HTSC Here to Serve Holding Corporation (PK)

F3 Technologies, Inc. (PINKSHEETS: FTCH) today announced the unveiling of a reinvigorated FargoTube.com and the full site's planned relaunch in August. The site will host and facilitate premium media content from both major and independent producers of music, movies, television and sports, along with the exclusive My Reality feature.

This new focus for FargoTube increases its appeal to content providers and users between the ages of 15 and 45. The user-friendly landscape with more graphical content will avoid user fatigue and increase viewership and time spent on the site. The new layout will be available for viewing within a few days at fargotube.com/newhome.aspx.

"FargoTube's new look and features -- and its new slogan, 'Experience the beyond' -- have received overwhelming support and commitments from major and independent content providers who are eager to move their exclusive content onto FargoTube," said Baron "B-Rock" Agee, F3's vice president of music and media affairs. "We have been working around the clock to ensure that the quality of content delivered on the new FargoTube will be exciting and competitive in the rapidly evolving modern marketplace."

F3 Technologies is now in the final stages of contract negotiations with a major movie distributor to serve as host for its clients' film content.

"We believe this deal will add tremendous value for the independent filmmakers who have long been a key focus for FargoTube," F3 CEO Frank Connor said. "This will bring independent filmmakers with exclusive content, who will recognize FargoTube's ability to bring viewers and fans."

F3 President of Music and Media Affairs Kwan Straughn added, "F3 has begun to acquire additional fan-centric websites to expand FargoTube's content from television, sports, and music. The value created by these acquisitions is that we're getting not only web presence but also the income revenue and sponsors, not to mention their confirmed site traffic."

F3 acquired the first such site, fanbunker.com, in mid-July. F3 is beginning to incorporate FanBunker's features into FargoTube.

The FargoTube platform stands to gain as many as 1.4 million unique visitors, 5 million visits and 34 million page views each month, as well as a significant branding presence in dozens of countries around the world, based on the recent performance of the sites under consideration.

F3 believes it can leverage that current traffic to bite deeply into the $50 billion in online advertising that analysts expect to be spent online in 2012.

Another unique feature that will energize FargoTube: F3 staff is creating how-to video sessions to help content providers upload and monetize their content, thus assuring consistently quality for users.

Finally, F3 is in the process of bringing on interns to support FargoTube's growth. Selected for their expertise in animation, web design, graphics, internet marketing, and programming, the interns will help to fill out the FargoTube team, position the platform for years of success, and allow users to "experience the beyond."

ABOUT FARGOTUBE

FargoTube (www.fargotube.com) is an online distribution and social-networking platform that's free to musicians, record labels, filmmakers and other content owners and allows them to upload their music and videos, build a fan site, sell merchandise and connect with their fans through a central service.

ABOUT F3 TECHNOLOGIES, INC. (www.f3technologies.com)

F3 Technologies is a software innovator that creates specialized social networks for groups ranging from homeowners associations to music fans. Its products include Interaction Community Systems™, an online tool for homeowners associations and other member groups; Interactive Defense System™, for police and other municipal departments; and Website Tournament, a transparent and competitive marketplace for site design.

Follow us at Twitter.com/f3technologies, Twitter.com/fargotube and f3technologies.wordpress.com.

Forward-Looking Statements

Certain statements in this release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as anticipate, believe, expect, future, may, will, would, should, plan, projected, intend and similar expressions. Such statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors.

Contact: Kwan Straughn 770-885-5356