mCig, Inc. (OTCQB:MCIG) is pleased to announce the continued
expansion of its national media campaign. On June 30, 2014 the
company signed an agreement with Joey Goodwin and John Gagliano of
Good Days Marketing (GDM). Good Days Marketing is an innovative New
York based mobile marketing and technology company that wraps its
fleet of trucks with branded advertisements, video monitors, and
live social media feeds. Over the last few years, New Yorkers have
seen GDM trucks around the city marketing everything from sporting
events to political candidates. The success of GDM campaigns has
been noted by several national media outlets including: Forbes, New
York Post, Elle, and others. To learn more about Joey, John, and
Good Days Marketing visit: http://www.enjoygooddays.com/
"We are very excited to be working with Joey and John. Their
type of guerrilla marketing is extremely successful given it
simultaneously educates consumers with our message, while promoting
and retailing our products. We believe that these activities are
important and will hopefully cement VitaCig as the number one
nicotine-free eCig brand in the world. We invite all our customers
and shareholders to visit the VitaCig trucks and upload photos and
videos on social media!", said Paul Rosenberg, CEO of mCig,
Inc.
VitaCig Truck – High Impact Street
Marketing
Beginning on July 17, 2014, GDM will be deploying a customized
VitaCig Truck that will be fully covered in VitaCig graphics, Flat
Screen TV's showing VitaCig videos 24/7, and WiFi technology based
interactive marketing. Trucks will be operated by VitaCig "Models"
who will be educating consumers on the benefits of VitaCig,
retailing VitaCigs with Square, Inc. powered iPads, and giving out
free samples. The ultimate goal of the campaign is to increase
awareness for the VitaCig brand by reaching as many people as
possible at sporting events, music concerts, and high foot-traffic
areas. Current confirmed routes for the VitaCig trucks include:
Planned Route:
Thursday, July 17th - Union
Square
Friday, July 18th - Times
Square (NASDAQ Building)
Saturday, July 19th - Lower
East Side
Sunday, July 20th - NYU /West
Village
Thursday, July 24th - South
Street Seaport
Friday, July 25th - Harlem
Saturday, July 26th - Yankee
Stadium (Blue Jays vs. Yankees)
Sunday, July 27th - Meat
Packing District (The Highline)
Thursday July 31st - Soho
(Canal and Lafayette near VitaCig Billboard)
Friday August 1st - Central
Park/Summer Stage (Near Apple Store)
Saturday August 2nd - Times
Square
Sunday August 3rd - Union
Square
Thursday August 7th - Wall
Street
Friday, August 8th - Barclays
Center/ Atlantic Avenue
Saturday, August 9th -
Williamsburg, Brooklyn
Sunday, August 10th -
Washington Square Park
Monday, August 11th -
Flatiron
Thursday, August 14th -
Madison Square Garden
Friday, August 15th - Union
Square
Saturday, August 16th - Citi
field (Cubs vs. Mets)
Sunday, August 17th - South
Street Seaport
Monday, August 18th - Wall
Street (New York Stock Exchange)
Thursday, August 21st -
Flatiron
Friday, August 22nd - Meat
Packing District (Standard Hotel)
Saturday, August 23rd - Lower
East Side
Sunday, August 24th -
Harlem
Monday, August 25th - Arthur
Ashe Stadium US Open
Thursday, August 28th - Arthur
Ashe Stadium US Open
Friday, August 29th - Arthur
Ashe Stadium US Open
Saturday, August 30th - Times
Square
Sunday, August 31st - Union
Square
Monday, September 1st -
NYU
Dates may be changed. Check the @VitaCig Twitter Feed for the
most recent schedule.
About mCig, Inc. mCig, Inc. (OTCQB:MCIG) is a technology company
focused on two long-term secular trends sweeping the globe: (1) The
decriminalization and legalization of marijuana for medicinal or
recreational purposes, and (2) The adoption of electronic
vaporizing cigarettes (commonly known as "eCigs") by the world's
1.2 Billion smokers. The company manufactures and retails the mCig
– the world's most affordable vaporizer priced at only $10.
Designed in the USA – the mCig provides a superior smoking
experience by heating plant material, waxes, and oils delivering a
smoother inhalation experience. The company also owns
Vapolution, Inc. which manufactures and retails home-use vaporizers
such as the Vapolution 2.0. Through its wholly owned subsidiary,
VitaCig, Inc., the company manufactures and retails the VitaCig, a
$3 nicotine-free eCig that delivers a water-vapor mixed with
vitamins and natural flavors. See more at:
http://www.mCig.org/, www.Vapolution.com, and www.VitaCig.org The
company believes that a well regulated marijuana industry is
emerging as more states follow the lead of Washington and Colorado
in legalizing marijuana. A similar trend is developing within the
eCig industry following the first acquisition of an electronic
cigarette brand (Blucigs) by a traditional tobacco company
Lorillard Inc. for $135 million followed by another acquisition in
February 2014 by Altria Group Inc. of Green Smoke for $150 million.
Wells Fargo analyst Bonnie Herzog estimates that eCig sales may
rise from $1 Billion in 2013 to $10 Billion over the next three
years. mCig, Inc. (OTCQB:MCIG) has positioned itself as a first
mover at the intersection of these two trends and hopes to create
shareholder value by making the mCig one of the leading choices for
electronic consumption of plant material. - See more at:
http://www.mcig.org/investors/investor-opportunity-subpage/ Safe
Harbor Statement Any statements contained in this press release
that do not describe historical facts may constitute
forward-looking statements as that term is defined in the Private
Securities Litigation Reform Act of 1995. Any forward-looking
statements contained herein are based on current expectations, but
are subject to a number of risks and uncertainties. The factors
that could cause actual future results to differ materially from
current expectations include, but are not limited to, risks and
uncertainties relating to the Company's ability to develop, market
and sell products based on its technology; the expected benefits
and efficacy of the Company's products and technology; the
availability of substantial additional funding for the Company to
continue its operations and to conduct research and development,
and future product commercialization; and the Company's business,
research, product development, regulatory approval, marketing and
distribution plans and strategies.
CONTACT: Paul Rosenberg
CEO
(425) 462-4219