Eros Now to Launch on BSNL Network in Association with SpeedPay Bundle
February 23 2017 - 9:29AM
Business Wire
Eros Now, the cutting-edge over-the-top (OTT) Bollywood
entertainment platform owned by Eros International Plc (NYSE:
EROS), announced its association with SpeedPay – a multi-purpose
offline wallet and Indian state owned telecommunications provider,
Bharat Sanchar Nigam Ltd (BSNL). With the exclusive tie-up with
BSNL, Eros Now will now be bundled across all its existing and new
data pack users. The association also enables Eros Now as the
exclusive Indian film content provider to data pack users and
grants access to the OTT platform’s uninterrupted and seamless
entertainment services from premium old and new Bollywood movies,
music videos, TV shows and Eros Now originals.
The partnership further strengthens Eros Now’s presence across
BSNL’s SpeedPay outlets. SpeedPay is a multi-purpose offline wallet
that is used to purchase various service On-mobile from affiliated
merchants based on ‘anywhere-anytime’ concept and provide safety
and convenience for the customer. Unlike other wallets where funds
are transferred digitally, SpeedPay is a user-friendly wallet where
consumers can walk in to stores, pay cash and recharge/top-up the
wallet. SpeedPay has approximately 1.2 million unique visitors
transacting every month in the Middle East, and approximately 4
million transactions per day in India. Eros Now will be able reach
out to a large database of over 1.3 million retailers and
approximately over 2 million unique users in India through
SpeedPay.
Commenting on the association, Kumar Ahuja, President –
Business Development, Eros International, said, “We are happy
to associate with SpeedPay and one of the largest
telecommunications giants in India, BSNL. This strategic
partnership gives Eros Now the edge in tapping a huge customer base
across non-metros and tier 2 cities where our telecommunications
partner is an undisputed leader. This, along with extending the
association to SpeedPay further reaffirms our philosophy of being
platform agnostic and expanding our reach strategy, bringing
ErosNow’s premium and unparalleled entertainment services on the
go”.
Paritosh Reddy, CEO, Pyro, said “We are extremely excited
to partner with Eros Now and offer their extensive and exclusive
Indian movie content to our customers. Our widespread retail
network, that spans across the country, will now be able to accept
cash payment from Eros Now subscribers - thus allowing the unbanked
sector also to enjoy the benefits of OTT services.”
About SpeedPay
SpeedPay – an open loop mobile wallet that allows users to
withdraw cash through ATMs and authorized agent network. SpeedPay
enables users to also make domestic money transfer, cash deposits,
utility bill payments, prepaid mobile recharge, purchase of train
and bus tickets, Insurance Premium payments, Credit Card bill
payments, Electricity Bill payments etc. SpeedPay is a one stop
solution that empowers merchants, retailers and customers to make
and accept payments.
About Eros Now
Eros Now is Eros International Plc’s leading on-demand Bollywood
entertainment network accessible anytime, anywhere, on most
Internet-connected screen including mobile, web, and TV. Eros Now
offers its 58 million registered users worldwide the promise of
endless entertainment hosting one of the largest libraries of
movies, as well as premium television shows, music videos and audio
tracks, unmatched in quantity and quality. Product features, such
as video in HD, subtitles in English and Arabic, movie downloads,
and high quality original drama series differentiate the Eros Now
entertainment offering. To see, watch now: www.erosnow.com
About Eros International Plc
Eros International Plc (NYSE: EROS) is a leading global
company in the Indian film entertainment industry that acquires,
co-produces and distributes Indian films across all available
formats such as cinema, television and digital new media. Eros
International Plc became the first Indian media company to
list on the New York Stock Exchange. Eros
International has experience of over three decades in
establishing a global platform for Indian cinema. The Company has
an extensive and growing movie library comprising of over 3,000
films, which include Hindi, Tamil, and other regional language
films. The company also owns the rapidly growing OTT platform Eros
Now. For further information please visit: www.erosplc.com
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version on businesswire.com: http://www.businesswire.com/news/home/20170223005975/en/
Eros International PlcMark Carbeck, +44 207 258 9909Chief
Corporate and Strategy Officermark.carbeck@erosintl.comorSloane
& CompanyErica Bartsch, 212-446-1875ebartsch@sloanepr.com
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