NEW YORK, May 11, 2016 /PRNewswire/ -- YOU On Demand
Holdings, Inc. (NASDAQ: YOD) ("YOU On Demand" or "YOD" or the
"Company"), a premium content Video On Demand service provider in
China evolving into a global,
mobile-driven, consumer management platform for both enterprises
and consumers, announced today an expanded distribution agreement
with Huawei Software Technologies Co., Ltd. ("Huawei"), the #1
Chinese multinational networking and telecommunications equipment
and services company, where both companies shall leverage their
respective expertise, technology and infrastructure to provide
YOD-branded true / transactional (TVOD) and subscription (SVOD)
video-on-demand offerings in Mainland China.
Utilizing Huawei's InTouch Service Delivery Platform ("Huawei
SDP"), the partnership will offer YOU On Demand the ability to
improve the end-users' experience, accelerate time-to-market of
YOD's new services and increase revenue with tools and information
that will boost YOD's ability to seize market opportunities and
increase subscriber growth. The Huawei SDP Partnership is a
cooperative alliance that empowers telecom operators to distribute
content, communication & entertainment services by hosting and
offering E2E management services and a bridge to content
owners and distributers, like YOU On Demand.
By providing an integrated broadcast control and content service
platform along with video on-demand operations services, the Huawei
SDP would be akin in functionality to Apple's iTunes distribution
platform but with additional back-end billing and operational
support. By leveraging this platform and working under a
revenue sharing model, YOD will be able to reach a wider audience
of Huawei-related users and partners while simultaneously reducing
its operating expenses.
The YOU On Demand branded zone will offer its licensed content
through both a TVOD and SVOD option. The SVOD zone will
provide a total of 384 SVOD Hollywood and Chinese movies, including
up to 120 at any given time with a guaranteed 20% refresh update
(i.e., 24 movies) every month.
"We are extremely proud to continue working with Huawei with
this next step strategic partnership. Huawei's clout,
state-of-the-art technology and global influence, make them an
extremely desirable business partner. This partnership
signifies the proliferation of YOU On Demand's Pay Content Group,
which includes subscription-based and single-use transactional
services, and allows YOU On Demand to work with Huawei's telecom
partners through Huawei's fully-realized value-added-service
ecosystem," said Mingcheng Tao, CEO
of YOU On Demand.
Along with the recently announced joint venture with Frequency
Networks and the distribution partnership with GoLive TV, YOU On
Demand's new contracted addressable user base is now expected to
reach approximately 170 million by the end of 2016.
About Huawei (www.huawei.com/en)
Huawei is a leading global ICT solutions provider. Through our
dedication to customer-centric innovation and strong partnerships,
we have established end-to-end capabilities and strengths across
the carrier networks, enterprise, consumer, and cloud computing
fields. We are committed to creating maximum value for telecom
carriers, enterprises and consumers by providing competitive ICT
solutions and services. Our products and solutions have been
deployed in over 140 countries, serving more than one third of the
world's population.
Huawei's vision is to enrich life through communication. By
leveraging our experience and expertise in the ICT sector, we help
bridge the digital divide by providing opportunities to enjoy
broadband services, regardless of geographic location. Contributing
to the sustainable development of society, the economy, and the
environment, Huawei creates green solutions that enable customers
to reduce power consumption, carbon emissions, and resource
costs.
About YOU On Demand Holdings, Inc.
(http://corporate.yod.com)
YOU On Demand (NASDAQ: YOD) is leveraging and optimizing its
current operations as a premium content Video On Demand service
provider in China by evolving into
a global, B2B2C, mobile-driven, consumer management platform for
both enterprises and consumers. By establishing the world's
premier multimedia, social networking and e-commerce-enabled
network with the largest global effective connected user base, YOU
On Demand, through this expanded, cloud-based, ecosystem of
connected screens combined with strong partnerships with leading
global providers, will be capable of delivering a vast array of
YOD–branded products and services to enterprise customers and
end-use consumers - anytime and anywhere, across multiple platforms
and devices. The YOD business structure is segmented into
four distinct service verticals including: Pay Content Group,
Multi-Channel Network Group, Video Commerce Group and Consumer Data
Management Group.
YOU On Demand has content distribution agreements in place with
many of Hollywood's top studios including Disney Media
Distribution, Paramount Pictures, NBC Universal and Twentieth
Century Fox Television Distribution, Miramax, as well as a broad
selection of the best content from Chinese filmmakers. In
addition, the Company has governmental partnerships and licenses as
well as numerous JV partnerships and strategic cooperation
agreements with an array of distribution and content partners in
the global new media space. YOU On Demand is headquartered in both
New York, NY and Beijing, China.
CONTACT:
Jason
Finkelstein
YOU On
Demand
212-206-1216
jason.finkelstein@yod.com
@youondemand
corporate.yod.com
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SOURCE YOU On Demand Holdings, Inc.