DENVER, Feb. 10, 2015 /PRNewswire/ -- The Pulse
Beverage Corporation ("Pulse") (OTCQB: PLSB), makers of Natural
Cabana™ Lemonades, Limeades, and Coconut Waters, and PULSE® Heart
& Body Health functional beverages announced today it has
secured an agreement with an established Mexico distributor to begin distributing
Natural Cabana™ Lemonade, Limeade and Coconut Water to key accounts
secured over the past few months. They will initially distribute
Natural Cabana™ Coconut Water to more than 2,800 stores in
Mexico including: Soriana, H-E-B,
7-11, Calimax, Circlulo K, Dax, Smart & Final, and Farmacia
Roma. The Company's Mexico
distributor has been in business for more than 60 years and has
more than 1,000 employees with distribution points in every major
city in Mexico and distribution
routes to almost all retail outlets which will allow Pulse to
rapidly grow its Mexico business
all across the country.
Pulse's Mexico operations are
headed by Carlos Villarreal. Mr.
Villarreal was responsible for the Mexico introduction and distribution of
Monster Energy Drink® in 2004 and led the expansion across all of
Mexico up until June, 2010. Mr
Villarreal has worked with leading brands such as Dr. Pepper
Snapple and Miller, among others, in their entry/distribution
strategies. He has also served as a Director for Anheuser-Busch and
for Grupo Modelo (Corona) in the
U.S. and
Mexico.
Bob Yates, CEO of Pulse, said,
"We are extremely excited to secure distribution in Mexico for our Natural Cabana™ products
through a well-established and respected distributor. Carlos will
be hands on working with our distributor to ensure it is a
successful initial rollout into Mexico. There is a lack of premium, reasonably
priced coconut water available in Mexico, and we intend on capitalizing on this
quickly. Our limeades closely resemble Mexico's national drink, limonada, which is
poured over ice and sometimes sparkling water is added to
it."
About The Pulse Beverage Corporation
Pulse Beverage Corporation is an emerging beverage company that
offers a line of great tasting, refreshing, low-calorie natural
drinks, including Natural Cabana® Lemonade and Limeade, Natural
Cabana® Coconut Water and Pineapple Coconut Water, and PULSE® Heart
and Body Health functional beverages. Combining all-natural
ingredients, essential vitamins and minerals, Pulse's line of
beverages provides consumers with high-quality, healthy
alternatives at a reasonable price. For more information,
please visit: www.pulsebeverage.com or email
info@pulsebeverage.com.
Follow Pulse Beverage on Twitter
at https://twitter.com/drinkpulsebev.
Become a Pulse Beverage Facebook Fan
at https://www.facebook.com/PulseBeverageCorporation.
Forward-Looking Statements
This news release
contains "forward-looking statements" as that term is defined in
Section 27A of the United States Securities Act of 1933, as amended
and Section 21E of the Securities Exchange Act of 1934, as amended.
Statements in this press release which are not purely historical
are forward-looking statements and include any statements regarding
beliefs, plans, expectations or intentions regarding the future.
Such forward-looking statements include, among other things,
regulatory incentives, the development of new business
opportunities, and projected costs, revenue, profits and results
operations. Actual results could differ from those projected in any
forward-looking statements due to numerous factors. Such factors
include, among others, the inherent uncertainties associated with
new projects and development stage companies. These forward-looking
statements are made as of the date of this news release, and we
assume no obligation to update the forward-looking statements, or
to update the reasons why actual results could differ from those
projected in the forward-looking statements. Although we believe
that any beliefs, plans, expectations and intentions contained in
this press release are reasonable, there can be no assurance that
any such beliefs, plans, expectations or intentions will prove to
be accurate. Investors should consult all of the information set
forth herein and should also refer to the risk factors disclosure
outlined in our annual report on Form 10-K for the most recent
fiscal year, our quarterly reports on Form 10-Q and other periodic
reports filed from time-to-time with the Securities and Exchange
Commission.
Investor Relations Contact:
Colin Banks
Acorn Management Partners
Phone: +678-736-5681
investors@pulsebeverage.com
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SOURCE Pulse Beverage Corporation