OMVC at NAB 2009 - The Signal is Clear: Broadcasters Are Ready for 2009 Mobile DTV Launches
April 15 2009 - 10:10AM
PR Newswire (US)
With 20+ Participating Players, Mobile DTV Infrastructure Is In
Place - See It Now On the NAB Floor! LAS VEGAS, April 15
/PRNewswire/ -- National Association of Broadcasters Show -- It's
time to roll out ATSC Mobile DTV. The 2009 NAB Show represents the
first opportunity to display the entire mobile digital television
(DTV) network, including solutions providers along the broadcast
Mobile DTV value chain, from content and interactivity, to encoding
and metadata, to multiplexing and transmission. Together, with an
array of new partners and vendors, the Open Mobile Video Coalition
(OMVC) is re-imagining the wireless arena, providing a first-class
TV viewing experience for consumers. The OMVC, an alliance of more
than 800 broadcasters whose mission is to accelerate the
development of Mobile DTV in the United States, along with its
members and partners, will have an immense presence on the show
floor, featuring a variety of live over-the-air capabilities,
functional products and future services. The OMVC will also
illuminate the lucrative opportunity that the technology presents
-- unique to broadcasters -- that will not only expand their
services to the public, but also increase broadcaster revenues.
It's time to reveal the extent to which ATSC Mobile DTV is ready
for deployment! Never Miss a Vegas Minute OMVC-sponsored Super
Session Mobile DTV: The Power of Broadcast on the Go! April 20,
2009 | 7:30 a.m. - 8:30 a.m. | Ballroom A of the Las Vegas Hilton
The OMVC Super Session panel, sponsored by LG Electronics, Samsung
Electronics, Harris Corporation and Rohde & Schwarz, seeks to
educate NAB attendees with the latest information on broadcaster
and device manufacturer commitment, affordable transmission
facility improvements and the flexible system architecture, which
supports a variety of business models offering limitless
interactivity and advanced subscriber features. The panel will be
emceed by Fox Business Network anchor Liz Claman and include David
Rehr, NAB; Brandon Burgess, ION Media Networks, Inc.; John Eck, NBC
Universal; Dave Lougee, Gannett Broadcasting Co.; Colleen Brown,
Fisher Communications; Bob Rast, LG Electronics; and John Godfrey,
Samsung. The opportunities are endless for this new medium that
moves as fast as consumers do. The Super Session is open to all
attendees. OMVC Booth Mobile DTV: Never Miss a Minute Booth C8150
Today's consumers are in motion, and they want their favorite TV to
come right along with them! Visit the Open Mobile Video Coalition
booth to learn about membership and efforts to accelerate Mobile
DTV deployment, plus witness the latest in this new media
technology, from local and national programming to interactivity
(VOD, DVR, etc.) to next-generation devices. Wondering how to
meticulously track the behavior, attitudes and experience of the
mobile consumer? Audience measurement opportunities will be
demonstrated by Nielsen and Rentrak. Devices on display at the
booth include: -- LG Electronics' ATSC Mobile DTV Receiving
Devices, including personal mobile DTV-portable DVD, and CDMA and
GSM mobile phones -- Kenwood's ATSC Mobile DTV Receiver
Demonstration with Kenwood Rear-Seat Entertainment System -- Dell
Mini 10 netbook, the first laptop PC with integrated ATSC Mobile
DTV capability ATSC Pavilion Mobile Solutions Pavilion Content
Central Booth C8546, C8546I The NAB Show will present mobile
entertainment as no other venue can -- bringing together the
largest global audience of media, entertainment and communications
content professionals in attendance to experience an unprecedented
combination of exhibits and educational opportunities, presenting a
360 degree perspective of the ATSC Mobile DTV entertainment
business. Demonstrations include Axcera, Dell, DTV Innovations,
ETRI, EXPWAY, Harmonic, LG Electronics, Linear Acoustic, MobiTV,
Pixtree, Rohde & Schwarz, RRD USA, Sarnoff, Sencore, Sinclair /
Acrodyne (Ai), Triveni Digital, Visteon and Zenith. The OMVC Booth
and the ATSC Pavilion are located in the Las Vegas Convention
