FBC Holding in Talks With Maker of HandTrux; Explore Partnering
May 15 2014 - 8:33AM
Marketwired
FBC Holding in Talks With Maker of HandTrux; Explore Partnering
HandTrux, LLC. Considers Assisting FBC With DRTV Toy Category
Expansion
NEW YORK, NY--(Marketwired - May 15, 2014) - FBC Holding, Inc.
(PINKSHEETS: FBCD) ("FBC" or the "Company") an international
product development company primarily focused on license/creation
management and product sales/distribution through DRTV, announced
that the Company has entered into negotiations with toy designer
and manufacturer, HandTrux, LLC., exploring a potential partnership
to produce, market and sell the popular and versatile toy
line, HandTrux (http://www.handtruxtoys.com/).
HandTrux toys, the brainchild of inventor and former
professional heavy equipment operator, Ernest Autumn Van Den
Heuvel, is a line of unique sandbox-sized machines that look and
work like big industrial machinery, allowing the user to physically
transform into a digging machine. The line, comprised of the
Backhoe, Dump Truck and Bulldozer, have created a national buzz
amongst everyone from parents watching their children play at the
beach to The Weather Channel's "Prospectors" (Reality TV show) dig
through dirt and rock, mining for valuable minerals.
"What particularly caught our interest with HandTrux was an
episode of 'Prospectors' where this children's toy was used for
mining," stated Mr. Frank Russo, Chief Executive Officer of FBC
Holding, Inc. "When we looked further into the product for our
agriculture division, it was much to our surprise to discover that
the HandTrux was actually a popularly growing children's
toy. We just had to jump at the opportunity to bring this
product to FBC Interactive's DRTV market."
FBC Holding has identified an opportunity to assist HandTrux,
LLC, with growing its business while increasing the marketability
and overall sales of the HandTrux line of toys. With the
success of the Backhoe sales and current purchase orders, HandTrux,
LLC has secured manufacturing and distribution deals and has a
number of other opportunities becoming available. However, FBC
management indicates that while the DRTV toy category is the
targeted agenda for the joint relationship, executives at both
companies have determined overall sales and marketability would be
enhanced through developing a partnership relationship where the
DRTV model could be leveraged.
Mr. Russo concluded, "As I have previously mentioned, we are
keenly focused on toys that are simple, novel, inexpensive to make,
and have a proven sales history. The HandTrux toy line
represents all of this and fits perfectly within our DRTV
model. HandTrux, LLC offers FBC much more than just a single
toy product. That is what we are aggressively exploring; how
FBC can best leverage the inventive and creative mind of Van Den
Heuvel -- beginning with HandTrux -- to expand and grow our toy
division quickly, efficiently, and profitably."
Management indicates that the two companies have had a series of
conversations and seem to be quickly moving toward an amicable
arrangement.
About HandTrux,
LLC. HandTrux, LLC. is an American Toy Company, a Division
of EVERGREENRIVER Entertainment (EGR). We are dedicated to offering
refreshing, unique, creative and imaginative BRANDED toys,
entertainment products and media content. We are now releasing our
first product, the HANDTRUX® Backhoe model, soon to be followed by
the HT® Dumptruck and the HT® Bulldozer models. These unique
sandbox sized dirt machines look and work just like the Big Iron.
With the patented Handraulic power-grip® hidden inside each
machine, kids can really do precision digging and excavate sand,
loose dirt, mud, and snow for hours of unstructured imaginative
playtime.
About FBC Holding,
Inc. FBC Holdings develops and markets innovative products
using a 'new proprietary' technology whereby buttons, switches,
wires and other electrical components can be printed on nearly any
media. Management is experienced in Direct to Consumer
Marketing (design, manufacture and market creative products
leveraging cutting edge technology). FBC's market is diverse,
covering consumer products, health care related products, and, toy
and entertainment products.
Safe Harbor This
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These statements are only predictions and involve known and unknown
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industry's actual results, levels of activity, performance or
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forward-looking statements, and any assumptions upon which they are
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regarding the direction of our business, actual results will almost
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herein. Except as required by applicable law, including the
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to update any of the forward-looking statements to conform these
statements to actual results. Readers are referred to the sections
entitled "Risk Factors'' in the Company's periodic filings with the
United States Securities and Exchange Commission, which can be
viewed at http://www.SEC.gov. For all details regarding working
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