* Independent research firm projects billion-dollar companies to increase BSM adoption by 300 percent by 2008(1) * BMC Software accelerates market lead, sees significant customer and channel enthusiasm for Business Service Management SAN FRANCISCO and HOUSTON, Aug. 30 /PRNewswire-FirstCall/ -- Kicking off its largest BMC UserWorld customer and partner event in years, BMC Software (NYSE:BMC) today showcased its market leadership in Business Service Management (BSM), which has become as important and essential for enterprise competitiveness as enterprise resource planning and supply chain management were during their peak adoption cycles. Delivering best-practice IT processes 'out of the box,' BSM is the most effective approach for managing IT from the perspective of the business. BSM has gone mainstream as defined by the collective weight of: * Increasing customer deployments aligned to a clear BSM strategy, * Immediate financial benefits and positive ROI, * Important BSM-focused partnerships with major solutions integrators, * Product maturity with second-generation BSM solutions, * Global professional and managed services commitments, and * Significant industry analyst endorsements. Projected attendance at this year's BMC UserWorld is more than twice that of the company's largest customer event last year, reflecting the increased focus on BSM strategy and solutions across BMC Software's customer base, including many new customers. A recent Goldman Sachs(2) published survey on IT spending plans shows BMC Software alone among its major competitors in gaining a greater share of IT spend - the clear result of an appreciation of the maturity of BMC Software's BSM solutions and the strategic imperative that is building among customers for BSM adoption. BSM provides a unified, integrated approach for managing IT assets, processes, and functions across the enterprise. Its importance is underscored by potential savings of up to 25 percent of overall IT budgets and as much as 50 percent of IT labor costs, the single highest category of a company's IT cost structure. In addition, implementation of BSM - even in a phased approach - measurably improves an IT organization's alignment with business objectives and rapidly increases the quality of its support levels, real and perceived. As a result, organizations at all levels of IT and process sophistication are adopting BSM to break down the barriers between IT infrastructure optimization and business priorities. "Discussions with clients over the past 12 months clearly indicate that BSM has become the primary means for IT to accomplish the goal of performing more like a business," stated Thomas Mendel, vice president and research director, Forrester Research. "By hitting all the stepping stones toward BSM, Forrester estimates that companies can save as much as a third of their IT operations budget. An estimated 76 percent of the IT budget goes to operations, so firms that implement BSM can potentially save 25 percent of their overall IT budget."(3) BSM Goes Mainstream With Customers Based on experience gained from many successful early-adoption customers, BSM solutions from BMC Software now enable mainstream customers - organizations with varying IT budgets and at various levels of IT maturity - to approach BSM from multiple perspectives that address specific pain points and priorities, which are unique to their immediate and future needs. BMC Software customers scheduled to showcase their BSM successes at this week's UserWorld include American Electric Power Corporation, Coldwater Creek, Healthcare Corporation of America, HealthSouth Corporation, HSBC Holdings, Lockheed Martin, Merck Pharmaceuticals, MetLife, Office Max, and Toyota Motorsport. Lockheed Martin, a leading global aerospace and defense systems integrator, credits its BSM strategy for enabling its organization to provide critical metrics and task priorities, and integrate cost information for their company. "Successful organizations persist at urging departments to deliver greater value, both monetarily and functionally," said Andrea Pair, vice president of Customer Support and Services, Lockheed Martin. "Our BSM approach will provide the data and technology necessary to efficiently run our IT organization and prove our value to my peers and our stakeholders." BMC Software customer DealerTrack delivers on-demand software, network, and data solutions for the automotive retail industry. The company uses BSM to integrate and optimize connectivity between its 22,000 automotive dealerships, over 250 financing sources, major credit reporting agencies, and other industry providers. "Our business requires an IT environment that creates a shared view between network operations centers, the connection to our financing source and automotive dealer customers and other providers, and the use of our Web-based products and services," said Charles J. Giglia, senior vice president and chief information officer, DealerTrack. "BSM gets all our vendors, IT departments, and business partners speaking the same language." Global Partners Embrace BSM Other enterprise software vendors such as HP and CA are just beginning to develop first-generation BSM-enabling technologies, and none have matched the engineering leadership, focus, scope, or product integration currently delivered by BMC Software. Providing customers with a centralized view of their IT infrastructure and leveraging existing data stores and IT investments, BMC Software and its partner community - global IT consultants, outsourcers, resellers, service integrators, and technology providers - have unparalleled capabilities to provide, deliver, and implement BSM solutions. "With global customer implementations, Accenture has proven that a BSM approach to managing the IT infrastructure accelerates customer ROI, optimizes their IT processes, and