BEIJING, June 28, 2016 /PRNewswire/ -- Leju Holdings
Limited ("Leju" or the "Company") (NYSE: LEJU), a leading
online-to-offline ("O2O") real estate services provider in
China, today announced the launch
of its marketing event "Home Promotion on Mobile" for the third
consecutive year, covering 57 cities across China with over 500 real estate developers and
home furnishing supplier partners.
The month-long "Home Promotion on Mobile" event aims to provide
a one-stop home search experience for homebuyers, from initial
online information search to offline site visits and purchases, as
well as home renovating and decorating services. It also offers
developers an integrated mobile-based marketing solution through
comprehensive advertising and project-specific customer
targeting. This year's "Home Promotion on Mobile" event
continues to leverage Leju's multi-platform mobile resources,
including Weixin, Weibo, Leju Mobile on browser, and Leju's app,
"Leju Home Purchase". The platform
has been upgraded with new products, such as virtual-reality (VR)
home tours and private car site visits, to offer more convenience
to homebuyers. It also includes multiple interactive games
centered on hot interest topics such as the ongoing UEFA
Euro 2016 football championship to
attract new users.
"We are pleased to launch 'Home Promotion on Mobile' for the
third year in a row," said Mr. Geoffrey
He, CEO of Leju. "It has become one of the industry's
flagship events, with the past two campaigns attracting over 100
million users from across China.
We look forward to connecting even more homebuyers and
developers during this year's promotion. Through our all-mobile
platform, we offer fun prizes and additional channels for
homebuyers to search and visit the projects that interest
them."
About Leju
Leju Holdings Limited ("Leju") (NYSE: LEJU) is a leading
online-to-offline, or O2O, real estate services provider
in China, offering real estate e-commerce, online advertising
and online listing services. Leju's integrated online
platform comprises various mobile applications along with local
websites covering more than 260 cities, enhanced by complementary
offline services to facilitate residential property transactions.
In addition to the Company's own websites, Leju operates
the real estate and home furnishing websites of SINA Corporation,
and maintains a strategic partnership with Tencent Holdings
Limited. For more information about Leju, please visit
http://ir.leju.com.
Safe Harbor: Forward-Looking Statements
This announcement contains forward-looking statements within the
meaning of Section 21E of the Securities Exchange Act of 1934, as
amended, and as defined in the U.S. Private Securities Litigation
Reform Act of 1995. These forward-looking statements can be
identified by terminology such as "will," "expects," "anticipates,"
"future," "intends," "plans," "believes," "estimates," "target,"
"going forward," "outlook" and similar statements. Leju may also
make written or oral forward-looking statements in its reports
filed or furnished with the U.S. Securities and Exchange
Commission, in its annual report to shareholders, in press releases
and other written materials and in oral statements made by its
officers, directors or employees to third parties. Statements that
are not historical facts, including statements about Leju's beliefs
and expectations, are forward-looking statements that involve
inherent risks and uncertainties. A number of important factors
could cause actual results to differ materially from those
contained, either expressly or impliedly, in any of the
forward-looking statements. Such factors include, but are not
limited to, fluctuations in China's real estate market;
the highly regulated nature of, and government measures affecting,
the real estate and internet industries in China; Leju's
ability to compete successfully against current and future
competitors; its ability to continue to develop and expand its
content, service offerings and features, and to develop or
incorporate the technologies that support them; its limited
operating history and lack of experience as a stand-alone public
company, given its recent carve-out from E-House and prior reliance
on E-House for various corporate services; its reliance on SINA,
Baidu and others with which it has developed, or may develop in the
future, strategic partnerships; substantial revenue contribution
from a limited number of real estate markets; complexities
resulting from its ongoing relationships with E-House, due to
E-House's controlling interest in Leju; and relevant government
policies and regulations relating to the corporate structure,
business and industry of Leju. Further information regarding these
and other risks, uncertainties or factors is included in the
Company's filings with the U.S. Securities and Exchange Commission.
All information provided in this press release is current as of the
date of the press release, and the Company does not undertake any
obligation to update any forward-looking statement as a result of
new information, future events or otherwise, except as required
under applicable law.
For investor and media inquiries please contact:
Ms. Melody Liu
Leju Holdings Limited
Phone: +86 (10) 5895-1062
E-mail: ir@leju.com
Ms. Annie Huang
Leju Holdings Limited
Phone: +86 (10) 5895-1062
E-mail: ir@leju.com
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SOURCE Leju Holdings Limited