Checkpoint Systems Introduces Evolve(TM) State-of-the-Art Shrink Management Platform
February 26 2008 - 8:52AM
Business Wire
Checkpoint Systems, Inc. (NYSE: CKP) today announced the
introduction of its new, state-of-the-art Evolve shrink management
platform. This next-generation suite of electronic article
surveillance (EAS) products enables retailers to take shrink
management to the next level. With its revolutionary new 360 RF
technology, improved data connectivity, enhanced system integrity
and aesthetically pleasing design, Evolve represents a quantum leap
in EAS system performance, reliability, and reduced cost of
ownership for retailers. The new system will be demonstrated at
EuroShop 2008, February 23 to 27 in D�sseldorf, Germany (Hall 6 �
Booth #C40), at the D�sseldorf Exhibition Centre. Evolve provides
retailers with a feature-rich, highly-scaleable EAS system to help
reduce shrink, improve profitability, and enhance the consumer
shopping experience while reducing unintended customer hassle
created by false alarms. When combined with the benefits of RFID,
Evolve will also increase inventory visibility, ensuring that
retailers keep products on the shelves and available for purchase
by their customers. The new solution features 25% increased
detection, differentiated alarm response through two EAS
frequencies, integrated customer counting, Smart Alarm Management,
Industry standard Ethernet connectivity and easy remote system
upgrades. �Retailers need the right tools to fight the increasing
pressure they face due to shrink,� said Rob van der Merwe,
Checkpoint Systems President and CEO. �Evolve attacks shrink more
aggressively, while also offering technological advancements that
result in fewer false alarms and therefore less hassle for
consumers. Additionally, Evolve�s data connectivity enables our
customers to deploy their limited resources more effectively.�
Evolve is based on a flexible software platform which provides
advances over traditional EAS systems to become a truly integrated
shrink management platform. A number of technological breakthroughs
have made this qualitative advance possible: 360 RF � This new
technology, developed for military applications, features the
360-degree rotation of RF signals, which results in better
detection of RF security tags at all angles. The detection
performance of Evolve surpasses previous systems, improving
distance and pick rates by up to 25%. This makes it possible for
retailers to detect stolen merchandise more effectively, while at
the same time covering wider aisles with fewer pedestals to
preserve the look and feel of the retail shopping environment.
Smart Alarm Management (SAM) � Smart Alarm Management is an
intelligent alarm analysis tool that distinguishes between an alarm
set off by a person with tagged merchandise entering a store, or
with protected product exiting the store. It sends a different
signal for each, enabling store staff to react to the situation
appropriately. Software Defined Radio (SDR) � Evolve�s use of the
Software Defined Radio platform provides the ability to operate
simultaneously in both the 8.2 MHz and 9.2 MHz frequencies, and
potentially at one or several RFID frequencies. SDR also allows
retailers to upgrade their software easily, quickly and
inexpensively as new features and functionalities become available.
Evolve also offers enriched data connectivity. With built-in
Ethernet support, Evolve systems allow retailers to seamlessly
export store-level systems data, including people counts, using
their existing in-store network infrastructure, to corporate
headquarters and to Checkpoint monitoring personnel. Data collected
can be incorporated into higher level analytical tools to provide
greater visibility into store traffic and to detect theft patterns,
enabling retailers to take intelligent, corrective counter measures
to protect high-risk merchandise. All of these improvements result
in an EAS system with enhanced integrity. Store employees can
respond to alarms with confidence, and store management will be
able to track alarm responses to ensure that they are properly
addressed. According to Rob van der Merwe, Checkpoint CEO, �The
Evolve shrink management system is the right solution at the right
time. Our objective is to provide retailers with high quality,
high-performing shrink management solutions. The �Checkpoint Way�
enables retailers to protect much of their current investments
while providing them with a migration path to RFID at their own
pace.� About Checkpoint Systems, Inc. Checkpoint Systems, Inc. is
the leading supplier of retail shrink management solutions.
Checkpoint's global team helps retailers - and their suppliers -
reduce theft, increase inventory visibility and provide consumers
with greater merchandise availability through the company's rapidly
evolving RF technology, expanding shrink management offerings and
Check-Net labeling solutions. Checkpoint has more than one million
RF devices installed in stores today and has secured more than 100
billion products. Scaling cost efficiently, Checkpoint's solutions
provide increased revenues and profits to a fast-growing community
of successful retailers and a superior experience for their
consumers. Listed on the NYSE (NYSE:CKP), Checkpoint operates in
every geographic market and employs 3,200 people worldwide. For
more information, visit www.checkpointsystems.com
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