Typefaces Designed by the Monotype Studio
honored with Red Dot Award, Good Design Award, TDC65 Competition
Certificate of Excellence and Art Directors Club Award
Monotype today announced that six of its typefaces were recently
recognized for achievement and distinction in design and branding,
including: Helvetica® Now (2019 Red Dot Award), Neue Frutiger®
World (2019 Good Design Award), Neue Frutiger® (Good Design Long
Life Design Award), FF Nort™ (2019 Art Directors Club Award), Hope
Sans™ (2019 TDC65 Competition) and Pyk (2019 TDC Judge’s Choice
Award, Student Typeface Design). These prestigious industry
accolades reaffirm the Monotype Studio team's excellence in helping
the world's leading brands define, design and express their voices
through type.
"The Monotype Studio continues to play a significant role in
creating the most iconic and talked about type designs,” said
Deborah Gonet, Monotype's Vice President of Type. “By collaborating
with creatives across the globe to understand specific branding and
market requirements, we’re able to create impactful and innovative
designs that help brands create a unique voice. We're grateful to
each of these esteemed organizations for giving us another platform
to elevate our work, reinforcing the importance of great
design.”
Each of these awards programs is regarded throughout the
industry as setting the benchmark for distinction in type and
design. Monotype is proud to have been selected for the honors
described below:
Helvetica® Now – 2019 Red
Dot Award (Best of the Best) The Red Dot Award is an
international design competition for product design, communication
design and design concepts. The “Red Dot” has become established
worldwide as one of the most sought-after seals of quality for good
design.
“The Helvetica typeface is a true icon, and to revise it to make
it fit for contemporary and future use is a highly respectable
endeavor. With a myriad of new and alternate letters, sizes and
styles, the result has emerged as a convincing realization that
manages the balancing act of lending the well-known classic an
immediately recognizable modern touch.” -- Jury statement.
Neue Frutiger® World –
2019 Good Design "Best 100" Award The Good Design Award is a
movement aimed at enriching lives and society through design. Since
its founding in 1957, it has been commonly seen alongside the "G
Mark," the symbol of winning the award. Whether tangible or
intangible, as long as a design is created to fulfill certain
ideals or purposes, the Good Design Award evaluates and honors its
quality.
This year, Monotype’s Neue Frutiger World font is a Good Design
Award winner. Designed by Adrian Frutiger, the font is comprised of
easily legible letters and has been developed to support more than
150 languages all over the world. It has the potential to change a
variety of scenery in everyday lives. It embodies the same
functional, legible and warm fonts, but allows brands to maintain
their visual identity, and communicate with a consistent tone of
voice, regardless of the language.
"With easily legible letters, this font has been developed to
support more than 150 languages all over the world. I believe it
has the potential to change a variety of scenery in our lives. The
introduction of Neue Frutiger World is such a delight for us
designers." – Good Design Award Anonymous judge's evaluation.
Neue Frutiger® – 2019
Good Design Long Life Design Award The Long Life Design Award
honors designs that will become the cornerstone of living and
society. Winners are selected based on recognition that they will
continue to play an important role in the future of design and have
the power to continue to be a standard despite cultural and design
shifts that occur over time.
Neue Frutiger is the 2009 version of the Frutiger typeface
family. It was revised and improved by Akira Kobayashi in close
collaboration with Adrian Frutiger, returning it to the original
design. The result is a well-balanced range of 10 finely-graded
weights. Its forms are designed so that each individual character
is quickly and easily recognized, making it good for signage and
display work.
FF Nort™ – 2019 Art
Directors Club (ADC) Award Now in its 99th year, the ADC Annual
Awards is the oldest continuously running industry award show in
the world. Sponsored by the One Club for Creativity, these awards
honor the very best in advertising, design, illustration,
photography, packaging, motion and digital media, all with a focus
on craftsmanship and innovation.
In the 2019 ADC Awards, Monotype’s FF Nort™ earned the bronze
cube for Typography. Designed by J�rg Hemker, the inspiration for
FF Nort came from Transport, the classic typeface designed for
Britain’s highway signage. Equally at home in long-form text copy
or billboard size headlines, FF Nort has all the design attributes
that make for an exceptionally versatile print and web typeface.
There is also a handcrafted neo-grotesque quality to the design,
giving the font a friendly mien and separating it from other
industrial strength sans serif typefaces.
Hope Sans™ – 2019 TDC65
Competition The Annual TDC Typeface Design Competition
recognizes excellence in typography, both in print and on screen.
Winners are selected from both professional and student typeface
design entries from around the world.
Hope Sans, designed by Monotype Type Director Charles Nix, has
been selected by the judges of the 22nd Annual TDC Typeface Design
Competition to receive the Certificate of Typographic Excellence,
and shown at the 65th Awards Exhibition (TDC65) in New York City.
Nix took cues from a wave of more relaxed grotesques that appeared
in Madison Avenue advertising, giving the letters what he calls a
‘relaxed draping,’ lending a little more softness and grace than
some of the more rigid grotesque counterparts. Hope Sans’ large
counters and open spacing means it can work effortlessly across a
range of environments—including digital, print, text, headlines,
editorial, advertising, and branding—and for any use designers can
imagine for its enormous set of swashes.
Pyk – 2019 TDC Judge’s
Choice Award, Student Typeface Design The 2019 Typeface Design
Judge’s Choice was awarded to Erica Carras, type designer at
Monotype, for her student typeface design: Pyk. Inspired by Helmut
Salden’s brush lettering, Pyk marries a running hand system of
calligraphy into an upright text face producing unconventional
letter shapes. With low contrast, uniform letter widths and
generous spacing, Pyk increases its legibility and stands between
calligraphy and type design.
“When considering student work, you’re looking at what’s
directly in front of you but also hoping to get a peek into their
future. Pyk is an accomplished piece of design. It manages to be
quirky, energetic, and full of character without sacrificing the
harmony that must be maintained for a well-functioning typeface.
With its unusual angular shapes, this is no small feat. Step back
and you’ll see a designer developing their voice, choosing an
uncommon path. If Pyk is indicative of Erica’s future, then we’d be
lucky to see more.” -- Comment from typeface design judge, Nicole
Dotin.
About Monotype
Monotype empowers creative minds to build and express authentic
brands through design, technology and expertise. Further
information is available at www.monotype.com. Follow Monotype on
Twitter, Instagram and LinkedIn.
Monotype is a trademark of Monotype Imaging Inc. registered in
the U.S. Patent and Trademark Office and may be registered in
certain other jurisdictions. All other trademarks are the property
of their respective owners. ©2019 Monotype Imaging Holdings Inc.
All rights reserved.
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Amy Aylward Monotype Amy.aylward@monotype.com
Alyssa Niemiec Havas Formula for Monotype
Monotype@HavasFormula.com
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