Center's Central Hall and will be open Monday through Wednesday,
April 20 - 22, from 9:00 a.m. - 6:00 p.m. and Thursday, April 23
from 9:00 a.m. - 2:00 p.m. Mobile Movers & Shakers Mobile DTV
will extend broadcast-quality simulcast TV to next-generation
mobile and portable devices, not to mention open limitless
interactivity and application opportunities. Improved picture
quality, coupled with expanded programming choices and local
content, can now be distributed via Mobile DTV. At NAB, the local
broadcasters will be on-the-air with real content offerings,
demonstrating business opportunities and end-to-end solutions
emerging this year. Here are some of the key players in the
development and deployment of Mobile DTV. To discover how this new
technology is poised to shake the foundation of the broadcast
landscape, please swing by their booths and sessions for additional
information. See Mobile DTV at These Booths -- Acrodyne Industries
| C1336 -- Axcera | C1319, C8546D -- DISH Network | invitation only
suite -- Grass Valley | SL-106 -- Harris Corporation | N2502 -- LG
Electronics | C8546F -- Rohde & Schwarz | C1933 & C8546P --
Roundbox | N2502 (demonstrating in the Harris booth) -- Sinclair
Broadcast Group | C8546N (Additional demonstrators: Acrodyne
Industries, DTV Innovations, EXPWay, Harmonic, MobiTV, Rohde &
Schwarz and TitanTV) -- Triveni Digital | SU3402 & C8546Q Learn
More about Mobile DTV at These Sessions and Events IEEE-BTS
Technology Tutorial: The ATSC Mobile DTV Candidate Standard IEEE
Broadcast Technology Society Broadcast Engineering Conference April
18, 2009 | 9:00 a.m. - 12:00 p.m. | Room S226/227 Featuring
speakers from the ATSC, ION Media, Kenwood, MobiTV and Triveni
Digital Society of Broadcast Engineers Ennes Digital TV Transition
Workshop Implementing ATSC Mobile/Handheld DTV April 18, 2009 |
1:15 p.m. - 2:45 p.m. | Room S219/220 Featuring speakers from
Harris Corporation and Zenith Electronics Mobile Television
Technology Part I Broadcast Engineering Conference April 19, 2009 |
9:30 a.m. - 12:00 p.m. | Room S219/220 Featuring speakers from
Axcera, Electronics Research, Inc., NBC Universal, PBS and Qualcomm
MediaFLO Technologies Mobile Television Technology Part II
Broadcast Engineering Conference April 19, 2009 | 1:00 p.m. - 3:00
p.m. | Room S219/220 Featuring speakers from NBC Universal, TV
Globo, LG Electronics, Kenwood and Triveni Digital Awards: NAB's
Broadcasting Engineering Achievement Awards Technology Luncheon
sponsored by LG Electronics April 22, 2009 | 12:00 p.m. - 1:45 p.m.
| Room: Hilton Barron Room Honoring Sterling Davis, Cox
Broadcasting (Chairman of the OMVC Technical Advisory Group), and
Jack Sellmeyer, Sellmeyer Engineering The 2009 NAB Show runs from
April 18-23, 2009 at the Las Vegas Convention Center, and the Las
Vegas Hilton, in Las Vegas, Nev. For complete information, visit
http://www.nabshow.com/. OMVC MEMBER COMPANIES Association of
Public Television Stations Belo Corp. (NYSE:BLC) Capitol
Broadcasting Company, Inc. Corporation for Public Broadcasting Cox
Television Dispatch Broadcast Group Fisher Communications, Inc.
(NASDAQ:FSCI) FOX Television Stations (NYSE:NWS) Freedom
Broadcasting, Inc. Gannett Broadcasting (NYSE:GCI) Gray Television
Inc. (NYSE:GTN) Hearst Argyle Television, Inc. ION Media Networks,
Inc. LIN TV Corp. (NYSE:TVL) McGraw-Hill Broadcasting (NYSE:MHP)
Meredith Corp. (NYSE:MDP) Morgan Murphy Media Media General Inc.
(NYSE:MEG) NPG Broadcast Division NBC Universal -- NBC Station
Group and Telemundo -- (NYSE:GE) Peachtree TV Post-Newsweek
Stations (NYSE:WPO) Public Broadcasting Service Raycom Media Schurz
Communications, Inc. Scripps Television Station Group Sinclair
Broadcast Group Inc. (NASDAQ:SBGI) Sunbeam Television Corp. OMVC
MEMBER ASSOCIATIONS Association for Maximum Service Television
National Association of Broadcasters DATASOURCE: Open Mobile Video
Coalition CONTACT: Anne Schelle, OMVC, , +1-443-857-0200; or Nancy
Zakhary, Brainerd Communicators, , +1-212-986-6667, or Jennifer
Harris, Brainerd Communicators, , +1-212-986-6667 Web Site:
http://www.nabshow.com/
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