Nexstar Media Names Angie Salas as Vice President and General Manager of Its Broadcast and Digital Operations in Champaign, IL
February 13 2024 - 11:00AM
Business Wire
Broadcast Sales Leader with More Than a
Decade of Experience Will Oversee WCIA-TV, WCIX-TV and
WCIA.com
Nexstar Media Group, Inc. (Nasdaq: NXST) today announced the
appointment of Angie Salas as Vice President and General Manager of
its broadcasting and digital operations serving Champaign and
Springfield, Illinois (DMA #91), including WCIA-TV (CBS), WCIX-TV
(My Network), WCIA.com, and their related digital and social media
channels. Ms. Salas will begin her duties immediately and report to
Traci Wilkinson, Senior Vice President and Regional Manager for
Nexstar’s broadcasting division.
From 2012 to 2019, Ms. Salas served as Director of Sales for
Nexstar’s media businesses in Quad Cities, Iowa (DMA #104),
including WHBF-TV (CBS), KGCW-TV (CW), and THIS Television. She
played a critical role in driving growth at the stations, helping
to launch new local programming such as “Living Local,” an
hour-long weekday lifestyle show, and enhancing sales strategy and
performance. Her market analysis, budgeting, and team development
efforts led to increased revenue and market share.
Throughout her career, Ms. Salas has consistently enhanced
sales, increased revenue growth, and developed customized training
and development opportunities to create high performing sales
teams. She is returning to Nexstar after serving as Director of
Sales at WRTV Television (ABC) in Indianapolis, Indiana (DMA #25),
since 2019. During her tenure, she revamped the station’s sales
department and integrated a variety of innovative new digital
strategies into WRTV’s sales portfolio. Ms. Salas also was
instrumental in bringing telecasts of professional soccer’s “Indy
Eleven” to the station. Her strategic and data-driven approach
contributed to considerable revenue growth and a stronger market
position for WRTV.
"Angie is an ideal fit for this role, and we are thrilled to be
welcoming her back to Nexstar,” said Ms. Wilkinson. “Her experience
in Indianapolis and at our Quad Cities stations clearly
demonstrates her ability to deliver. She is a forward-thinking
leader with a history of enhancing broadcast and digital operations
through strategic leadership and team development. I am looking
forward to working with Angie as she takes on this new role.”
Commenting on her appointment, Ms. Salas said, "I am incredibly
grateful for the opportunity to rejoin Nexstar and to lead its
operations in Champaign and Springfield. The dedication of these
television stations and digital platforms to their communities and
their commitment to delivering impactful local programming and
effective advertising solutions is something I’m excited to be a
part of again. I can’t wait to get started.”
Ms. Salas has been involved in media and community organizations
wherever she has lived and worked, serving on the board of the
Indianapolis Chapter of Multiplying Good and as part of the Junior
League of the Quad Cities. She holds a Bachelor of Business
Administration from the University of Texas at San Antonio. Ms.
Salas and her husband Tony have four children; they will be
immediately relocating to the Champaign area.
About Nexstar Media Group, Inc.
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading
diversified media company that produces and distributes engaging
local and national news, sports and entertainment content across
its television and digital platforms, including more than 300,000
hours of programming produced annually by its business units.
Nexstar owns America’s largest local broadcasting group comprised
of top network affiliates, with 200 owned or partner stations in
116 U.S. markets reaching 212 million people. Nexstar’s national
television properties include The CW, America’s fifth major
broadcast network, NewsNation, America’s fastest-growing national
cable news network, popular entertainment multicast networks
Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food
Network. The Company’s portfolio of digital assets, including its
local TV station websites, The Hill and NewsNationNow.com, are
collectively a Top 10 U.S. digital news and information property.
For more information, please visit nexstar.tv.
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version on businesswire.com: https://www.businesswire.com/news/home/20240213807461/en/
Media Contact: Gary Weitman EVP & Chief Communication
Officer 972/373-8800 gweitman@nexstar.tv
Investor Contact: Joe Jaffoni or Jennifer Neuman JCIR
212/835-8500 or nxst@jcir.com
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