Allstate Announces Dave Perewitz Custom Pro Street Motorcycle Giveaway
February 18 2010 - 9:00AM
PR Newswire (US)
Participants can register to win bike at AllstateGarage.com, select
motorcycle rallies and other events throughout the country
NORTHBROOK, Ill., Feb. 18 /PRNewswire-FirstCall/ -- Allstate
Insurance Company announced today it will be giving away a custom
motorcycle designed by legendary bike builder Dave Perewitz during
its "Allstate Pro Street Sweepstakes." Allstate and Perewitz will
unveil the bike at the 2010 Chicago International Motorcycle Show
on Feb. 19. The Pro Street style bike - known for its stretched
frame, low to the ground body and wide rear tire - will feature a
custom paint job, the very element that has made Perewitz an
industry icon. "Lots of pride and hard work goes into every bike I
create," said Perewitz. "And thanks to the folks at Allstate, one
lucky person will be able to enjoy this custom bike creation."
Allstate has also invited Perewitz to join the Allstate Mobile
Garage Tour at major rallies across the country. He will work with
the insurer to help promote motorcycle safety awareness through the
company's "Once is Never Enough" (ONE) program. "Allstate is proud
of our commitment to motorcycle safety awareness, and this giveaway
represents a way for us to reward a consumer and get our safety
message across to everyone on the road at the same time," said Lisa
Cochrane, vice president of marketing for Allstate. The sweepstakes
will run from Feb. 19, 2010 through Feb. 28, 2011, and participants
can register for the sweepstakes online at AllstateGarage.com or by
visiting the Allstate Garage Tour at some of the biggest motorcycle
rallies in the country, including: -- Daytona Bike Week, Daytona
Beach, Fla.: Feb. 26-March 7 -- Laughlin River Run, Laughlin, Nev.:
April 21-24 -- Laconia Motorcycle Week, Laconia, N. H.: June 12-20
-- Sturgis Rally, Sturgis, S. D.: Aug. 9-15 -- Biketoberfest,
Daytona Beach, Fla: Oct. 14-17 -- Lone Star Rally, Galveston,
Texas: Nov. 4-7 ONE was created to encourage everyone on the road
to always look left, right and then left again for riders before
crossing an intersection - the most common site for
motorcycle-related crashes. Fatality Analysis Reporting System
statistics from 2004 to 2008 showed that 44 percent of motorcycle
fatalities resulted from intersection crashes. For complete details
about the Allstate Pro Street Sweeps or to find out more about the
Mobile Garage Tour, please visit AllstateGarage.com. About Dave
Perewitz Perewitz has built an illustrious thirty-year career in
riding, building and customizing motorcycles. In 2006, he was named
the winner of the Discovery Channel's Biker Build-off, and his
company, Perewitz Cycle Fabrications, has built choppers for
numerous celebrities, including Hulk Hogan and Aerosmith's Brad
Whitford. About Allstate The Allstate Corporation (NYSE:ALL) is the
nation's largest publicly held personal lines insurer. Widely known
through the "You're In Good Hands With Allstate®" slogan, Allstate
is reinventing protection and retirement to help more than 17
million households insure what they have today and better prepare
for tomorrow. Consumers access Allstate insurance products and
services through Allstate agencies, independent agencies, and
Allstate exclusive financial representatives in the U.S. and
Canada, as well as via http://www.allstate.com/ and 1-800
Allstate®. DATASOURCE: Allstate Insurance Company CONTACT: Kate
Hollcraft of Allstate, +1-847-402-5600, ; or Justin Nicolette of
Taylor, +1-704-409-7711, , for Allstate Insurance Company Web Site:
http://www.allstate.com/
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