FORM 4
[ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).         
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES
                                                                                  
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response...
0.5
                      
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940
                      

1. Name and Address of Reporting Person *

Plank Kevin A
2. Issuer Name and Ticker or Trading Symbol

Under Armour, Inc. [ UA ]
5. Relationship of Reporting Person(s) to Issuer (Check all applicable)

__ X __ Director                      __ X __ 10% Owner
__ X __ Officer (give title below)      _____ Other (specify below)
Chairman and CEO
(Last)          (First)          (Middle)

1020 HULL STREET
3. Date of Earliest Transaction (MM/DD/YYYY)

10/30/2014
(Street)

BALTIMORE, MD 21230
(City)        (State)        (Zip)
4. If Amendment, Date Original Filed (MM/DD/YYYY)

 
6. Individual or Joint/Group Filing (Check Applicable Line)

_ X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Trans. Date 2A. Deemed Execution Date, if any 3. Trans. Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock   10/30/2014     C (2)    250000   A $0   293546   D    
Class A Common Stock   10/30/2014     C (2)    15625   A $0   15625   I   By KD Plank LLC  
Class A Common Stock   10/30/2014     C (2)    15625   A $0   15625   I   KD Plank #2 LLC  
Class A Common Stock   10/30/2014     S (3)    250000   (4) D $64.32   43546   D    
Class A Common Stock   10/30/2014     S (3)    15625   (4) D $64.32   0   I   By KD Plank LLC  
Class A Common Stock   10/30/2014     S (3)    15625   (4) D $64.32   0   I   KD Plank #2 LLC  
Class A Common Stock   10/31/2014     C (2)    84296   A $0   127842   D    
Class A Common Stock   10/31/2014     C (2)    5268   A $0   5268   I   By KD Plank LLC  
Class A Common Stock   10/31/2014     C (2)    5268   A $0   5268   I   KD Plank #2 LLC  
Class A Common Stock   10/31/2014     C (2)    25704   A $0   153546   D    
Class A Common Stock   10/31/2014     C (2)    1607   A $0   6875   I   By KD Plank LLC  
Class A Common Stock   10/31/2014     C (2)    1607   A $0   6875   I   KD Plank #2 LLC  
Class A Common Stock   10/31/2014     S (3)    84296   (5) D $65.52   69250   D    
Class A Common Stock   10/31/2014     S (3)    5268   (5) D $65.52   1607   I   KD Plank #2 LLC  
Class A Common Stock   10/31/2014     S (3)    25704   (6) D $65.99   43546   D    
Class A Common Stock   10/31/2014     S (3)    1607   (6) D $65.99   5268   I   By KD Plank LLC  
Class A Common Stock   10/31/2014     S (3)    1607   (6) D $65.99   0   I   KD Plank #2 LLC  
Class A Common Stock   10/31/2014     S (3)    5268   (5) D $65.52   0   I   By KD Plank LLC  

Table II - Derivative Securities Beneficially Owned ( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Trans. Date 3A. Deemed Execution Date, if any 4. Trans. Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
6. Date Exercisable and Expiration Date 7. Title and Amount of Securities Underlying Derivative Security
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Class B Common Stock     (1)                    (1)   (1) Class A Common Stock   3198476     3198476   I   By Plank Family Trust  
Class B Common Stock     (1) 10/30/2014     C         250000      (1)   (1) Class A Common Stock   250000   $0   (1) 31465624   D    
Class B Common Stock     (1) 10/30/2014     C         15625      (1)   (1) Class A Common Stock   15625   $0   (1) 822775   I   By KD Plank LLC  
Class B Common Stock     (1) 10/30/2014     C         15625      (1)   (1) Class A Common Stock   15625   $0   (1) 1146875   I   KD Plank #2 LLC  
Class B Common Stock     (1) 10/31/2014     C         84296      (1)   (1) Class A Common Stock   84296   $0   (1) 31381328   D    
Class B Common Stock     (1) 10/31/2014     C         5268      (1)   (1) Class A Common Stock   5268   $0   (1) 817507   I   By KD Plank LLC  
Class B Common Stock     (1) 10/31/2014     C         5268      (1)   (1) Class A Common Stock   5268   $0   (1) 1141607   I   KD Plank #2 LLC  
Class B Common Stock     (1) 10/31/2014     C         25704      (1)   (1) Class A Common Stock   25704   $0   (1) 31355624   D    
Class B Common Stock     (1) 10/31/2014     C         1607      (1)   (1) Class A Common Stock   1607   $0   (1) 815900   I   By KD Plank LLC  
Class B Common Stock     (1) 10/31/2014     C         1607      (1)   (1) Class A Common Stock   1607   $0   (1) 1140000   I   KD Plank #2 LLC  

Explanation of Responses:
( 1)  Class B Common Stock is convertible at any time at the option of the reporting person into shares of Class A Common Stock on a one-for-one basis, and has no expiration date.
( 2)  Shares of Class B Common Stock automatically convert to Shares of Class A Common Stock effective immediately upon the sale of the Class B shares by the reporting person.
( 3)  Shares sold pursuant to a 10b5-1 trading plan.
( 4)  This transaction was executed in multiple trades at prices ranging from $64.00 to $64.97. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
( 5)  This transaction was executed in multiple trades at prices ranging from $64.86 to $65.85. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
( 6)  This transaction was executed in multiple trades at prices ranging from $65.86 to $66.21. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director 10% Owner Officer Other
Plank Kevin A
1020 HULL STREET
BALTIMORE, MD 21230
X X Chairman and CEO

Signatures
/s/ John P. Stanton, Attorney in Fact for Kevin A. Plank 10/31/2014
** Signature of Reporting Person Date


Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB control number.
Under Armour (NYSE:UAA)
Historical Stock Chart
From Apr 2024 to May 2024 Click Here for more Under Armour Charts.
Under Armour (NYSE:UAA)
Historical Stock Chart
From May 2023 to May 2024 Click Here for more Under Armour Charts.