Justin Wiernasz Joins Innovative Food Holdings' Board of Directors

BONITA SPRINGS, FL--(Marketwired - Nov 14, 2013) - Innovative Food Holdings (OTCQB: IVFH), a leading nationwide provider of specialty foods, healthcare foods, gluten free foods, and direct from source artisanal foods, to the professional foodservice market, announced today that Justin Wiernasz, President of Innovative Food Holdings, has joined its Board of Directors.

Prior to joining Innovative Food Holdings, Mr. Wiernasz served for 13 years at US Foodservice in sales, management and senior management positions. In those roles, Justin acquired direct experience in marketing and sales and business development in the food industry. Positions included National Sales Trainer, where he was responsible for training sales Reps for the Southeast United States; and most recently as VP of Marketing, Boston, where he was responsible for implementing the Marketing Program for both Boston divisions of US Foodservice. Prior to joining US Foodservice, Justin was the owner and operator of a 90-seat restaurant in Southampton, MA which he sold after four years of profitable operations.

Mr. Wiernasz commented, "I am delighted to join the accomplished board that Innovative Food Holdings has created. I look forward to my expanded activities and to working with the board towards the continued success of the Company."

Sam Klepfish, CEO of Innovative Food Holdings, commented "We are pleased to add Justin to our board of directors. We expect that his proven background in driving growth and creating value will be an asset. On behalf of myself and the other members of the board, we are delighted to welcome Justin to the board. I look forward to working with Justin as both the President and a board member of Innovative Food Holding towards the continued creation of shareholder value."

ABOUT INNOVATIVE FOOD HOLDINGS, INC.

Innovative Food Holdings, is a leading nationwide provider of specialty foods, healthcare foods, gluten free foods, and direct from source artisanal foods, to the professional foodservice market. IVFH also markets those products directly to the consumer, through its website at www.forthegourmet.com. Many of Innovative Food Holdings' 7,000+ products are used on a daily basis by approximately 30,000 of some of the leading professional chefs across the United States.

FORWARD-LOOKING STATEMENTS

This release contains certain forward-looking statements and information relating to Innovative Food Holdings, Inc. (IVFH) (the "Company") that are based on the current beliefs of the Company's management, as well as assumptions made by, and information currently available to, the Company. Such statements reflect the current views of the Company with respect to future events and are subject to certain assumptions, including those described in this release. Should one or more of these underlying assumptions prove incorrect, actual results may vary materially from those described herein as "should," "could," "anticipate," "believe," "intend," "plan," "might," "potentially" or "expect." The Company does not intend to update these forward-looking statements.

Follow us on Twitter: @IVFHcompany

Management Contact Sam Klepfish CEO (239) 449-3235 sklepfish@innovativefoodholdings.com Investor Relations Contact James Carbonara Regional Vice President Hayden IR Office: (646) 755-7412 James@haydenir.com

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