Zynga.org Hits $1 Million Raised Milestone in Support of Water.org
March 27 2014 - 4:05PM
Zynga.org, an independent nonprofit organization dedicated to the
idea that social games are a platform for social good, today
announced it reached a $1 million contribution milestone in support
of Water.org. Co-founded by Gary White and Matt Damon, Water.org
pioneers innovative, community-driven and market-based initiatives
to ensure all people have access to safe water and sanitation.
"More than 780 million people – two times the U.S. population –
lack access to clean water, and that's unacceptable," said Ken
Weber, executive director, Zynga.org. "We are thrilled to be able
to engage Zynga players through their favorite games to drive
increased awareness and much-needed resources for an innovative,
results-driven organization like Water.org."
Since 2010, Zynga.org and Water.org have partnered to bring
awareness to global water and sanitation issues via nearly a dozen
charitable giving campaigns in Zynga Inc. (Nasdaq:ZNGA) games,
including Zynga Poker, FarmVille 2 and CastleVille. Over the years,
Zynga players have empowered communities in Haiti by building and
repairing critical water infrastructures, ensuring a lifetime of
safe water for more than 40,000 people.
"Zynga.org's ability to bring to light real-world issues and
instantly give people a chance to give back and positively impact
social causes through games is inspiring," said Gary White,
co-founder and CEO, Water.org.
As part of its latest in-game campaign, Zynga.org donated
$100,000 to Water.org after more than 421,000 Zynga Poker players
contributed 2 trillion chips – roughly 15 percent of their in-game
winnings – to a two-week Water.org Helping Hands charity pot in
Zynga Poker.
"I am humbled by the generosity of Zynga players around the
world who have supported Water.org," said Matt Damon, co-founder,
Water.org. "Every in-game donation is helping us realize our vision
of safe water and basic sanitation for all within our
lifetime."
For more information on the Zynga.org and Water.org partnership
work, please visit
http://zynga.org/campaigns/million-dollar-milestone/.
About Zynga.org
Zynga.org is an independent nonprofit organization dedicated to
the idea that social games are a platform for social good.
Zynga.org works closely with Zynga Inc., a leading provider of
social game services, to engage millions of game players in social
impact through content and campaigns integrated into games. In
addition, Zynga.org works with other game developers to leverage
games to raise awareness and funds for nonprofits. In 2013,
Zynga.org collaborated with Games for Change to produce Half the
Sky: The Game, which has amassed more than 1 million players since
its launch. To date, Zynga.org has developed more than 150 in-game
campaigns, raising more than $18 million for nonprofit
organizations worldwide. Zynga.org is the cofounder of co.lab, a
new learning games accelerator with NewSchools Venture Fund. Learn
more at www.zynga.org.
The Zynga Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=11743
About Water.org
For more than two decades, Water.org has been at the forefront
of developing and delivering solutions to the water crisis. Founded
by Gary White and Matt Damon, Water.org pioneers innovative,
community-driven and market-based initiatives to ensure all people
have access to safe water and sanitation; giving women hope,
children health and communities a future. To date, Water.org has
positively transformed the lives of more than a million individuals
living around the world; ensuring a better life for generations
ahead. Learn more at http://water.org and
www.facebook.com/water.
CONTACT: Zynga
Kelly Pakula
415-254-4462
kpakula@zynga.com
Water.org
Rosemary Gudelj
816-877-8461
rgudelj@water.org
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