EMERYVILLE, Calif.,
Oct. 30, 2020 /PRNewswire/ -- Amyris,
Inc. (Nasdaq: AMRS), a leading synthetic biotechnology company in
Clean Health and Beauty markets through its consumer brands, and a
top supplier of sustainable and natural ingredients, and
Rosie Huntington-Whiteley, model
turned business woman and founder of beauty commerce destination,
Rose Inc., today announced the formation of a new company, Clean
Beauty Collaborative, Inc.
This new business venture will further expand Amyris' presence
in the clean beauty space beyond its BiossanceTM
skincare and PipetteTM baby and mother care brands.
Clean Beauty Collaborative will develop a new line of cosmetics
products using the brand Rose Inc., and build on the Rose Inc.
content platform. Launch of this new innovative beauty product line
is expected during the third quarter of 2021. Caroline Hadfield, President of Amyris' clean
skincare ingredients business, will be the Chief Executive Officer
of Clean Beauty Collaborative and Rosie
Huntington-Whiteley will be Chief Creative Officer.
"The formation of Clean Beauty Collaborative demonstrates
Amyris' strong commitment to continuous innovation of the clean
beauty category," said John Melo,
President and Chief Executive Officer of Amyris, Inc. "We are very
pleased to be partnering with Rosie on this new venture.
Rosie and Amyris share a clear vision and commitment to making the
Beauty industry better through great performing products that are
produced sustainably without harm to our planet. We believe
cosmetics to be the next opportunity for us to transform to clean
and we are very excited to have Caroline lead the creation of her
third brand in the Amyris family of direct-to-consumer beauty."
Rosie Huntington-Whiteley
commented, "I am passionate about responsible beauty products that
are healthy for people and the planet. Working with
PipetteTM this past year, I have been thoroughly
impressed with Amyris' technology and its leadership in creating
sustainable, non-toxic and trustworthy products."
About Amyris
Amyris (Nasdaq: AMRS) is a science and technology leader in the
research, development and production of sustainable ingredients for
the Clean Health & Beauty and Flavors & Fragrances markets.
Amyris uses an impressive array of exclusive technologies,
including state-of-the-art machine learning, robotics and
artificial intelligence. Our ingredients are included in over 3,000
products from the world's top brands, reaching more than 200
million consumers. Amyris is proud to own three consumer brands -
all built around its No Compromise® promise of clean
ingredients: Biossance™ clean beauty skincare,
Pipette™ clean baby skincare and Purecane™, a
zero-calorie sweetener naturally derived from sugarcane. For more
information, please visit www.amyris.com.
Amyris, the Amyris logo, No Compromise, Biossance, Pipette, and
Purecane are trademarks or registered trademarks of Amyris, Inc. in
the U.S. and/or other countries.
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SOURCE Amyris, Inc.