Roku Promotes Scott Rosenberg to GM of Platform Business
December 27 2017 - 4:30PM
Business Wire
Five-Year Veteran Steve Shannon to Leave
Company at End of Year
Roku, Inc. (Nasdaq: ROKU) today announced that Scott Rosenberg
will become GM of Platform Business beginning in January 2018.
Scott has led Roku’s advertising business and will now also lead
content distribution and related services. Long-time Roku veteran
and leader of content and services, Steve Shannon will leave the
company at the end of this year.
Scott joined Roku in late 2012 to develop and build the
company’s advertising business. Under Scott’s leadership, Roku
became the industry’s leading OTT advertising platform. The new
leadership change combines the staff and resources of advertising,
content distribution and related services. The move accelerates
Roku’s ability to build innovative platform products, drive user
engagement, and monetize active accounts.
Steve joined Roku in 2012 to lead the new content and services
group and has been instrumental in establishing new industry
relationships, building an exceptional content offering, and
growing distribution revenues for the Roku platform. As a trusted
industry veteran, Steve grew what was once a small team into a
vital part of the Platform business. Steve also hired and developed
senior talent who are leading key priorities today.
“Steve joined Roku in the early days of our monetization
strategy and was instrumental in developing key advertising,
content and services initiatives as well as recruiting top talent
like Scott,” said Roku CEO Anthony Wood. “We are grateful for the
contributions Steve made and wish him the very best as he moves on
to his next great adventure.”
About Roku, Inc.
Roku pioneered streaming to the TV. We connect users to the
streaming content they love, enable content publishers to build and
monetize large audiences, and provide advertisers with unique
capabilities to engage consumers. Roku streaming players and Roku
TV models are available around the world through direct retail
sales and licensing arrangements with TV OEMs and service
operators. Roku is headquartered in Los Gatos, Calif. U.S.A.
Roku and Roku TV are registered trademarks of Roku, Inc. in the
U.S. and in other countries.
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RokuTricia Arana Mifsudtmifsud@roku.com
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