Premier Brands Starts a Crowdfunding Beverage Project
January 09 2014 - 09:00AM
Premier Brands, Inc. ("Premier Brands") (OTCBB:BRND), a company in
the business of creating, acquiring and marketing consumer packaged
goods and new product development, announced today a project to
introduce Roispresso in the USA using the crowdfunding platform
Kickstarter.com.
Crowdfunding gives potential customers the ability to fund
projects, including consumer products and beverages. This places
the funding in the hands of the people and establishes a
relationship with the products they like and want to see
successful. The crowd-funding event that Premier Brands manages is
to introduce the brand here in the U.S. To see the product videos
and to participate in the crowdfunding campaign, visit:
http://www.kickstarter.com/projects/1867806566/espresso-tea-brought-into-your-home-by-roispresso?ref=live
A healthy alternative to coffee, Roispresso is not just a tea;
it is a drink that combines naturally caffeine-free red rooibos tea
with carefully chosen super foods. It is served in a unique cup
with a positive message. Roispresso looks like coffee, is served
like coffee and is the art of living.
"We believe that crowd-funding has become second nature to
consumers looking to be a part of a new and exciting product from
ground level. As it has been widely used for investing in
innovative technology, scientific research and even political
campaigns, crowd-funding can easily be applied to consumer goods in
the beverage market. We are excited to launch this campaign on
behalf of Roispresso," said Jorge Olson, President and CEO of
Premier Brands.
About Premier Brands Inc.
Premier Brands is a consumer goods incubator in the business of
creating, acquiring and marketing consumer packaged goods,
primarily beverages and nutritional supplements, and selling them
into supermarkets, pharmacies and convenience stores. The company's
vision is to support social entrepreneurship with new product
development, consulting and mentoring. Premier Brands also owns the
ZizZazz line of nutraceuticals.
For more information, please visit: www.PremierBrandsInc.com
Forward-Looking Statements
This release contains forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995.
Statements contained in this release that are not historical facts,
including, without limitation, statements that relate to the
Company's expectations with regard to the future impact on the
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forward-looking statements in order to reflect any event or
circumstance that may arise after the date of this
release. Additional information on risks and other factors
that may affect the business and financial results of Premier
Brands, Inc. can be found in the filings of Premier Brands, Inc.
with the U.S. Securities and Exchange Commission.
CONTACT: Premier Brands, Inc.
Investor Relations
Email: ir@premierbrandsinc.com
Phone: 1 (888) 226-8239