Asure Software Engages RedChip Companies to Lead Public and Investor Relations Efforts

Asure Software, Inc. (NASDAQ: ASUR) (“Asure” or the “Company”), a leading provider of workforce management software, has engaged RedChip Companies, Inc. (“RedChip”) to lead its public and investor relations efforts.

Pat Goepel, Asure's Chief Executive Officer, stated, “As we enter a period of strong revenue and earnings growth, we believe it’s time to take a more proactive approach to our investor outreach efforts. Having firsthand experience using RedChip's conference platform, we are pleased to have selected their organization to spearhead this initiative. Since my first interaction with RedChip I have been impressed with the professionalism of their organization and the quality of the retail and institutional investors they introduced. They have a solid track record of success in building long-term investor relationships for small-cap companies, and we are confident their robust communications platform will have a positive impact for Asure.”

Dave Gentry, President of RedChip, stated, “Asure is positioned for strong growth in the human capital management applications market, which is expected to grow considerably over the next few years to surpass $8.1 billion by 2015. The Company’s products improve workplace efficiency for its corporate clients, which include numerous blue-chip multinationals such as Microsoft, GE, Nike and McDonald’s. We look forward to launching an effective investor relations campaign and introducing the Company to our retail and institutional investor network.”

About Asure Software

Asure Software, Inc. (NASDAQ-CM: ASUR), headquartered in Austin, Texas, offers intuitive and innovative technologies that enable companies of all sizes and complexities to operate more efficiently. The company ensures a high-performing work environment by integrating its "keep it simple" solutions and expertise to more than 3,500 clients worldwide; Asure Software’s suite of solutions range from time and attendance workforce management solutions to asset optimization and meeting room management. For more information, please visit www.asuresoftware.com.

About RedChip Companies, Inc.

RedChip Companies is an international, small-cap research and financial public relations firm headquartered in Orlando, Florida; with affiliate offices in Beijing, Seoul, Hong Kong and Singapore. RedChip delivers concrete, measurable results for its clients through its extensive global network of small-cap institutional and retail investors. RedChip has developed the most comprehensive platform of products and services for small-cap companies, including: RedChip Research™, Traditional Investor Relations, Digital Investor Relations, Institutional and Retail Conferences, RedChip Small-Cap TV™, Shareholder Intelligence, Social Media and Blogging Services, Webcasts, and RedChip Radio™. To learn more about RedChip's products and services, please visit: http://www.redchip.com/visibility/productsandservices.asp.

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"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995:

Statements in this press release regarding Asure's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. Such risks and uncertainties could cause actual results to differ from those contained in the forward-looking statements.

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