EMERYVILLE, Calif.,
Sept. 21, 2020 /PRNewswire/
-- Amyris, Inc. (Nasdaq: AMRS), a leading synthetic
biotechnology company in Clean Health and Beauty markets through
its consumer brands and a top supplier of sustainable and natural
ingredients, today announced that its Pipette® baby and mother care
brand was among a limited number of small- and medium-sized U.S.
brands that were selected as a winner of Alibaba Group's Tmall
Global Go Global 11.11 Pitch Fest. As a result, Pipette will be
fast-tracked to enter the China
market and launch on Alibaba Tmall Global's Singles' Day on
November 11, 2020.
Alibaba's Tmall Global is the world's largest cross-border B2C
marketplace offering brands the opportunity to bring high-quality
products to Chinese consumers. Singles' Day is the largest online
shopping day in the world with this year's sales projected at
approximately $45 billion. This is
almost double last year's U.S. ecommerce sales for Black Friday,
Cyber Monday and Amazon Prime Day combined.
Alibaba cited Pipette's innovative story, brand line-up and
focus on safety as having enormous potential with Chinese consumers
and key reasons the brand was chosen as a Pitch Fest winner.
Tmall Global Pitch Fest winners will receive hands-on advice from
Tmall Global, as well as marketing resources and consumer insights
to help grow their businesses in China.
"We are very pleased to celebrate the first-year anniversary of
the Pipette brand by garnering such a big win and the prestige of
journeying with Alibaba Tmall Global into the China market in such a significant way," said
Daya Fields, President of Pipette
and Purecane. "Our commitment to moms and families to provide only
the best products that are EWG Verified™ gives Chinese consumers a
better product alternative they can have confidence in choosing for
their family's care while purchasing from a company that cares.
This is a significant win for the brand and we are truly excited
about our entry into the China
market."
In its first year, Pipette has proved to be a disrupting force
in the well-established baby care market with innovations that are
setting the standard of clean and best performing products. While
the U.S. FDA bans only 12 potentially harmful ingredients in
skincare products, Pipette blacklists more than 2,000, ensuring its
products are safe, effective and use only non-toxic ingredients
available. Chinese consumers focus on safety and sustainability and
seek to buy Western products. With the expected launch in
China on Singles' Day, Pipette is
well suited to meet Chinese consumers' needs for safer baby and
family products that perform and better protect people and
planet.
About Pipette
Pipette is a clean baby care brand with
a mission to give every family the best start. We serve parents who
strive to raise more conscious individuals while leaving behind a
better planet for their children. With the same passion that led
our scientists to ban over 2,000 potentially harmful ingredients
from our labs and products, we've made protecting babies our goal
by only using the safest, most necessary ingredients from the
purest sources. With the most stringent standards of testing and
safety, we create the highest quality clean formulations with
sustainable packaging. Because we believe that when we make it easy
for parents to take care of their little ones, we are taking care
of our future and our planet. Pipettebaby.com
About Amyris
Amyris (Nasdaq: AMRS) is a science and
technology leader in the research, development and production of
sustainable ingredients for the Clean Health & Beauty and
Flavors & Fragrances markets. Amyris uses an impressive array
of exclusive technologies, including state-of-the-art machine
learning, robotics and artificial intelligence. Our ingredients are
included in over 3,000 products from the world's top brands,
reaching more than 200 million consumers. Amyris is proud to own
three consumer brands - all built around its No Compromise® promise
of clean ingredients: Biossance™ clean beauty skincare, Pipette™
clean baby skincare and Purecane™, a zero-calorie sweetener
naturally derived from sugarcane. For more information, please
visit www.amyris.com.
Forward-Looking Statements
This release contains
forward-looking statements, and any statements other than
statements of historical fact could be deemed to be forward-looking
statements. These forward-looking statements include, among other
things, statements regarding future events, such as the expected
timing for the launch of Pipette in Alibaba's Tmall Global and the
acceptance of Pipette products by Chinese consumers. These
statements are based on management's current expectations and
actual results and future events may differ materially due to risks
and uncertainties, including risks related to Amyris's liquidity
and ability to fund operating and capital expenses, risks related
to potential delays or failures in development, production and
commercialization of products, risks related to Amyris's reliance
on third parties, and other risks detailed from time to time in
filings Amyris makes with the Securities and Exchange Commission,
including Annual Reports on Form 10-K, Quarterly Reports on Form
10-Q and Current Reports on Form 8-K. Amyris disclaims any
obligation to update information contained in these forward-looking
statements, whether as a result of new information, future events,
or otherwise.
Amyris, the Amyris logo, No Compromise, Biossance, Pipette, and
Purecane are trademarks or registered trademarks of Amyris, Inc. in
the U.S. and/or other countries. All other
trademarks are the property of their respective
owners.
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SOURCE Amyris, Inc.