SOUTH DEERFIELD, Mass.,
May 15, 2017 /PRNewswire/ -- The
Yankee Candle Company, Inc. announced the launch of its exclusive
See America fragrances in
partnership with Creative Action Network, helping to support the
National Parks Conservation Association. The limited edition
fragrances feature transporting scents and uniquely illustrated
artwork of notable national parks and landmarks. Yankee Candle
invites its customers to experience the beauty of America such as
the cascading landscape of the Great Smoky Mountains or the
illustrious views of the Golden Gate Bridge.
"The See America fragrances are captivating, allowing you to
relive special memories like that trip to the Grand Canyon last summer or experience one of
the landmark destinations for the first time in the comfort of your
own home," said Nancy Sacco,
director of brand marketing, Yankee Candle Company.
Yankee Candle selected six of the most popular images from
Creative Action Network's (CAN) See America Project, which consists
of nearly 2,000 pieces of original artwork and photography of
national parks and treasured landmarks across the United States.
CAN donates 10 percent of its proceeds to the National Parks
Conservation Association, the organization devoted to protecting
some of America's greatest treasures through advocacy on behalf of
the National Parks System.
"Over 75 years ago, the Work Projects Administration first
commissioned posters to showcase our national parks and events
occurring around the country. The Creative Action Network embodies
the same vision, enlisting artists from all over the U.S. to
capture the stunning features of our national parks and landmarks,"
said Aaron Perry-Zucker, co-founder
and creative director, CAN. "We're elated to be partnering with
Yankee Candle and bringing the work of esteemed artists and some of
our country's most treasured places to your homes."
New Fragrances
Prices: $27.99 MSRP – Large Jar
Candle; $19.99 MSRP – Medium Two-wick
Tumbler; $2.99 MSRP – Car
Jar®
Below is a full list of artists and fragrances transporting the
outdoors to inside the doors of your home or car.
Cape Cod National
Seashore
By Susanne Lamb,
Brooklyn, N.Y.
Escape to a sunny day along the Cape with warm scents of salt air
and beach flower.
Great Smoky Mountains National Park
By
Jon Cain, Charlotte, N.C.
Experience clean,
fresh air combed through the piney woods of the Great Smokies.
Golden Gate National Recreation Area
By
David Hays, Los Angeles, Calif.
Embrace the ocean
air blowing through the Golden Gate with cedar and sheer musk.
Grand Canyon National
Park
By Mayanglambam Dinesh Singh, New Delhi, India
Relish in cypress and
cedar with a touch of patchouli—big and clear-cut as the Canyon
itself.
Everglades National
Park
By Megan
Kissinger, Lehigh Acres,
Fla.
Travel to the warm waters of the Everglades
among the fresh, flowing scent of tropical leaves and bright
citrus.
Badlands National
Park
By Bryan Bromstrup, Terre Haute,
Ind.
Enjoy a wide-open mix of sage, cedar and
patchouli, striking and masculine as the craggy Badlands.
The new fragrances are available for purchase now at Yankee
Candle's more than 500 retail stores, www.yankeecandle.com, and
select specialty retailers, department stores and gift shops while
supplies last.
To learn more about Yankee Candle and its See America fragrances, visit
www.yankeecandle.com, the brand's Instagram (@YankeeCandle) and
Pinterest (TheYankeeCandle) pages, or join the conversation on
Facebook at facebook.com/TheYankeeCandleCompany or on Twitter
(@theyankeecandle).
About The Yankee Candle Company
The Yankee Candle
Company, Inc. is a leading designer, manufacturer, wholesaler and
retailer of premium scented candles. Yankee Candle has over a
40-year history of offering distinctive products and marketing them
as affordable luxuries and consumable gifts. The company is a
wholly owned subsidiary of Newell
Brands and sells its products through a North American
wholesale customer network of approximately 35,000 store locations,
a growing base of more than 500 Company owned and operated retail
stores, direct mail catalogs, and its Internet website
www.yankeecandle.com. Outside of North
America, the Company sells its products primarily through
its subsidiary, Yankee Candle Company (Europe), Ltd., which has an international
wholesale customer network.
About Creative Action Network
Creative Action Network
(CAN) is a global community of artists and advocates making art
with purpose. Since 2008, CAN has been working with the nation's
premier change making organizations to harness creativity for good.
CAN runs crowdsourced campaigns around causes, inviting anyone and
everyone to contribute their own original, meaningful designs.
Those designs are sold as apparel, decor, and more online and
through major retailers, supporting independent artists and great
causes with every purchase.
About Newell Brands
Newell Brands (NYSE: NWL) is a leading global consumer goods
company with a strong portfolio of well-known brands, including
Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer's®, Coleman®,
Jostens®, Marmot®, Rawlings®, Oster®, Sunbeam®, FoodSaver®, Mr.
Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®,
NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. For hundreds of
millions of consumers, Newell Brands
makes life better every day, where they live, learn, work and
play.
This press release and additional information about Newell Brands are available on the company's
website, www.newellbrands.com.
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SOURCE Yankee Candle