creates strong linkages between business and IT," said Neil Gissler, senior partner, Accenture. "We have worked closely with BMC Software, not just in mutual client environments, but also as a customer in our outsourcing and business process optimization organization. Today, BMC is helping us make BSM a reality for Accenture and our clients. BSM helps organizations make critical decisions through a shared view of how IT services support business priorities. The result is increased agility for us, and our customers." Earlier this year, BMC and IBM Global Services began collaborating to accelerate IT Service Management (ITSM) implementations, a foundational element of the IT Infrastructure Library (ITIL) and BSM. The combined solutions and services offerings help customers rapidly derive greater business value from their IT infrastructure. Wipro Technologies, a global services provider that delivers technology- business solutions, also recently standardized on BMC Software's BSM offerings. "There was a substantial need in making sure IT is in lock-step with businesses," said Pravin Jain, vice president of BSM Solutions, Wipro Technologies. "With the acquisition of cMango, Wipro is uniquely positioned to deliver BSM internationally. We share BMC's vision of BSM and value their integrated solutions that enable us to help our customers quickly realize the benefits of BSM. We have standardized our BSM practice on BMC's solutions and continue to drive value for our customers by aligning IT with business priorities." On Tuesday at BMC UserWorld, BMC hosted an executive customer and partner event on the "State of BSM." Participating in this event to showcase their support for Business Service Management were senior executives from Accenture, IDS Scheer, Microsoft, Oracle, and VMWare. BMC Software Leads BSM Market "We introduced the concept of Business Service Management three years ago, and since then many leading IT organizations have embraced BSM as their preferred approach to managing IT from the business perspective," said Bob Beauchamp, president and CEO, BMC Software. "BSM from BMC Software is built on proven technology that leverages our more than 20 years of experience optimizing and automating the performance of global customers. Today, two- thirds of our competitive sales transactions include BSM as a key factor in the decision-making process." Beauchamp credits the company's BSM success to its ongoing focus on equipping customers with the right solutions to manage their IT infrastructure with their business goals and priorities in mind, as well as BMC Software's commitment to evolving its BSM solutions to benefit enterprises at varying levels of IT maturity. "BMC's launch of BSM showed its capacity to innovate," writes Jean-Pierre Garbani, vice president, in his Forrester Research report dated February 27, 2006. "BMC shines by the quality of its overall solution."(4) Furthering BMC Software's leadership in BSM, the company recently introduced a series of new and integrated products, including a second generation Configuration Management Database (CMDB). Adding automated discovery, proactive incident and problem management, unified service level management, closed loop client management, and datacenter change management to its existing BSM arsenal, BMC Software now offers more integrated, expansive, and automated BSM and ITIL-enabling solutions. As a result, customers and partners experience quicker and easier implementations, greater ROI, improved visibility into their IT infrastructure, and a direct connection between IT and business priorities. "The benefits of BSM are clearly documented by our customer, partner, and industry analyst communities," Beauchamp continued. "We see significant positive ROI from BSM projects today. Results that indicate not only IT cost savings, but tangible business benefits as well. What's more, by driving down the cost of IT operations, BSM increases the resources available for investment in IT innovation and development. Taking Forrester's analysis of BSM savings one step further, the amount of budget available for new IT innovation can effectively be doubled by implementing BSM." About BMC Software BMC Software is a leading global provider of enterprise management solutions that empower companies to manage their IT infrastructure from a business perspective. Delivering Business Service Management, BMC solutions span enterprise systems, applications, databases and service management. Founded in 1980, BMC posted fiscal 2006 revenues of approximately $1.5 billion. For more information, visit http://www.bmc.com/ . (1) Implementing BSM - Keep the big picture in mind if you want to reap the full benefits, Forrester Research, Inc., April 18, 2006 (2) IT Spending Survey: Counting on year-end strength, Goldman Sachs, July 18, 2006 (3) Implementing BSM, Forrester Research, Inc., April 2006 (4) The Forrester Wave(TM): Application Mapping For The CMDB, Q1 2006, Forrester Research, Inc., February 2006 BMC, BMC Software, and the BMC Software logo are the exclusive properties of BMC Software, Inc., are registered with the U.S. Patent and Trademark Office, and may be registered or pending registration in other countries. All other BMC trademarks, service marks, and logos may be registered or pending registration in the U.S. or in other countries. All other trademarks or registered trademarks are the property of their respective owners. (C) Copyright 2006 BMC Software, Inc. http://www.newscom.com/cgi-bin/prnh/20011003/BMCLOGO http://photoarchive.ap.org/ DATASOURCE: BMC Software, Inc. CONTACT: Mark Stouse, +1-832-715-0234, or , or Tamara Doney, +1-916-645-6233, or , both of BMC Software, Inc.; or Ian Yellin of Waggener Edstrom, +1-415-547-7037, or , for BMC Software, Inc. Web site: http://www.bmc.com/

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