April 22 Exclusively
on Black Experience on Xfinity Channel, Xfinity X1, and
Xumo
Co-Narrated by Indigenous Activist Quannah
ChasingHorse and Academy Award-Nominated Actor Edward
Norton
Additional Executive Producers Include
Allison Abner, Grammy-Nominated Singer Tamia, Mato Mayuhi, and
Grammy-Winning Producer Shep Crawford
Bad River Takes Us into the Heart of a
Battle to Save Lake Superior, the World’s Largest Freshwater Lake
and Part of the Great Lakes System, Which Account for Approximately
20% of the World’s Freshwater Supply
Watch the Trailer Here
CHECK OUT RECENT SUPPORT FOR THE FILM FROM:
LEONARDO DICAPRIO, JASON MOMOA, MARK RUFFALO DEADLINE, CBS AND
MORE
Comcast NBCUniversal’s Black Experience on Xfinity teams
up with award-winning filmmaker Mary Mazzio (A Most
Beautiful Thing, I Am Jane Doe) and executive producer and NBA Hall
of Famer Grant Hill, to premiere Bad River, a film
that chronicles the Wisconsin-based Bad River Band and their
ongoing fight for sovereignty. The story unfolds in a
groundbreaking way, through a series of shocking revelations,
devastating losses, and a powerful legacy of defiance and
resilience.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20240401769463/en/
Bad River Premiers on Black Experience on
Xfinity, Xfinity X1, and Xumo on April 22 (Photo: Business
Wire)
On Earth Day, Monday, April 22,
Bad River will be available exclusively on Comcast’s
Black Experience on Xfinity (BEX) channel, X1, Xumo and
Flex.
Co-narrated by indigenous actor and activist Quannah
ChasingHorse and award-winning actor Edward Norton
(Primal Fear, American History X, Birdman), this inspiring project
brings us through an epic sweep of history into the present, with a
David vs. Goliath battle to save Lake Superior, the largest
freshwater resource in North America. The film chronicles the
tenacity of the Bad River Ojibwe, a Native community located in
Northern Wisconsin, as they resist, time and again, an effort a
millennium in the making to erase and eradicate their culture and
community.
“We are passionate about creating the world’s best and most
diverse collection of multicultural programming and entertainment
available anywhere,” said Loren Hudson, SVP and Chief Diversity
Offer, Comcast Cable. “Through our partnership with Mary Mazzio and
Grant Hill, and with platforms like the Black Experience on
Xfinity, we are proud to play a role in expanding access to
original programming that shines a light on the stories of
underrepresented communities for millions of additional
viewers.”
“This story is about a small group of people, who, with
monumental effort and at great personal cost, have been and
continue to protect one of the world’s most precious resources,
Lake Superior,” says Mary Mazzio. “If this project prompts
us into doing more for each other instead of just for ourselves,
wouldn’t that be something…”
Executive producers include Allison Abner (Narcos), NBA Hall of
Famer Grant Hill, Grammy-nominated singer Tamia, Mato Wayuhi
(Reservation Dogs), who wrote several hip-hop tracks for the film;
Grammy-winning producer, Shep Crawford (producer/writer for Whitney
Houston, Tamia, Boyz II Men), who wrote and produced an original
score. Taylor Hensel (Reservation Dogs, Reciprocity Project) worked
on both the story and strategy for the project; Alec Sokolow (Toy
Story) worked closely with Abner and Mazzio on all aspects of the
narrative, and Bad River students created original artwork for the
animation team at PunkRobot, an Academy Award winning shop (Bear
Story). Quannah ChasingHorse also serves as Executive Producer.
Black Experience on Xfinity is a first-of-its-kind destination
of Black entertainment, movies, TV shows, news and more. Available
at home on Xfinity X1 and Flex, and on-the-go with the Xfinity
Stream app, the Black Experience on Xfinity features original and
high-quality content from Comcast NBCUniversal and other major
studios, in addition to content from many of Xfinity’s existing
network partners, at no additional cost to Xfinity customers. The
channel is the only one of its kind endorsed by the African
American Film Critics Association (AAFCA), the world's largest
group of Black film critics that gives annual awards for excellence
in film and television.
Xfinity customers can access the Black Experience on channel
1622 or simply say “Black Experience” into the Voice Remote to
instantly enjoy the ultimate in Black storytelling. Non-Xfinity
customers will be able to view the partnership on Xumo Play,
Comcast and Charter’s free ad-supported streaming service app.
Stay Up To Date On Bad River
Instagram: @badriverfilm Facebook: Bad River Film X (formerly
Twitter): @BadRiverFilm
About Comcast
Corporation
Comcast Corporation (Nasdaq: CMCSA) is a global media and
technology company. From the connectivity and platforms we provide,
to the content and experiences we create, our businesses reach
hundreds of millions of customers, viewers, and guests worldwide.
We deliver world-class broadband, wireless, and video through
Xfinity, Comcast Business, and Sky; produce, distribute, and stream
leading entertainment, sports, and news through brands including
NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible
theme parks and attractions to life through Universal Destinations
& Experiences. Visit www.comcastcorporation.com for more
information.
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MEDIA CONTACTS:
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