SPOKANE, Wash., Feb. 4, 2013 /PRNewswire/ -- Red Lion Hotels
Corporation (NYSE: RLH) today announced the LVH – Las Vegas Hotel
& Casino, also known as the LVH, will be first to join the Leo
Hotel Collection, a new brand segment announced by the company in
January. LVH and Red Lion Hotels signed the agreement this week and
the hotel is expected to integrate the license affiliation
relationship by the end of the first quarter.
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"We are happy to have the LVH join as the first hotel in the Leo
Hotel Collection," said Ron Burgett,
Executive Vice President of Lodging and Brand Development for Red
Lion Hotels Corporation. "This iconic hotel has the outstanding
guest service and amenities that can only be found in premium
Las Vegas resorts, all directly
adjacent to the Las Vegas
Convention Center, one of the world's largest meeting destinations.
We look forward to being rewarded for the incremental revenue we
drive to the LVH from reservations made through our select
distribution channels."
"This historic property is a home run for the Leo Hotel
Collection," said Harry Sladich,
Executive Vice President of Sales, Marketing and Distribution for
Red Lion Hotels Corporation. "The LVH has a rich storied past as
the former stomping grounds and home of Elvis Presley."
Having served as headquarters for some of the best entertainers
of all time with a 1,650 seat main showroom and 350 seat cabaret,
the LVH is a world-class 2,956-room resort hotel, with luxury
suites and opulent villas. The LVH is home to the world-famous
Benihana, the first name in exhibition-style, Japanese cuisine,
among its 14 restaurants and the world's largest Race and Sports
Book – THE SUPERBOOK® in its 95,000 square foot full-service
casino. The hotel has 220,000 square feet of meeting space, a
full-service spa, a luxurious outdoor pool with 17 cabanas, six
tennis courts and access to a prestigious private golf course.
Located at 3000 Paradise Road, LVH is just one block off the famous
Las Vegas Strip, offers easy access from McCarran International
Airport, is adjacent to the Las
Vegas Convention Center and conveniently accessible to the
Las Vegas Monorail, providing easy access to all of the excitement
of the Las Vegas Strip.
"This strategic relationship allows the LVH the opportunity to
work with a well-respected hotel company like Red Lion. Affiliating with the new Leo Hotel
Collection, the LVH joins a strong and well-established
distribution network to the benefit of all," said Rick Stevens, President of Navegante Gaming LLC,
representing the LVH.
Red Lion Hotels Corporation introduced the Leo Hotel Collection
as a new brand in development last week at the Americas Lodging
Investment Summit (ALIS). The brand is geared toward independent
owners of boutique and historic hotels interested in access to the
company's reservation distribution systems, providing more than 48
percent contribution through its central sources. The alliance also
provides access to the services of Red
Lion revenue management, national sales and marketing teams
and to the Red Lion R&R Club members, attractive options for
independent hotel owners looking to maintain their own local
identity. The Leo Hotel Collection is designed for unique
properties offering superior amenities with great attention to
detail and outstanding and distinctive customer service.
About Red Lion Hotels Corporation:
Red Lion Hotels
Corporation is a hospitality and leisure Company primarily engaged
in the ownership, operation and franchising of midscale hotels
under its Red Lion® brand. As of December
31, 2012, the RLH hotel network was comprised of 48 hotels
located in nine states and one Canadian province, with 9,015 rooms
and 484,693 square feet of meeting space. The Company also owns and
operates an entertainment and event ticket distribution business.
For more information, please visit the Company's website at
www.redlion.com.
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Contact: Pam Scott
Red Lion Hotels Corporation
509-777-6393 (d)
509-570-4610 (c)
Pam.Scott@redlion.com
www.RedLion.com
SOURCE Red Lion Hotels Corporation