ANN ARBOR, Mich., April 28, 2014 /PRNewswire/ -- Domino's
Pizza (NYSE: DPZ) is taking the next step in technology innovation.
Today, the recognized world leader in pizza delivery
announced the release of its ordering app for iPad which will put
pizza at the center of everything – including updated,
mouthwatering food photography and a newly created, more realistic
custom pizza builder.
"We couldn't be more thrilled about bringing our Domino's Pizza
ordering app to iPad," said Russell
Weiner, Domino's Pizza chief marketing officer. "This new
app enhances our commitment of offering convenience to our
customers wherever they are – and it looks so good, customers will
get hungrier just looking at it."
Digital ordering now accounts for approximately 40 percent of
Domino's sales in the U.S. Domino's new app will offer users access
to the full national menu, coupon search and location-based store
locator, like in its current iPhone®,
Android™, Windows Phone 8® and Kindle
Fire™ ordering apps. It will also allow direct access to
track an order using Domino's Tracker®, the company's
innovative and industry-exclusive digital order tracker, and Pizza
Profiles, which allows customers the ability to save information
and reorder their favorite order in as little as five clicks, or
about 30 seconds.
"The new Domino's iPad app takes the experience of ordering
pizza to a whole new level," said Kevin
Vasconi, Domino's Pizza chief information officer. "This is
the coolest technology we have launched since Domino's Tracker, and
we are excited for customers to use the beautiful custom pizza
builder that lets you visualize your order in a whole new way."
The Domino's app is available for free from the App Store on
iPad or at www.itunes.com/appstore.
About Domino's Pizza®
Founded in 1960, Domino's Pizza is the recognized world leader
in pizza delivery, with a significant business in carryout pizza.
It ranks among the world's top public restaurant brands with its
global enterprise of more than 10,800 stores in over 70
international markets. Domino's had global retail sales of over
$8.0 billion in 2013, comprised of
nearly $3.8 billion in the U.S. and
over $4.2 billion internationally. In
the fourth quarter of 2013, Domino's had global retail sales of
over $2.5 billion, comprised of over
$1.1 billion in the U.S. and nearly
$1.4 billion internationally. Its
system is made up of franchise owner-operators who accounted for
over 96% of the Domino's Pizza stores as of the fourth quarter of
2013. The emphasis on technology innovation has helped Domino's
reach an estimated $3 billion
annually in global digital sales. Domino's generated
approximately 40% of sales in the U.S. from its digital channels in
2013, helped by the introduction of ordering apps for
iPhone®, Android™, Windows Phone
8® and Kindle Fire™. Domino's ordering apps
now cover nearly 95% of the U.S. smartphone market. Continuing its
focus on menu enhancement, Domino's established itself as a player
in the pan pizza market with the launch of its Handmade Pan Pizza,
featuring fresh, never-frozen dough, in October 2012.
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SOURCE Domino's Pizza