Electronic Arts and NFL Launch the First Madden NFL Club Championship
August 21 2017 - 8:00AM
Business Wire
First U.S. Professional Sports League to Commit
All Teams to Competitive Gaming and Esports; Players Will Compete
to Represent their Favorite NFL Teams
Today, Electronic Arts Inc. (NASDAQ: EA) and the National
Football League (NFL) announced the launch of the Madden NFL Club
Championship, a landmark competitive gaming and esports event
within the Madden NFL Championship Series (MCS) involving all 32
NFL Clubs. With involvement from every club across the League, this
is the largest competitive gaming commitment ever by a U.S.
professional sports league, and competition begins in less than 24
hours with the launch of EA SPORTS Madden NFL 18 G.O.A.T Edition
for Xbox One, the all in one videogame and entertainment system
from Microsoft, and the PlayStation®4 computer entertainment system
on August 22nd. Players can sign up today to compete at
www.NFL.com/Madden.
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ELECTRONIC ARTS AND NFL LAUNCH THE FIRST
MADDEN NFL CLUB CHAMPIONSHIP (Graphic: Business Wire)
Millions can compete in pursuit of winning the Madden NFL Club
Championship for their favorite NFL team. Players will qualify
first through online competition with high-performers advancing to
tournaments at select NFL stadiums, popular cultural landmarks and
more. Once the final 32 players are identified, one per NFL team,
they will compete in the Madden NFL Club Championship Live Finals,
a tournament occurring first at the Pro Bowl Experience in Orlando,
FL and culminating at the Super Bowl Experience Driven by GMC in
Minneapolis, MN with the winner receiving a cash prize and two
tickets to Super Bowl LII.
“Our first season of Madden NFL competitions was a great
success, engaging millions of players and igniting the passion of
NFL fans worldwide,” said EA’s Chief Executive Officer Andrew
Wilson. “Now we’re taking competitive gaming and our NFL
partnership to an unprecedented level, with Madden NFL players
competing to represent all 32 NFL teams. The Madden NFL Club
Championship is the opportunity sports fans have been waiting for,
to live their dreams and compete for their favorite team on a
global stage.”
“Competitive gaming and esports are one of the most exciting
ways to engage a larger, younger and digitally savvy NFL audience,”
said NFL Commissioner, Roger Goodell. “Collaborating with EA to
create the Madden NFL Club Championship presents a unique
opportunity to capture the excitement of NFL action and the passion
of our fans with competition that anyone can participate in.”
The Madden NFL Club Championship is one of three currently
announced Madden NFL Championship Series EA Majors, the other two
are the Madden NFL Classic on October 20-21 and the Madden NFL
Challenge on December 15-16. EA Majors are the pinnacles of the
Madden NFL Championship Series with only the top players
qualifying. The Madden NFL Championship Series purse is $1.15
million for the season.
All players can compete in the Madden NFL Championship Series
and for a chance to qualify to compete in an EA Major through many
means. These competitive formats include online matchmaking now
incorporating the heavily engaging Madden NFL Ultimate Team
Champions (MUT Champions) experience, grass-roots tournaments known
as Challenger Events and mid-level Premier Events.
EA has the mission to make stars of all our players by making
competitive gaming accessible to all. Quickly becoming a leading
entertainment brand in competitive gaming, with top-selling
videogame franchises Madden NFL football, EA SPORTS FIFA and
Battlefield 1, award-winning interactive technology and
cross-platform digital experiences, EA’s competitive experiences
ignite the passion of millions of players and spectators through
competition around the world.
For more details on the entire Madden NFL Championship Series
ecosystem, as well as details on the new Madden NFL Ultimate Team
Champions (MUT Champions) experience, please visit
www.maddenchampionship.com.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital
interactive entertainment. The Company develops and delivers games,
content and online services for Internet-connected consoles, mobile
devices and personal computers. EA has more than 300 million
registered players around the world.
In fiscal year 2017, EA posted GAAP net revenue of $4.8 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality brands such as
Madden NFL, The Sims™, EA SPORTS™ FIFA, Battlefield™, Need for
Speed™, Dragon Age™ and Plants vs. Zombies™. More information about
EA is available at www.ea.com/news.
EA SPORTS, The Sims, Dragon Age, Plants vs. Zombies, Battlefield
are trademarks of Electronic Arts Inc. and its subsidiaries. John
Madden, NFL, and FIFA are the property of their respective owners
and used with permission. Xbox and Xbox One are trademarks of the
Microsoft group of companies. "PlayStation" is a registered
trademark of Sony Computer Entertainment Inc.
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version on businesswire.com: http://www.businesswire.com/news/home/20170821005401/en/
Electronic Arts Inc.Travis Varner, 650-628-2717EA Manager,
Strategic Communicationstvarner@ea.comorNFLAlex Riethmiller,
310-480-4681NFL VP of Communicationsalex.riethmiller@nfl.com
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