Mary-Kate Olsen and Ashley Olsen's Dualstar Entertainment Group Announces Elizabeth and James Shoe License With Steven Madden, L
September 24 2008 - 4:32PM
PR Newswire (US)
Elizabeth and James footwear to debut Spring 2009 NEW YORK, Sept.
24 /PRNewswire-FirstCall/ -- Dualstar Entertainment Group has
entered into an exclusive shoe license agreement with Steven
Madden, Ltd. (NASDAQ:SHOO) for Elizabeth and James branded
footwear. Under the creative direction of Mary-Kate Olsen and
Ashley Olsen, Steven Madden, Ltd. is creating its own
infrastructure including a dedicated designer and salesperson to
head the Elizabeth and James footwear division. The line will debut
at luxury global retailers mid-2009. "This agreement marks the
beginning of a much-anticipated expansion of the Elizabeth and
James brand into a key category that complements our core apparel
business," said Jill Collage, Executive Vice President of Dualstar.
"Interest in the Elizabeth and James brand has been overwhelmingly
positive and we are confident Steve Madden is the perfect fit for
the Elizabeth and James footwear endeavor." Mary-Kate Olsen stated,
"We are excited to partner with Steve Madden to create the new
Elizabeth and James footwear line. With their proven experience in
all aspects of design, production and distribution, we intend to
take the contemporary shoe market to a new level." "Mary-Kate and I
found Steve Madden to truly understand our design philosophy and
how we want this brand to grow over the coming years. They have the
resources and talent to help execute our vision for the Elizabeth
and James brand," said Ashley Olsen. "We are extremely pleased to
add the Elizabeth and James collection to our footwear portfolio,"
said Edward Rosenfeld, Chairman & Chief Executive Officer of
Steven Madden, Ltd. "Steve and his team are excited to have the
opportunity to partner with Ashley and Mary-Kate to create a line
of contemporary footwear for the sophisticated and chic woman. The
combination of Ashley and Mary-Kate's creative talent and Steve
Madden's footwear expertise is an ideal partnership." Steven
Madden, Ltd. designs and markets fashion-forward footwear and
accessories for women, men and children. The shoes and accessories
are sold through company-owned retail stores, department stores,
apparel and footwear specialty stores, and online at
http://www.stevemadden.com/. The Company has several licensees for
its brands, including for outerwear, cold weather accessories,
eyewear, and hosiery and owns and operates 100 retail stores,
including its online store. The Company is the licensee for
footwear, handbags and belts for Fabulosity, for footwear for
l.e.i. and for handbags and belts for Betsey Johnson, Daisy Fuentes
and Tracy Reese. Dualstar Entertainment Group, founded in 1993 by
Mary-Kate Olsen and Ashley Olsen, is a distinctive boutique global
brand management company with offices in Culver City and New York.
DATASOURCE: Steve Madden Ltd. CONTACT: For Dualstar Entertainment
Group, Tori Matt, Director of Marketing and Publicity,
+1-310-945-3706, , or Kristen Walsh, Publicity Coordinator,
+1-310-228-7001, ; For Steven Madden, Ltd., Investors, Cara
O'Brien, or Leigh Parrish, or Media, Diane Zappas, all of FD,
+1-212-850-5600 Web Site: http://www.stevemadden.com/
Copyright
Steven Madden (NASDAQ:SHOO)
Historical Stock Chart
From May 2024 to Jun 2024
Steven Madden (NASDAQ:SHOO)
Historical Stock Chart
From Jun 2023 to Jun 2024