DineWise, Inc. Announces "Health and Wellness at Home" Initiative
May 17 2011 - 9:00AM
DineWise, Inc. (Pink Sheets:DWIS) (the "Company"), today announced
that it is in the process of a major expansion of its product
offerings, with new emphasis in support of health care providers.
Mr. Paul Roman, President and CEO of the Company, said, "We have
seen a sharp increase in interest in the market for new
offerings aimed at a more healthy, balanced meal plan. While
general consumer awareness certainly plays a factor in this demand,
we are also seeing increased interest from various health care
providers who want to offer their constituents a choice to stay
healthy and well at home." He continued, "We are engaged in
discussions with dietitians and other professionals to establish
the best selection of offerings in support of the health care
industry, as well as individual caregivers. This business
development effort will complement both of our successful DineWise
"Rethink Nutrition" and Home Bistro offerings."
As the Company moves forward it expects to further develop these
associations as well as tailoring more specific nutritional
offerings with online tools aimed at allowing the health care
caseworker, or individual and home caregiver, to order the right
plan for the recipient and or themselves. Our expanded product
offering, as well as an enhanced web platform, are expected to be
available during the 4th quarter of 2011.
In accordance with the Company's recent commitment to
maintaining open communications with the investing public, Mr.
Roman will be discussing this release and other developments in an
interview with CEO Central on Wednesday, May 18, 2011 at 8:00PM
EDT. Listeners can tune in online at
www.blogtalkradio.com/ceocentral, or by phone at (714) 694-4501. An
archived recorded version can be found on the homepage of CEO
Central at www.ceocentral.com, following the live interview.
About DineWise, Inc.
Headquartered in Farmingdale, New York, Dinewise, Inc. is a
national distributor of nutritional, fully prepared meals assisting
time-impaired, temporarily or permanently homebound consumers and
their caregivers via its DineWise® brand. Its branded product
lines Home Bistro® and Colorado Prime® cater to the growing demand
for gourmet products and services that address prevailing consumer
trends for convenience. To learn more, visit www.DineWise.com
and find a complete menu of nutritious and convenient dining
solutions.
Safe Harbor Statement
This document contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended,
and Section 21E of the Securities Exchange Act of 1934, as
amended. Such statements are subject to risks and
uncertainties that could cause actual results to vary materially
from those projected in the forward-looking statements. The
company may experience significant fluctuations in future operating
results due to a number of economic, competitive, and other
factors. These factors and others could cause operating
results to vary significantly from those in prior periods, and
those projected in forward-looking statements. Additional
information with respect to these and other factors, which could
materially affect the Company and its operations are included in
certain forms DineWise has filed with the Securities and Exchange
Commission.
CONTACT: Thomas McNeill
Vice President, Chief Financial Officer
800-749-1170 or via email at tmcneill@dinewise.com
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