TD Ameritrade Launches Virtual Reality Experience on Oculus Go
October 15 2018 - 8:30AM
Business Wire
One of the first on Oculus Platform for
investor education, TD Ameritrade sets out to make complex topics
more palatable through virtual reality
TD Ameritrade1 is once again expanding its digital reach by
teaming up with Oculus Go from Facebook to provide one of the
first-of-its-kind immersive learning experience for investors. TD
Ameritrade formally announced this relationship at its Investor
Education Conference in Las Vegas, the largest investor education
conference of its kind in the industry.
“Visualization is a powerful tool because it makes abstract
things seem more real,” said Sunayna Tuteja, head of strategic
partnerships and emerging technologies at TD Ameritrade. “Finance
is often abstract, and we’re excited to take first step in using
the power of VR, combined with our expertise and knowledge, to
further demystify the often complex topic of investing. We’re on a
journey to break down more barriers to entry when it comes to
investing in the markets, and this is one more way we can do
that.”
With TD Ameritrade’s first experience on Oculus Go, investors
get a real-life view of things normally inaccessible to the public
– taking them inside the NYSE, the CBOE and Bitcoin mine – to give
them an intimate look at the world of finance.
Through its relationship, TD Ameritrade is one of the first to
provide investor educational content on Oculus, allowing users to
have an immersive way to learn about investing topics. Individuals
can access the TD Ameritrade experience by visiting the Oculus
Video app on the main menu. It is also accessible through the
Oculus mobile app on a mobile device.
“Learning through an interactive experience is an exciting and
immersive way that will help investors understand more complex
issues and retain the knowledge learned for their own financial
futures,” explains Lee McAdoo, managing director, Investor
Education at TD Ameritrade. “By bringing our best-in-class
educational content to new platforms like Oculus Go, we expand our
ability to teach investors through platforms that can delight and
educate them simultaneously.”
TD Ameritrade was ranked no. 1 broker overall in Kiplinger’s
Best Online Brokers of 2018, winning five-stars in the “User
Experience” category for meeting clients on the platforms they
spend the most time on. The firm was also awarded five-stars in the
“Tools” category for its trove of educational content available to
investors. Additionally, the firm was named best for “Students of
Investing.” Learn more about TD Ameritrade’s investor education
offering by visiting the education page.
In addition to accessing educational content on Oculus Go,
investors can also find educational resources from TD Ameritrade
through other third-party platforms including: Facebook Messenger,
Twitter DM, Amazon Alexa, Apple Business Chat, and WeChat (Hong
Kong only).
About TD Ameritrade Holding CorporationMillions of
investors and independent registered investment advisors (RIAs)
have turned to TD Ameritrade’s (Nasdaq:AMTD) technology, people and
education to help make investing and trading easier to understand
and do. Online or over the phone. In a branch or with an
independent RIA. First-timer or sophisticated trader. Our clients
want to take control, and we help them decide how — bringing Wall
Street to Main Street for more than 40 years. TD Ameritrade has
time and again been recognized as a leader in investment services.
Please visit TD Ameritrade’s newsroom or www.amtd.com for more
information.
1TD Ameritrade, Inc. (“TD Ameritrade”) is a broker-dealer
subsidiary of TD Ameritrade Holding Corporation. Brokerage services
provided by TD Ameritrade, Inc., member FINRA (www.FINRA.org)
/SIPC (www.SIPC.org)
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TD Ameritrade Holding CorporationFor Media:Christina
Goethe, 201-369-8510Corporate
Communicationschristina.goethe@tdameritrade.com@TDAmeritradePRorFor
Investors:Jeff Goeser, 402-597-8464Investor
Relationsjeffrey.goeser@tdameritrade.com
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